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Improve your website ranking with SEO Specialists

Build your brand awareness and increase the quality and quantity of traffic to your website by improving your SEO (Search Engine Optimisation). Whether you’re looking to climb up the web rankings, improve your links, or conduct an SEO audit, you’ll find the best SEO Specialists for the job on Bark.

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Choosing your perfect professional

How much does an SEO Specialist cost?

The average cost of an SEO expert will vary depending on whether you work with an agency or a freelancer.

Your professional SEO Consultant will be able to advise you on both technical and content-driven SEO, and will be able to advise on what type of optimisation is most suitable to meet your company’s SEO goals and targets.

How do I choose an SEO Expert?

Experience

SEO, the process of optimizing your website to drive organic traffic, is difficult, which also means that it is often misunderstood. Good SEO requires a deep understanding of how search engines work, attention to detail, and constant modifications since Google’s algorithms change almost weekly. Shortcuts like buying links, keyword stuffing, and cloaking can lead search engines to demote your website.
Specific goals

Do not hire an SEO firm with the vague goal of "increasing organic traffic." You should outline exactly what you are hoping to accomplish with SEO, which will inform your SEO specialist's strategy. Examples include boosting product sales, reducing the website’s bounce rate, and increasing your conversion rate.
Recommendations

Recommendations are very useful as the best SEO specialists are too busy optimizing websites for their customers to waste time on their own websites. It can also be helpful to ask other businesses within your industry as they may have used companies or individuals to tackle similar problems.
Key Performance Indicators

Before you choose your next SEO firm or SEO freelancer, you and your consultant must be on the same page when it comes to Key Performance Indicators (KPIs). KPIs are metrics that can apply to virtually any aspect of a business and can mean a host of different things within SEO itself. For example, a company with a new product will have different objectives than an older company with an established clientele.
Communication skills

Though you should have access to the tools your SEO expert will use to measure your KPIs; SEMRush, Google Search Console, and Google Analytics, it is most likely that you won’t have time to analyse all the data. Consequently, you need an SEO specialist that is able to interpret and communicate the data to you regularly. Keep in mind that SEO is an ongoing process and results can often take some time to appear, so you could be working with an SEO agency or freelancer for months, or even years.
Reporting skills

A good SEO agency or freelancer should provide full reports on all changes and link building outcomes. All website changes and technical updates or recommendations should be documented along with the date new content pages are created. Without good reports, it is impossible to determine which changes lead to positive or negative changes. Every link created should also be reported so that if something does go wrong you can have the links and content removed.

Approximately 90% of users only look at results on Google’s first page. This means that finding an SEO consultant or agency that works for you has the potential to transform your business. Once you’ve narrowed down your search, make sure that you are clear on your goals. Then establish KPIs to measure those objectives. Most importantly, do not mistake SEO for a ‘buzzword’. Search Engine Optimization is a long-term process that can help you build a successful brand.

What are the best Key Performance Indicators (KPIs) to consider?

A good SEO firm will understand which metrics are the most important to your business and can condense that information into something that you can digest. Here are a few of the most important KPIs to consider:

Organic sessions - How many people visit your website through organic search? This is often considered the most basic and most important KPI in SEO. You can also look at other factors like the average number of page views, duration per visit, number of unique visitors, and bounce rate.
Conversion rate - What percentage of visitors buy your product, sign up for your newsletter, or engage with your content?
Keyword rankings - Which keywords do you rank for and have your keyword rankings increased since you hired your SEO firm/freelancer?
Google crawling - Google crawling is the process by which a Google bot systematically indexes your website’s content. If Google struggles to read your website, it cannot index it in a way that shows up in search which negatively impacts organic traffic.
Page load time - The time it takes for a page to load directly correlates to how quickly people leave your site. If you have a slow loading time, your bounce rate could increase by as much as 90 percent.

How do I check my SEO Consultant’s credentials?

SEO experts may have a degree in business, marketing, communications, or information technology. They will also have one to three years’ experience in online marketing. It is also worth looking out for experts with online SEO certifications and training.

Before you choose an SEO Specialist, you could ask to speak to past clients to get references from previous projects. You could also read customer reviews on their Bark profile.

Get quotes from SEO Specialists near you

Hear from
a professional

What do you love most about your job?

Behind the companies that we work for and support are some great people and personalities, helping them achieve their goals has got to be right up there with the things we love most here at SEO Flatrate. As for rewards, there can be nothing more rewarding than helping a startup business connect with the very first customer or assisting a well established business improve their market share.

What inspired you to start your own business?

After working in the tech industry and IT sector for some 15 plus years, I needed a new challenge that was more flexible in its approach to customer service than the corporate environment I was used to. I started SEO Flatrate because I believed I could make a real difference and because I wanted to help others reach their business goals too. Today SEO Flatrate supports hundreds of companies across the UK and it was by far the best business decision I have ever made. My life motto has always been: Life is far too short to be living someone else's dream.

Why should our clients choose you?

Choosing the right agency to work with can be a daunting task at the best of times, we understand that. That is why here at SEO Flatrate we provide clear informative information on all our products and services upon our website, including a truly transparent pricing model to help our customers on their journey.

In addition to our open and transparent working methods, we always provide full proofs for all works completed each month and free access to our professional online tracking tools so customers can monitor both their progress and ours 24 hours a day and 7 days a week.

Why SEO Flatrate.

We are an award winning Online Marketing and SEO Agency
We have some fantastic 5 star customer reviews on all the major platforms
We offer a truly personalised customer service,
We have a highly motivated team of talented individuals
We have no minimum term agreements
No contracts required.

But more than all of the above points, the main reason why you should choose SEO Flatrate, is because we care.

FAQ

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What is the role of an SEO specialist?

The job of an SEO specialist is to get your website ranking on search engines such as Google. Getting your website onto the first page of Google is one of the most cost-effective ways to attract customers to your website. Your SEO specialist will optimise the content of your website, as well as performing ongoing keyword research to continuously boost your search engine rankings.

Do I need an SEO specialist?

The decision to hire an SEO specialist is a personal choice. Optimising your website for SEO is a lengthy process which needs to be worked on continuously. It’s not a task that you can do once and then forget about. If your goal is for your website to rank highly on search engines such as Google, hiring an SEO specialist is the most effective way to achieve this.

Can you do SEO yourself?

It is perfectly possible to perform SEO yourself. However, it takes a lot of research and practice to achieve results. SEO specialists are the experts in their field, meaning that they are more likely to achieve great results for your business. Ultimately, the decision of whether to hire an SEO specialist for your business will depend on your business goals and how much time you have to dedicate to SEO.