My name is Laura Chandler, and I’m a freelance marketer dedicated to helping businesses of all sizes achieve their marketing goals and unlock their full potential. With a passion for storytelling and a strategic mindset, I specialise in crafting innovative campaigns that resonate with audiences and drive measurable results.
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Marketing
As a versatile marketer, I bring a broad range of skills to the table, including expertise in email marketing, collateral creation, website management, and copywriting. I specialise in developing email campaigns that engage audiences and drive conversions, while ensuring all marketing collateral is on-brand and effective in communicating key messages. With a strong background in website management, I ensure your site is optimised, user-friendly, and aligned with your business goals.
My copywriting skills allow me to craft compelling content that resonates with target audiences, from blog posts to product descriptions. I also have extensive experience in project and event management, overseeing everything from concept to execution to ensure seamless delivery of campaigns and events.
I’m adept at reporting and data analysis, using insights to refine strategies and demonstrate ROI. My approach to multi-channel communications planning ensures a cohesive message across platforms, maximising reach and engagement. Additionally, I have a solid foundation in PR, managing media relations and securing coverage that enhances brand visibility and reputation.
Marketing Strategy Development
I have a strong ability to develop marketing strategies that deliver real results. I enjoy analysing market trends, understanding audience behaviors, and identifying opportunities to help businesses stand out. By crafting tailored strategies that align with your goals, I focus on driving growth, increasing brand visibility, and building lasting customer relationships. My approach is collaborative and adaptable, ensuring that each strategy is not only innovative but also practical and effective for your unique needs.
Social Media Management
I specialise in social media management, helping businesses create an authentic and engaging online presence that aligns with their overall marketing strategy. I excel at developing content that captures attention, whether through thought-provoking posts, engaging visuals, or interactive stories. My content creation process involves crafting messages that not only resonate with your audience but also strengthen your brand’s voice and values.
In addition to content, I prioritise exceptional customer service on social platforms, ensuring that every comment, message, or inquiry is handled promptly and professionally. By fostering positive interactions and building trust, I create an environment where your audience feels heard and valued. I continuously monitor performance metrics to adjust strategies and improve engagement, ultimately driving meaningful results for your business. My goal is to build a loyal, engaged community that supports your brand and enhances customer loyalty.