What inspired you to start your own business?
In 1987 a 12-year-old boy, fond of drawing, played a grown-up and made up a whole lot of publishing company to give official-sounding home to his fantasy warriors, action heros, monsters, comics, and doodles. My childhood happenings helped me make up the secret name for it, Zorz. No longer did my artwork have to remain unsigned; self-made comic books proudly started with "Zorz Pictures presents"—just like real movies and comic books! To a boy, it was a big deal. Drawings became more sophisticated and realistic with years and took various iterations but Zorz Pictures remained a mere fruit of imagination.
At age 21 I moved to the US and settling into a new adult life forced all things art be placed aside for a decade. It wasn't until 2005 when in the midst of the digital revolution I decided to give my creativity a new life by switching from paper and canvas to camera viewfinder and Photoshop. I bought my first entry-level DSLR, Canon Rebel XT and joined one of the pre-Facebook era photo sharing communities, Fotki. This is where I honed my technical skills within a closed small group, accumulated first followers, and found my first clients, both private and commercial. Zorz Studios re-incarnated, with the word's plural usage giving a nod to future hopes for expanding photography to digital art and old-school painting. Portraits and beauty remained my forte reflecting in fine art and fashion photography. Later, I was invited into the wedding industry which I stormed with my fashion-oriented and action-packed vision. As I continued working with the commercial clients, my private clientele grew not only through the word of mouth but also expansions within their families.
Why should our clients choose you?
Multiple Fearless Photographer™ award winner, named among top 10 New York wedding photographers and top 50 US wedding photographers, a distinguished member of Grace Ormonde Wedding Style‘s Platinum List, NYC-based Zorz Studios offers a different approach to creative wedding photography. First, our lead photographer Ed is a published commercial and fashion photographer experienced with both editorial and journalistic approaches that result in an exclusive fashionable touch and passionate yet unobtrusive story-telling. This specific knowledge, unattainable for most wedding studios unfamiliar with the fashion industry, sets the ground for the diverse wedding photography styles. Second, his artistic background and switching from paintbrush to camera provide for the abiding skills of composing, lighting, and mood setting. In fact, those brushstrokes live on in post-production during the veiled digital art manipulation and light painting resulting in the unique wedding photos. Ed served as a digital retouching instructor for PPA, America's largest professional photographers association. Lastly and most importantly, Zorz Studios strives to be the leader, not the follower. To help create best wedding photos, we religiously seek out and forge ideas, afraid of imitating ourselves and let alone others.
If you are tired of seeing the same pregnancy photos over and over, no matter how beautiful they are, and are aching to add the wow factor to that beauty to stand out from the crowd, you came to the right maternity photographer. Zorz Studios offers a different approach to pregnancy portraits. From the snow mountains of Alaska to the gentle sunrays of Santorini, from your New York or New Jersey backyard pool to the underwater cages of Mexico, from hilarious to epic inspired by Game of Thrones, from high fashion and classy to dramatic body painting, the potential is only limited by your willingness to step away from the traditional approach.
With his pregnancy photos spotted and featured by Cosmopolitan, Huffington Post, and other major outlets, our lead photographer Ed is a published commercial and fashion photographer with a set of skills not easily attainable by an average maternity photographer unfamiliar with the fashion industry. Second, his artistic background and switching from paintbrush to camera provide for the abiding skills of composing, lighting, and mood setting. In fact, those brushstrokes live on in post-production during the veiled digital art manipulation and light painting resulting in the unique pregnancy photos. Ed serviced as a digital retouching instructor for PPA, America's largest professional photographers association. Lastly and most importantly, Zorz Studios strives to be the leader, not the follower. To help create best pregnancy portraits, we religiously seek out and forge ideas, afraid of imitating ourselves and let alone others. Seeing our photos inspire other maternity photographers serves as an endorsing proof that we are achieving the goal. :)
Coming from the fine art and fashion backgrounds, Zorz Studios is known for its elaborate, fashion-driven, dramatic, and sometimes dark approach to photography. Let it not fool you — family photography is a needed window that gives us light and fresh air. When we work with families, it’s all fun, energy, giggles, and warmth! If needed, however, we can still make part of your family shoot worthy of a glossy magazine!
What changes have you made to keep your customers safe from Covid-19?
The photographer always wears a mask, shoots outdoors if weather and theme are permitting, and uses a zoom lens whenever possible to help keep further distance from the subject. All consultations and pre- and post-shoot meetings are performed remotely.