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Dukas Linden Public Relations

Dukas Linden Public Relations (DLPR) specializes in developing and implementing high-impact communications programs and media relations campaigns for, asset and wealth management, financial and professional services firms, and fintech. Recently called a "powerhouse agency" by the (New York) Observer, we create compelling narratives that expand our clients’ share of voice, enhance their brand value and—most important—engage key audiences in a global marketplace. We’re driven by a passion to deliver targeted strategies and creative solutions that provide measurable benefits to clients—and help their businesses grow and succeed. Our full suite of integrated communications services includes: comprehensive messaging and media relations across multiple platforms, content development, crisis and special situations communications, reputation management and internal communications. For more information about DLPR, please visit www.dlpr.com; contact: i•••••@••••.com; 212/704-7385.

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What do you love most about your job?

Helping our clients to tell their stories, build their brands, and, ultimately, generate more sales leads and conversions.

What inspired you to start your own business?

After 15 years of working for other people in the PR industry, I decided that I had "what it took" to start my firm. I started the agency out of a 30 sq. foot in my house. Today, we have 4500 sq. feet office space and generate more than $5 million in revenues annually. The ride has been a good one; however, their is no rest for the weary! We continue to innovate and add new services in order to ensure that we are providing value to our clients in a rapidly-changing world.

Why should our clients choose you?

We are counselors – We don’t believe in publicity for publicity’s sake; we strive to build brands over the long term through comprehensive programs based on strategic media placement, content management, digital marketing and audience engagement.

We are communicators – Our experience and command of the financial markets informs our partnerships with clients and inspires our campaign execution on both a strategic and tactical level. We’re always working to refine and articulate each client’s value proposition to relevant stakeholders through a range of channels, including interviews, owned content, social media and investor engagement.

Our team members are deeply experienced in communications strategy, capital markets, media relations and journalism, investor relations, and reputation/crisis management. Our specialty focus allows us to see around corners, anticipate new trends and gain the trust of the media community.

Audience perceptions and media habits are changing faster than ever. In this environment, communications strategies have to be dynamic, creative and thoughtful.

Top-tier finance, asset management, professional and B2B services firms rely on DLPR to help them tell unique stories and distinguish themselves among competitors. We deliver strategic communications advice, high impact media opportunities (broadcast, print, digital and social) and thought provoking content, as well as reputation management that can avert a challenge before it becomes a crisis.

Our record of strong media relationships and strategic thinking has won accolades. We’re rated among the “Most Powerful PR Firms” by The New York Observer – which called us a “powerhouse agency,” and hedge fund trade publication HFMWeek recognized us as “The Best PR Firm.” We’re also ranked among the “Top 10” independent financial PR firms by O’Dwyers, a leading PR trade publication.

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