Digismarties

When starting a new project with a client, it’s essential to ask the right questions to fully understand their needs and expectations. Here are some key questions to ask:
1. What are the main goals of this project?
• Understand what the client wants to achieve with the project (e.g., brand awareness, lead generation, sales, etc.).
2. Who is your target audience?
• Identify the demographic, psychographic, and behavioural characteristics of the audience to tailor the project effectively.
3. What is your budget and timeline?
• Set realistic expectations for both cost and delivery time.
4. Do you have any brand guidelines or preferences?
• Get insight into the client’s existing branding elements such as logos, colors, fonts, and style.
5. What are the key features or functionalities you want in the project?
• Clarify the specific features required for the website, app, or marketing campaign (e.g., forms, e-commerce, integrations, etc.).
6. Do you have any references or competitor websites you admire?
• Understand what design and functionality the client likes or dislikes by referencing competitors or inspirations.
7. Who will be the decision-makers on this project?
• Identify the main points of contact to streamline communication and avoid bottlenecks.
8. What success metrics will define the project’s success?
• Clarify how success will be measured, whether it’s through sales, traffic, user engagement, or other metrics.
9. Do you have any existing content or assets (e.g., images, copy)?
• Understand what resources the client can provide, and if additional content creation is needed.
10. Are there any potential challenges or constraints we should be aware of?
• Discuss any possible issues, such as technical constraints, legal requirements, or limitations within the team.
11. How do you prefer to communicate and receive updates?
• Ensure the communication process is clear, whether it’s through email, meetings, or project management tools.

These questions can help ensure both you and the client are aligned on expectations, leading to a smoother project execution.

My creative process is a blend of strategic planning and collaborative exploration, aimed at achieving the best possible results for a project. Here’s how I approach it:
1. Understanding the Brief – I begin by gathering as much information as possible about the project, the client’s goals, target audience, and any existing brand guidelines. This helps me ensure that my work is aligned with the client’s vision and objectives.
2. Research & Inspiration – I research industry trends, competitors, and successful examples to gather inspiration and insights. This stage also includes understanding the unique challenges the project may face and brainstorming creative solutions.
3. Conceptualization & Ideation – I move into sketching, wireframing, or brainstorming ideas, focusing on multiple potential directions. This is the time to experiment and push boundaries to find the most innovative, practical, and impactful approach.
4. Collaboration & Feedback – I believe in keeping the client involved throughout the process. After presenting initial concepts, I gather feedback and refine the ideas based on their input. Collaboration ensures the final design or solution aligns with their vision and goals.
5. Execution & Refinement – Once the direction is set, I proceed with the full design, development, or creation. During this phase, attention to detail and consistency is key. I iterate, making adjustments as necessary, based on feedback and testing.
6. Final Review & Optimization – Before delivery, I review the work to ensure it meets all technical and creative requirements. I test for functionality, aesthetics, and performance, making sure everything is optimized for the best user experience.
7. Launch & Continuous Improvement – Once the project is launched, I track its performance and gather data for future refinements. Continuous improvement is part of my process, ensuring long-term success.

This process allows for flexibility and creativity while maintaining a clear focus on the client’s goals and the overall user experience.

Before starting work on a project, it’s crucial to gather the following information from the client to ensure a smooth and successful process:
1. Project Goals & Objectives
• What are the primary goals and outcomes they want to achieve? (e.g., increased sales, brand awareness, lead generation, etc.)
2. Target Audience
• Who are the end users or customers? What are their demographics, behaviors, and needs?
3. Scope of Work
• What specific deliverables or services are expected (e.g., website, mobile app, branding, marketing campaign)?
4. Timeline & Deadlines
• What is the expected timeline for the project, including any critical milestones or launch dates?
5. Budget
• What is the budget range? This helps in determining the scope, features, and level of detail in the project.
6. Brand Guidelines & Assets
• Are there any established branding elements, such as logos, colors, fonts, and style guides? Are there existing assets (images, videos, copy) that can be used?
7. Competitors & Inspiration
• Who are the client’s competitors? Are there any websites, apps, or brands they admire for inspiration?
8. Key Features & Functionality
• What specific features or functionalities are required? (e.g., e-commerce, forms, booking systems, integrations)
9. Stakeholders & Decision Makers
• Who are the key contacts and decision-makers for the project, and what is the approval process?
10. Existing Platforms or Systems
• Does the client have an existing website, app, or system? What are its strengths and weaknesses, and will the new project integrate with existing tools?
11. SEO & Marketing Preferences
• If applicable, are there any SEO goals, social media strategies, or marketing efforts they want to align with the project?
12. Legal or Compliance Requirements
• Are there any industry-specific regulations, data protection policies, or other compliance issues to consider (e.g., GDPR, HIPAA)?
13. Communication & Feedback Preferences
• How does the client prefer to communicate and receive project updates? (e.g., email, meetings, project management tools)
14. Post-Launch Support & Maintenance
• Will there be ongoing maintenance, updates, or support needed after the project is completed?

Having these details upfront ensures clarity on expectations, helps avoid miscommunication, and allows for a smoother, more efficient project flow.

What I love most about my job is the ability to bring ideas to life and solve problems creatively. It’s incredibly fulfilling to take a concept or challenge and transform it into a functional, engaging solution that has a real impact. I enjoy the collaboration with clients, the continuous learning through new technologies and trends, and the satisfaction of seeing a project evolve from an idea to a finished product that meets (or exceeds) expectations. The variety and diversity of projects also keep things exciting and constantly evolving!

What inspired me to start my own business was the desire for more creative freedom, the ability to shape projects and solutions that align with my vision, and the opportunity to make a direct impact. I wanted to take my skills, experiences, and passions and use them to help clients solve real-world problems. Starting my own business also gave me the chance to work with diverse clients, collaborate with talented individuals, and build something that reflects my values and aspirations. It’s the combination of personal growth, creative challenge, and the satisfaction of building something from the ground up that motivated me.

Clients should choose me because of my unique combination of experience, creativity, and dedication to delivering results. With over 15 years in the industry, I bring a deep understanding of both the technical and commercial aspects of projects. I’m highly collaborative, ensuring that I fully understand my client’s needs and goals before diving into execution. I also focus on providing tailored solutions that are not only effective but also future-proof, helping clients stay ahead in a competitive market. Above all, I’m committed to building strong, long-term relationships and ensuring every project exceeds expectations.

Yes, I provide my services online and remotely, offering flexibility for clients around the world. Here’s how I work remotely:
1. Communication: I use tools like Zoom, Microsoft Teams, Slack, and email to stay in touch, ensuring smooth communication, regular updates, and quick feedback loops.
2. Project Management: I use platforms like Asana, Trello, or Monday.com to manage tasks, timelines, and collaboration, keeping clients informed at every stage of the project.
3. File Sharing: I utilize cloud storage solutions like Google Drive, Dropbox, and OneDrive to share files, and deliverables, and collaborate in real-time.
4. Design & Development Tools: I leverage online tools such as Figma, Adobe Creative Cloud, GitHub, and others for design, development, and prototyping, making it easy for clients to review work as it progresses.
5. Time Zone Flexibility: I adapt to different time zones to ensure that I’m available when needed, working efficiently across global teams.

By offering these services remotely, I can work with clients from various locations without compromising on quality, communication, or delivery time.

To keep my customers safe from COVID-19, I’ve made several adjustments to how I operate, particularly in areas related to health, communication, and project delivery:
1. Remote Work: All services are provided remotely, ensuring that there is no need for physical meetings or on-site interactions, reducing the risk of exposure.
2. Virtual Communication: I’ve transitioned to virtual communication tools like Zoom, Microsoft Teams, and Slack, allowing for seamless collaboration, updates, and feedback without the need for in-person meetings.
3. Contactless Transactions: All transactions, invoicing, and payments are handled digitally, ensuring a safe and secure process without physical exchange.
4. Digital Deliverables: All project files, reports, and deliverables are shared through secure cloud platforms like Google Drive, Dropbox, or OneDrive, minimizing any physical exchanges.
5. Health & Safety Awareness: For any on-site requirements, I adhere to local health guidelines (social distancing, masks, sanitization), ensuring that any in-person interaction is conducted safely if needed.

These changes are part of my commitment to ensuring both the safety of my clients and maintaining uninterrupted service during these challenging times.