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The 21st century is recognised as the digital era. With competition ever growing, how you market your business is now more important than ever. LightUpp was formed to strengthen businesses by offering tailored premium services at respectable rates. We specialise in using brands, to make sales. It all began some years ago, where we launched our very own outdoor billboards in the Scotland area to help local businesses gain a fighting chance against the major players.
Katie
We are very happy with our promotional video created by LightUpp. It massively helped our Facebook campaign and we received a lot more purchases on Etsy as a result. Another thing to mention is the guys at LightUpp really go extra mile to listen to your needs and give you additional support and ideas for your business. Would honestly recommend to all!
We are storytellers, we create thoughtful strategies, content and campaigns that work in the real world. We work with brands to identify their DNA and make their voice heard above the noise. Strategy, creativity and longevity are key to Animoso Creations. Think of us as an extension of your brand, part of your in-house team, with no hidden fees, no excuses, and 100% transparency.
We specialise in social media management with particular focus on Facebook, Twitter, Instagram and LinkedIn. We're also a team of national Journalists and so can also help with blogging and pretty much any form of content writing. All of our services are carried out in-house and all packages start on an initial 3 month trial basis, just to make sure you're happy with how the working relationship is progressing.
Lanarkshire
Reach For Supernova help businesses from Marketing to Design and Development. We are a Google Premier Partner and have helped market, design and development for over 174 clients to date. Our goal is to partner with you on your entire business and see how we can help take work away from you. What type of client we are looking for? We are looking for clients that view our business relationship as a partnership where our main focus is to increase your digital presence and strategically put you in front of your ideal demographic.
Glasgow
Hot Tap Media is an award-winning digital marketing and production company based in Glasgow. We specialise in digital marketing and PR, and create original digital products and experiences. Our clients are most likely to be working on film, community and small business projects. Clients include a raft of feature films, as well as Cultural Enterprise Office, Highlands and Islands Enterprise, Media Guardian International Television Festival, and Scottish Enterprise.
Glasgow
Sixth Sense Training is an independent training company based in central Scotland. We hold contracts to deliver various government funded training programmes designed to make people more efficient in the working environment. Our specialist areas include, marketing, creative and digital media, IT hardware and software, leadership and business management. *** If your organisation happens to employ young people, we may be able to offer you our services for free.
Rebekah Weston
Lanarkshire
I am an award winning internet specialist and I have been creating websites, social media for a variety of high profile corporate clients, multiple sector markets for clients. I am an e-commerce specialist, a creative director, marketing and technology expert and I can get your business significant results. I have exceptional business experience, I work at it, and I can help your business get to the next level.
Social Ray provides social media management uniquely tailored to your organisation. There is no one size fits all approach with social media and we ensure we truly understand the needs of your business to ensure your social media channels reach their fullest potential.
City of glasgow
Big Red are a full service Digital Marketing Agency based in Glasgow, Scotland. We promote and support businesses globally, driving higher revenues through enhancing online performance.
From The Hart Digital is an affordable, full-service digital marketing agency based in Glasgow, Scotland. We know that good marketing is rooted in great storytelling. That’s why we tell your brand’s tale, straight from the hart.
Tom McShane
Lovely produce, well presented, mannerly staff - second time in a week visiting this shop - would highly recommend - one down side the salt and vinegar that I was offered wasn’t on the fish and chips - common issue that salt dispensers get clogged up and doesn’t matter how hard you shake “NOWT Comes Out”
TW Communications offers a one-stop cost-effective total public relations, marketing and digital marketing solution. With over 25 years experience, I offer pr, copywriting, social media training, social media management, search engine optimisation, search engine marketing, award submissions and website content management
Dollar Rae Ltd
"As a family business, we have a definite need for pr and marketing support without the expense of a full-time marketing department. Tricia provides a professional and dedicated service within our budget. Her ability to communicate with all the team effectively has resulted in a much wider brand awareness of Dollar Rae and our services.", Suzanne Wildman, Director, Dollar Rae Ltd
Hi, I'm Joanna and I own JoSocial®. I’m witty, creative and passionate about helping businesses with their online voice. My goal is to make sure that every company has the opportunity to share their story with the world through my expertly crafted engaging content. I have experience working with companies in all different industries and love being able to work on something new every day!
Lorna Ashe
A Saturday with a broken boiler and SHS are closed. However I chanced messaging them on behalf of my in laws who had no heating in -4 temps. Can’t believe how quickly they messaged back and kept in contact until the engineer arrived to fix the boiler. All fixed within 3 hours. Amazing service and a credit to our wee town! That’s what customer service is about! Thank you!
Floww Digital - Serving clients across the UK from our offices in Glasgow - SEO | PPC | Copywriting | Social media marketing | Email marketing | Web design | Facebook PPC | Training We’re not your run-of-the-mill do-it-all kind of agency. We make leads floww. And we do it damn well. Likes and shares don’t pay the rent – it’s leads and sales that do that. So that’s where our focus is found – on the things that drive revenue.
I am a freelance marketing consultant with over 10 years of experience in all elements of digital and offline marketing. Having worked with numerous brands all over the UK across a multitude of industries, I provide tailored marketing solutions to businesses of all shapes and sizes. Specialising in digital marketing and communications, my key areas of expertise include Social Media, PPC, Display/Remarketing, SEO, Email Marketing, Database Management, Content Creation and Lead Generation.
?Digital Marketing ?Social Media Management ?Content Creation ?Business Branding ?One to One Media Training ?#sweettalkdigital
Lanarkshire
Reach For Supernova help businesses from Marketing to Design and Development. We are a Google Premier Partner and have helped market, design and development for over 174 clients to date. Our goal is to partner with you on your entire business and see how we can help take work away from you. What type of client we are looking for? We are looking for clients that view our business relationship as a partnership where our main focus is to increase your digital presence and strategically put you in front of your ideal demographic. What We Do? We have worked with startups, local businesses, mobile apps, softwares, FTSE100 companies and everything in between. Our focus is on real results, not marketing double-talk and promises. We have got the expertise and experience to get your business moving in the right direction. We review all campaigns, identify areas for improvement, missed opportunities and suggest steps to improve the performance of your campaigns Would you like to have worry-free PPC Ad campaigns that bring you more sales or leads? We make that happen following these steps: - get to know your business – understand your goals and needs – set up campaigns for max ROI – keep you updated about progress and results – make sure we follow all policies – be straight, honest and reliable – look after your business like it was my own. Facts about us: Google Ads specialist – several years of Google Ads & Bing Ads & Facebook Ads experience – Google Ads & Bing Ads Certification – focus on ROI – business and analytical thinking – outstanding ratings Let’s chat and look forward to working with you!
What I love most is that my services help local businesses increase their business by connecting them to people who are interested in their business. In today's economic climate, it is very hard for local businesses and they are closing at an alarming rate which is mainly due to lack of business. This is not due to the demand not being there, it is mainly due to the services not being in front of the people who are looking for that service. Local businesses are the backbone of society and I get a great sense of personal achievement of helping local business achieve their true potential.
I also love helping people who have created a fantastic product and want to share it with the world but are struggling on where to start. The main fulfilment is helping people achieve their true business potential which gives me great satisfaction in that I can help someone achieve their business goals.
Unfortunately in the current climate, marketing agencies are given a bad name as there are a lot of companies out there who take client's money and do not deliver any significant results. I wanted to disrupt the industry and get rid of these negative connotations with marketing agencies. I believe that you should take money from a client if you can deliver on your service of providing results and that is why all of clients have stayed with me due to delivering them results first. I always give value to my client free of charge and thereafter we discuss business arrangements as it proves that I am reliable and can do what I say I can do.
I have grown my business very quickly in the past 2 years and this is mainly due to my clients staying with me long term. The only reason they are still with me is that I am delivering them results and helping them achieve their goals. We make marketing simple and our services are very easy to understand. We use analytical programs whereby customers can see the data and tangible results. Our main focus is on growing your business and this is shown in our testimonials. Contact us to have an informal chat and we will give you free action plans to grow your business for free as we believe in always providing value to people even if they are not our clients! Contact us for an informal chat, there is nothing to lose!
How much does Social Media Marketing cost?
The cost of Social Media Marketing depends on several factors. For example, the frequency of posts you want to put out, as well as if the visual content needs to be designed in-house or is being supplied by you. The type of content you require, i.e simple text-based posts through to videos created by a motion graphics designer can also bump up the price.
Setting up and creating successful social media paid ads can also be included. Though the price of any advertising campaigns will incur an additional fee which is charged by the platform itself (such as Facebook, Twitter, Instagram etc). This is known as an ads budget.
Many companies also opt for social media management too. This means all social media feeds are monitored during office hours and customer queries are dealt with promptly on your behalf.
What are the different types of Social Media Marketing?
Content Creation
Social media marketing agencies, or freelancers, plan and create content to go out across all your social media platforms, usually several weeks in advance. The content will factor in your business as a whole to highlight your products and services, as well as any promotions you may be running. There will also be an emphasis on engagement to boost customer interactions through carefully selected content, all of which will be approved by you before it is scheduled. Social media content includes the text and any links as well as images or video. All of which needs to be optimised correctly to suit each platform.
Paid Ads
Paid advertising is a way of reaching a large number of people on social media, and can be used to boost engagement, clicks to your website or followers on your page. Paid ads run across multiple platforms including Facebook, Twitter, Instagram and Google Ads. A social media marketing agency will not only plan and launch your paid ad, but they will monitor the budget as well as the results to ensure success.
Feed Management
It is becoming more convenient than ever for customers to Tweet or message a company on Facebook rather than call their customer service line. As a result, your social media inboxes could be getting full without you realising it. An optional service provided by social media marketing agencies is feed management. This involves answering customer queries and resolving any issues or adding in bookings, depending on the nature of your business. If you own a large business then this can also include crisis management to minimise any disruption to your company or its reputation.
What level of Social Media Management do I need?
Social Media Marketing for small businesses
If you own a small business, then a standard social media marketing package will cover all the basics. This involves planning which days and times messages need to go out, and creating the written and visual aspects to best promote your products and services.
Social media marketing for small businesses can also include implementing SEO across all of your social media content. This will ensure your content is correctly optimised to be picked up by search engines and other social media users.
At least once a month the agency will feed back the statistics of how your posts have performed, and create a plan of action going forward.
With smaller budgets, a social media marketing agency will likely manage several client accounts at once, rather than having a dedicated team or staff member to curate each brand.
Social Media Marketing for larger businesses
If your business is a large corporation, then a comprehensive social media marketing package may be more suitable. A higher budget will allow for enhanced image and video content going out across your social media feeds, and more attention to detail will be given across all aspects.
As well as planning, designing and scheduling your social media content, the agency will set up paid ads to pull in high levels of traffic to your website. There will be greater room for keyword research, using a range of software and analytical tools to ensure your content gains significant engagement.
Feed management will ensure customers are promptly responded to, and chatbots can be implemented to answer customer queries outside of office hours.
An added benefit of comprehensive social media management is that the agency will dedicate more time and energy into getting to know your brand to best understand your audience.
What are the main social media platforms an agency will manage for me?
Facebook - Over 2.6 billion people use Facebook every month, making it the most popular social media platform. Here you can create a dedicated page for your business or even a virtual storefront. Facebook management will involve creating and scheduling posts, interacting with customers and setting up paid campaigns through Facebook Ads.
Twitter - Twitter uses short and sharp messaging to deliver posts or paid campaigns. Social media marketing agencies focus on the use of hashtags that are appropriate to your business and any relevant trending topics to boost engagement. Twitter also benefits from having high profile accounts who may interact with your Tweet through likes and retweets which can skyrocket your brand’s awareness. Content can include text, polls, images, gifs and videos.
Instagram - Instagram is a visual based platform and is the perfect place to market your products or services. A social media marketing agency will take time to carefully curate your feed so it fits your brand aesthetic. Instagram is the best place to show before and after shots which can be a very powerful marketing tool across a large variety of industries. Regular posting of engaging content is needed to boost Instagram followers which will be one of the agency’s main responsibilities.
LinkedIn - Rather than solely focusing on followers and engagements, LinkedIn is a platform for networking and industry insights. Posting content on LinkedIn relating to your business requires a professional touch. As well as writing company updates, a marketing agency may write blog posts or business reports to share with your clients. The tone of your content will be adapted to fit a more corporate audience rather than sales as your other marketing would typically be. As a professional company themselves, a social media marketing agency will ensure the content is adapted to fit your LinkedIn audience.
Can I get Social Media Marketing services online?
Absolutely! One of the advantages of a social media marketing agency is that they are able to provide services to their clients regardless of their location. However, if you own a local business that is a niche to your area, then that might be a reason to look nearby rather than further afield so that they best understand your brand vision.
What should I look for before hiring a Social Media Marketing agency?
Social media marketing does not belong to trade associations like other industries in the UK. However, things to look out for are any marketing accreditations as well as being GDPR compliant. If the agency lists their clients on their website, then having a look at the kind of work they produce can be a huge indication of the quality and traction they are likely to bring to your business.