Our proven process for B2B companies covers everything from developing your cohesive marketing strategy to building your entire martech stack and content engine to implementing a consistent cadence of top notch marketing. ​
After your strategy is built, you have 2 levels to choose from.
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What do you love most about your job?
I love helping B2B companies enhance the growth they're already seen through sales by developing a comprehensive marketing strategy and implementing that strategy. Business is of course about money, but behind the scenes, there are the lives that it touches every day. Helping to develop our client's businesses also enhances the lives of the people that work for those businesses and their customers.
What inspired you to start your own business?
We saw a need in small and medium sized businesses. They were so focused on the campaign level (ie. We need Facebook Ads, we need SEO) as opposed to thinking about the bigger picture and how it all fit together strategically with their brand, target segments, martech etc.
We started focused on strategy and added in implementation to align with the strategy pieces.
Why should our clients choose you?
I'll try to dilute down the reasons:
• Marketing focused on results (business goals driven & hybrid/performance based pricing)
• Top notch client relationship engagement
• Innovative marketing strategies
• The ability to help B2B companies enhance growth
Can you provide your services online or remotely? If so, please add details.
We can provide services to any B2B company anywhere in the world.
What changes have you made to keep your customers safe from Covid-19?
We are an outsourced option to have an entire marketing team without the associated cost... so Covid-19 does not affect our business relationship.
PLAN phase
We work hand in hand with your company during our 4 week PLAN phase to provide the cohesive strategies and plans to take advantage of all the opportunities in marketing.
The process includes discovery calls, research and analysis, and weekly deliverables.
BUILD & RUN phases
For implementing the strategies we develop during our PLAN phase, we have our BUILD & RUN phases that can partly or fully manage your marketing, based around your new strategic foundation, in order to achieve your business goals.
Our process covers everything needed for implementation and success, including:
• Making sure the campaigns are perfectly aligned with your growth goals
• Building a content strategy that aligns with the needs of your target audiences.
• Setting up reporting so insightful business decisions can be made.
• Optimizing campaigns to increase ROI.
