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Strategic & Creative Marketing Inc. (S/C) is a full service marketing firm assisting businesses in achieving their optimal sales and recruiting goals by creating powerful marketing messages and tactics that reach the right audience. We provide complete marketing plans including: Advertising, Branding, PR, Digital/Social Media Marketing, Websites and Recruitment Marketing. Our services include an initial analysis of your current marketing strategy, target market, sales goals, and messaging. Then, we build the campaign, visual look, brand, and powerful messages to clearly communicate your value proposition to your customers and prospects. We develop your employment brand, establish the communication tactics to reach the right candidates, then nurture connections with top talent for a faster time-to-fill and better cultural fit.
As President and Founder of Strategic and Creative Marketing Inc, I interact with clients from various industries and get to learn about differnt fields. It also challenges me in different ways and gives me opportunity to learn and grow professionally.
Prior to establishing my marketing consulting firm, I held sales and marketing management positions at HSA – High Speed Access Corp, STARZ Encore Group, Orbit Satellite and Radio Networks (Rome, Italy), Samuel Goldwyn Studios, Columbia TriStar Television Distribution and Columbia Pictures (Sony Pictures Entertainment). I had gained vast experience in several industries including media, entertainment, retail, higher education and data. The extensive experience that I had gained during my successful management career motivated me to establish my own marketing consulting firm in 2001.
Bark clients should choose Strategic and Creative Marketing Inc. as we help companies develop and move in the right direction. Our Signature 4-Step Process is based on the same foundational marketing principles that guide marketing strategies at Fortune 100 companies. We first establish a clear business goal and marketing goal. Then we work with our clients to identify the target audience, competitive advantage, value proposition, brand and messaging. This information enables us to develop a detailed marketing strategy and plan. From this plan and strategy, we build and implement the marketing tactics ranging from ads, collateral and email campaigns, to social media, trade shows and PR.
