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Paul Keating | Website Design and Marketing profile image

Paul Keating | Website Design and Marketing


‘19 Certificate of Excellence

Hello and welcome, my name is Paul Keating and I have been designing websites ever since they first arrived in the early 90’s and they have come a long way since then. Website design has become cheaper and more accessible to anyone and everyone that would like an online presence. I specialise in providing websites created using WordPress which is the number 1 Content Managed System (CMS) platform in the world, in fact 25% of all websites are developed using WordPress. Even though the platform itself is free, a lot of creativity and work goes on behind the scenes in order to make your website a fully functional work of art, not only designed to make it easy to update and change content, but can be graphically manipulated to capture the hearts and minds of your audience the way you want it to. Aside from Website design and Logo creation, I also provide excellent print services and website maintenance. I can integrate your website with whatever form of social media you like and install a blog element to keep your customers updated. E commerce websites are also are my specialty and I can help you provide all the legal elements to compliment your work such as Terms, Cookies and that all important SSL certificate to give you added credibility and security.

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What makes a great website?

Excellent, regular communication and a thorough understanding of the clients needs is crucial before you even start on the design process. Ensuring that the clients corporate image and identity remains constant is paramount and that the content conveys exactly what the client wants to put forward, mixed with an understanding of how keywords work in that content is also down to understanding how the website will progress. A website is never finished entirely, by this I mean that everyone's goals change over time. Having website maintenance is built into my website design process and pricing to make it as future proof as possible and also keeping the content and structure fresh to keep it in the focus of the search engines.

If you want eye catching easy to find websites that will give you positive results then I am most certainly who you want to be talking to !

What questions might you ask a client when starting a new project?

Time frame in which the project needs to be started and when the client needs the website launched.
What content have you created so that we can integrate the keywords and think about onsite SEO so that the site will be found.
What images would you like to use? Do you have your own ? or would you like me to supply stock images? Your own images of course work better, however its not always easy to get these quickly. Larger images the better as its easier to downscale than upscale.
Would you like training on your website to add your own content ? With WordPress this is a lot easier than having a bespoke coded website where you are at the mercy of the web designer to do all this for you at a large extra cost.
Do you have a budget in mind ? If price is important to you then I offer packages for pay monthly if this is something you find useful.
Do you need hosting for your website? I can provide this for you...
Do you need email and email services ? such as provision, anti spam aliasing ...etc

What do you love most about your job?

I love watching and hearing my clients reaction to the finished article. I always get positive reviews on my work and I don't stop until the client is happy. Being able to create a work of art and watch it take shape and hearing that the business is booming is music to my ears !

I also love being able to provide everything that the client needs without them having to shop in 3 or 4 different places and getting all confused.

What inspired you to start your own business?

I have always enjoyed designing websites since they first came out. Being able to provide an online presence to those that thought it would be hard work or impossible is the greatest feeling ever. People often come to me for help and assistance rather than the large faceless agencies because they know that they get value for money and sensible advice without costing the earth.

Why should our clients choose you?

I like to think that my clients comments show and demonstrate my commitment to providing the best value websites and print design. I Listen carefully to what is needed and provide a balanced view on all subjects. I try to become as knowledgeable in my clients field of business as possible so that I can convey the information on their website accurately and precisely. I am not the cheapest in the industry but I am certainly not the most expensive. I provide a pay monthly option for those on a strict budget and provide email and hosting to compliment my many offerings.

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Web Design FAQs

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How much does web design cost? This is something that can be incredibly difficult to put a figure on due to the nature of the service. There are also differences based on whether you are looking to work with a freelancer or a web design agency, and also whether you need a large, complicated site or something more simple.

We can help you to connect with the right designer to suit your needs. A clear idea of what you need, and how many pages and features are required, will be influential when it comes to pricing. This will help you to get an accurate quote for web design.

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These two terms may seem like they are used interchangeably but they are two different things. A designer will be focused on the visual and creating a UI to suit the user, whereas a web developer is usually focused on the actual core of the website, making it function and using coding to enable it to do what it is supposed to.

When working with a web designer, if you want the whole package of a fully finished and functioning website, check that this is something they can offer before you employ their services. Make sure you have understood if they are offering web design or development, or both.

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  • Responsive - A responsive web page design means that the site is viewable on a number of devices. The design automatically sizes to the screen and the designer doesn’t need to make formats for different devices and desktops.

  • Liquid or Fluid - This is a style of design that will shrink or stretch to the shape of the browser, and the page will look enlarged or shrunk, rather than items being rearranged. The size of the items in the design alter in relation to one another depending on the browser being used.

  • Fixed design - Fixed pages do not alter according to the browser automatically. On some devices such as tablets this can make it harder to see the content as you need to scroll around the page or pinch the screen in order to zoom in on sections. Though it is sometimes essential, fixed design is becoming less common.

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Whether you are working with a freelancer or a big agency, they will have a portfolio for you to view. This allows you to see other, similar projects they have worked on and decide if they have the skills you need.

There are a number of web design certifications and they may be happy to share any they have attained, but there isn’t one standardized industry body.

If you are worried about a designer’s credentials you can also check their feedback from other clients, which you can view on their Bark profile.

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Should you work with a freelancer or an agency? This is one of the decisions you need to make when looking to plan a web design project.

Working with a freelance Web Designer
This may be an option that can save you money. Freelancers are often able to charge less as they don’t have the same overheads as an agency.

Working with a Web Design agency
Web design agencies may have a bigger set of skills to draw upon than a freelancer as they will usually have a number of staff and designers working for them. They may also be able to show you a bigger portfolio, but you can expect to pay more when using an agency.

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Definitely! One of the advantages of hiring a web designer is that they are able to provide services to their clients from any location. However, if your website is for a local audience, then you might want to hire someone nearby rather than further afield, so that they better understand your target market.

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based on 38 reviews

The average rating for Bark Web Designers in Braintree is 5.00, based on 38 reviews.

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