Hi! I'm Polly, from Polly Rivers PR.
Running a business is a lot to manage, and I understand that marketing may not be on the top of your priority list.
With that in mind, I can help. Whether you are looking for someone to simply provide the strategy, or thinking about something a little more 'hands off' (most people are looking for something a little more hands off - and who can blame them?
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1 customer review
Tallulah Swain
They are an amazing company and I recommend
Can you provide your services online or remotely? If so, please add details.
Can provide services remotely, or in-person. Have previously provided services to organisations across Europe, so I am happy to travel!
Social Media Marketing
Overseeing your company’s online personality, (both the loveable and bratty sides).
X, LinkedIn, Facebook, TikTok, Instagram... so many channels, so many opportunities to meet your next customer. But social media can feel a bit daunting too.
With screen grabs meaning that the slightest hiccup can go down in the history books, there is little margin for error on the social channels, and with a worldwide audience at your fingertips, your business really is in the spotlight.
We're big fans of spontaneous posts, on your personal account, but when it comes to your business, social media needs close management.
Polly Rivers PR can help you ensure that even the most seemingly 'off-the-cuff post' is perfectly prepped, so you can be sure that your branding, corporate identity and message is always on brand and working as hard as it can for you.
Search Engine Optimisation (SEO)
Many businesses rely on search engines as their shop window. Even if you HAVE a shop window, without a good online presence, you are limiting your reach.
Search engines love content. They use it to crawl through search results and find the very best matches for their users. If someone searches for ‘hairdresser near me’, Google will crawl through billions of sites, looking for certain terms that match the criteria, before presenting those that tick as many boxes as possible.
It’s clever though. Hiding search terms in your website content just isn’t enough anymore. It’s got wise to that! It searches information that shows that the site is providing useful info to users - blogs, updated news - these are the things that search engines LOVE.
So, how to stand out? Get chatty! An updated blog, engaging content, an informative site that is kept fresh and relevant to your market will keep Google and friends coming back to you. Keep the engines engaged, and make your site interesting is key for effective SEO.
I can help with keeping your site (and associated socials and outreach) engaging and informative to your customers - if they're happy, so is Google.
Marketing Strategy Consulting
I provide a truly media-neutral planning service and you can trust me to integrate with your organisation, and create a plan using many different marketing methods. If you already have your marketing strategy in place, I can support you in implementing one or more aspects of it.
With 20 years' experience, I offer a comprehensive range of specialist skills covering everything from strategic planning, through branding to exhibitions/event management. I can help ensure that vibrant, consistent messages are being communicated loud and clear throughout your sector.
Email Marketing
Creating personalised content to talk directly to your customers can really help strengthen a relationship, and encourage further interaction with your brand.
However, bombarding your customer's inboxes with spam will just have people diving for the unsubscribe button! A cleverly timed and reliable newsletter, providing useful information and well-placed product details can be a key tool in your sales arsenal.
I provide campaign design, copywriting and email management services, designed to help ensure that not only do your emails not get deleted, but they are read and interacted with.
Content Marketing
Powerful commercial copy makes an impact. At every turn you are bombarded by text and information that really makes a difference to where you spend your money - ultimately, we want to make sure that that money is being spent with you! Whether it’s website copy, a blog post or a social media post, I can help produce copy that works as hard as you do.
