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ROOTS the Beauty Underground

Laguna Beach, California

(28)
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Reviews (28)

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5/5

28 customer reviews

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7 May 2019

Great service, wish it was bigger and had more to choose from but that's not really the shop's fault theres not a whole lot of natural beauty/makeup products on the market anyways.

Reviewed on Google Maps

28 April 2019

Best cosmetic store!! Check it out. You will love it and the amazing service.

Reviewed on Google Maps

27 February 2019

Extremely helpful and very knowledgeable staff! I so appreciated that they took time to teach me about how to apply my makeup and took special care to find colors that complemented my skin color and undertone. Would highly recommend!

Reviewed on Google Maps

26 February 2019

I had so much fun during my first visit. The whole staff went out of their way to make me feel welcome. Laura gave me my first makeover (I'm 50! ) and taught me how to apply the different products. Since I don't normally wear makeup, she just enhanced my features without making me feel made up. I felt so relaxed, I could have stayed there all day! More...

Reviewed on Facebook

26 February 2019

I just had the most AMAZING experience here! The staff was so knowledgeable and unbelievably helpful! I walked out feeling gorgeous and so wonderful about my clean makeup! Thank you, thank you, thank you for being so fabulous! �� More...

Reviewed on Facebook

26 February 2019

THANK YOU Laura for being so helpful, real and just a lovely person! I only wish I had found you a long time ago. My cosmetics bag is revamped with all the latest and greatest organic cosmetics, and I topped that off with a few new skincare products too. So much fun and I learned how to apply everything too. More...

Reviewed on Facebook

26 February 2019

Awesome service!

Reviewed on Facebook

26 February 2019

This place is fantastic! I am making a switch to all natural and organic makeup- and the ladies here helped me for over an hour to choose all the right products for my skin. We tried several different product lines until we found just the right ones. I won’t go anywhere else for my non—toxic beauty products! More...

Reviewed on Facebook

26 February 2019

Laura is amazing. Plain and simple! I got a makeup application with her and OMG did I learn so much. Guys, I went to beauty school and learned more in 1 hour with Laura than I did in school! !! She took her time, explained EVERYTHING she was putting on me and how to apply it correctly for my bone structure. She read my mind with the color scheme I was dying to try out on my eyes but was always too afraid to do something out of my normal browns and neutrals. I'm so grateful for Roots-THANK YOU Laura and Grace!! More...

Reviewed on Facebook

26 February 2019

Laura and the girls are really amazing! I always feel right at home when I'm in the store. No pressure...just great customer care and I always leave the store happy and full of new and interesting knowledge regarding skincare, makeup and hair care. My skin has improved 100%! They really know their stuff! Go in today! Lots of fun...guaranteed!! More...

Reviewed on Facebook

26 February 2019

Amazing product, care and attention! Love, love, love

Reviewed on Facebook

26 February 2019

Roots is the Barney's of organic beauty. Obsessed!

Reviewed on Facebook

26 February 2019

roots is a beautiful plea, inside and out.

Reviewed on Facebook

26 February 2019

Love the place, the product and everything in there :)

Reviewed on Facebook

26 February 2019

Love this store, love the products, love Laura!!!!

Reviewed on Facebook

26 February 2019

Fun shop, great staff people & a new happy hour!

Reviewed on Facebook

26 February 2019

Laura is amazing. Lovely and helpful. The products and selection are fantastic.

Reviewed on Facebook

26 February 2019

Love how this store has so many fun, clean products to try! Plus, the owner Laura is amazing and knows everything about every single product she carries.

Reviewed on Facebook

26 February 2019

Thank you guys so much for being so great yesterday! I love everything I got! Your attention to detail was great!

Reviewed on Facebook

26 February 2019

Thank you for making it so fun and easy to get all non-toxic cosmetics! I love your products and your service!

Reviewed on Facebook

26 February 2019

Amazing products, people and vibe. GO. NOW!!! Laura's a wealth of knowledge and skill au naturel. Get all of your skin treats without all the scary chemicals. Pretty doesn't have to poison you. THRILLED to have this store right downtown in my hometown!! :) More...

Reviewed on Facebook

26 February 2019

Laura and Carisa were absolutely magnificent!! I received a full color match and application and felt like a new clean healthy cancer free women!! Awesome experience

Reviewed on Facebook

26 February 2019

Laura and the girls have changed the beauty game! They are so helpful and knowledgeable about their products. My skin has never looked so good!

Reviewed on Facebook

28 January 2019

My husband and I were on a business/vacation trip visiting from Baltimore. When I walked into Roots, I knew this was my kind of shop. Thank you to Laura, Jackie, Carisa, and Mary for their wonderful customer service!!! I can't wait to go back!! More...

Reviewed on Google Maps

30 September 2018

Had a phenomenal experience here, loved the selection of products and the team were super friendly, patient (!), and informative. Book ahead for complimentary (store credit) facials on Mondays! More...

Reviewed on Google Maps

28 May 2017

Carisa saved me after a terrible dye job! I love that they carry all organic products!

Reviewed on Google Maps

28 May 2017

First off, their return policy is clearly described on their website. They do not do returns or exchanges, especially on opened products. It's not the store's fault. They carry are small, organic lines and the returns to the actual company are impossible (it's not like buying at Nordstrom, where a return doesn't make a dent in their profits). They do offer samples, and as someone with very reactive, acne prone (and almost 9 months pregnant) skin, I love that. Secondly, this store is amazing. Their selection is incredible, they take TONS of time with you and they are super sweet and knowledgable. I live 2 hours away and came here just to celebrate my birthday. If I lived closer, I would probably be in Roots every day!! So, i'm sure my husband is glad we don't live closer. (Too bad I can still order online!! Joke's on him. Ha!) More...

Reviewed on Google Maps

28 May 2017

Amazing place! Laura is incredible- So knowledgeable and adept at teaching her skills. The products are nothing short of life-altering. Seriously, love this place!

Reviewed on Google Maps