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Ferrock

WC2A, London

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About

We help early stage start-ups and SMEs in the UK access financial expertise and leadership, so they can scale their business for growth, operate more profitability and maintain compliance.

We do this by providing industry-leading Finance Directors (FDs) and Chief Financial Officers (CFOs) on a fractional basis, starting from as little as one day per month.

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2 hour response time

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Reviews (4)

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5/5

4 customer reviews

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20 October 2025

As a small business, the main thing I missed was having someone to talk to who knows the numbers. Having Alpesh, my fractional CFO, to bounce things off, get advice from and have someone hear me out has brought me a lot of clarity and confidence in what I’m doing with the business.

Critically, I needed a robust business plan. Alpesh had the knowledge and experience and took the time to understand my goals before we sat down and figured out what the next 5 years needed to look like. Also being able to pay for only what you need, to get someone in for one day a month, was ideal for me as a small business. It allowed me to access superior financial knowledge where I otherwise might not have been able to.
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3 September 2024

Ferrock’s CFO met my expectations for strategic financial and exceeded them, providing invaluable mentorship and expertise that has become essential to my business's success.

3 September 2024

”Every part of Ferrocks services has exceeded my expectations.”

“I give the CFO 5/5 for integrating well into my company’s culture and demonstrating our values.”

S&T Enterprises

3 September 2024

“Ferrock exceeded my expectations by not just selecting the
perfect CFO for Media Pro Quo but also providing guidance on my investor approach.” Media Pro Quo Ltd

Q&As

All of the fractional FDs and CFOs in our network are experts in financial management and can help you get your finances in order. However, what we provide is more than basic accounting services. We are a fractional FD and CFO company, meaning we have a big network of experienced, industry-leading financial executives that we connect with SME business owners to help them access financial expertise and business strategy support without needing to spend £150k+ per annum on a full-time CFO.

See the services section below for more information on how we can help your business.

I started Ferrock because I was driven by the vision of providing businesses, especially small and medium-sized enterprises (SMEs), with easy access to financial expertise traditionally available only to larger corporations. Our aim is to deliver tailored financial solutions, enabling businesses to make informed decisions, improve financial performance, and achieve sustainable growth.

All of the FDs and CFOs we work with are highly experienced and pro-active. They all have many years experience helping business leaders improve their financial management, build a successful business strategy and achieve their organisational goals.

Our services are built on the relationships we create with our clients, meaning we aim to connect you with the right FD or CFO who understands your business goals and is also someone you can talk to easily.

Clients should choose to work with us if they are a start-up or SME that needs some strategic direction when it comes to their business. Whether that’s improving their financial management and implementing better processes or scaling for growth, or needing support navigating a specific business period i.e. raising investment or M&A.

We can work both remotely and onsite, ensuring you get people on the front line with you who can also use their experience and initiative to drive your business forward.

Services

Get expert support when it comes to the future of your business, and how to build a strong, realistic plan for business growth and success. All of the fractional FDs and CFOs we work with are highly experienced in building one, three and five year business plans with clear, SMART objectives and how they will be achieved.

Get access to expert financial management including; P&L, balance sheet, financial audits, budgeting, forecasting, business plans, cashflow management and compliance (HMRC, VAT, PAYE).

We make financial leadership more easily accessible for SMEs, providing them the opportunity to work with industry-leading FDs and CFOs on a fractional basis. Get executive-level guidance and direction to help your business succeed.

Getting ready to raise investment or apply for funding is one of the most important stages of growing a business. Our fractional FDs and CFOs have worked on dozens of investment cases, pitch decks and investor meetings so they can help you get your financials in order, tell a compelling story to your investors and effectively manage investor relations to give your business the best possible chances of receiving investment.

Our fractional FDs and CFOs provide day-to-day support when it comes to implementing compliance processes and systems and answering any compliance-related questions you have. They also will work on your business strategy and future compliance considerations to help you avoid any costly mistakes.

If your business is operating well but your margins are too low, costs are too high and cash flow is not well managed, you will not be operating as profitably as you can. A fractional FD or CFO can help you review your costs and processes to help you increase net profit.

If you are a part of a merger, acquisition, other business transition, or you are planning an exit in the future, there are certain things you will need to consider and do to get your business ready. A fractional FD or CFO will help you make a plan, get the business in order and confidently navigate any business transition or exit as seamlessly as possible.