With over 25 years of transforming spaces across New York City and internationally, Studio Joelle Magazine offers comprehensive interior design, architecture, and design-build services infused with a distinctly global perspective. Led by founder and CEO Joelle Maslaton Oster, our firm seamlessly blends cultural influences with contemporary luxury to create exceptional living and commercial environments.
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41 customer reviews
Leo
Commercial Interior Designers
Joelle is a very talented, patient and kind professional. She guided me through a design process for my NYC office with a focus on my taste, timeline and budget. The result is a look that shows both professionalism and style, combining them in a very tasteful way. Thank you Joelle! More...
Reply from Studio Joelle Magazine
Thank you for the wonderful review! It was a pleasure working with you to bring your vision to life. I’m so glad the design reflects your style and needs. Thank you for trusting me with your project!
Faidra Tsakiri
Commercial Interior Designers
I worked with Joelle on furnishing my 1-bedroom apartment and appreciated her ability to find unique pieces that blended my personal style with a modern twist. She was thoughtful in accommodating my lifestyle needs, especially by selecting a stylish and functional desk that fits perfectly in my living room. The process did involve quite a bit of online interaction, which wasn’t my favorite, and there were moments where things felt a bit more complex than expected. However, Joelle was available to guide me through it, and the end result speaks for itself. For those looking for a balance between style and practicality, it's worth keeping an open mind about timelines and budgets to get the most out of the process. More...
Reply from Studio Joelle Magazine
Thank you for your thoughtful review and for recognizing the care and effort we put into finding unique pieces that reflected your personal style. We truly enjoyed the challenge of working within a reduced budget, especially when others may have declined, and we're glad that the final design met your expectations. As with any design project, there are often moments of complexity, particularly when collaborating online, but we strive to ensure our clients feel supported throughout the process. We appreciate your feedback and understand that the remote nature of our communication may not have been ideal for you. Rest assured, we’re always working to make our interactions as seamless as possible. Your satisfaction with the final result is what matters most, and we're pleased that the stylish and functional design aligns with your lifestyle. Thank you again for your trust and for choosing to work with us!
Rodrigo
Commercial Interior Designers
We hired Joelle to help us design of a Parisian-style café. She demonstrated a clear understanding of the aesthetic we aimed for, skillfully blending traditional and modern elements.
Her ability to adapt to the constraints of a commercial space while introducing innovative design ideas was impressive.
Joelle's eye for design and knack for integrating various styles played a crucial role in bringing our concept to life. Her thoughtful choices in the design process added a distinctive charm to our café.
Overall, Joelle's contribution has been very valuable to our project, and I would recommend her design services.
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Nadia B
Residential Interior Designers
Working with Joelle was such a pleasure from beginning to end. She was an excellent listener, was always gracious in her communications, and she helped us authentically find our cultural esthetic.
Through her fantastic platform, we were able to see (not just envision) exactly what everything would be like, had access to accurate descriptions and pricing or each piece we contended with, and have back-and-forth communication with Joelle about any particular item or room.
She respectfully demonstrated for us why we weren't happy with our current home: there lacked harmony and flow between the rooms. Joelle taught us so much and helped us come into our style, which we could only express weakly before collaborating with her.
We're so excited about our space and can finally inhabit it exactly as it was meant to be enjoyed by our family.
Merci, Joelle!
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Natalie D
Residential Interior Designers
Joelle helped us design our primary bedroom. She worked diligently to bring two different viewpoints (mine and my husband's) together. She quickly understood what elements of design were important to me and presented us with many options as we continued to refine our vision. I really appreciated her attention to the materials used in our design. More...
Aziz
Residential Interior Designers
Joelle helped me curate beautiful items for my apartment and was absolutely delightful to work with
Matt Ridgway
Residential Interior Designers
Joelle has been great to work with! I've found her exceptionally responsive and available to discuss our project even through descoping and budget constraints.
Deaglan
Residential Interior Designers
Excellent designer. Joelle helped us land the look and feel of our new apartment exceptionally quickly.
Eric Winkler
Joelle has a great eye for design. She asked me all the right questions to help create a masculine and transformative experience for my guests as they come to my condo. Unlike other designers who push designs, Joelle took the time to understand my personality to guide her and I to make the right decisions. More...
William
Joelle has managed a multi-room design project for us from design, to color selection, to actually selecting individual pieces.
She project managed the entire delivery process in the middle of the supply chain crisis and things could not have gone more smoothly.
Planning more work with her in the future 10/10!
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NYC-based Professor
Joelle is a fantastic designer and I recommend her very highly. She worked with me on coming up with a design for my new living room (400 square feet).
I already had some ideas and a couple of existing pieces of furniture. Joelle was able to rapidly understand what I would like, accommodate my existing pieces, and propose a couple of alternatives. She then worked with me through refining until we had a final design. The final design had a perfect mix of modern and vintage furniture, rugs and accessories, some from places like DWR, others more unique. I decided to buy the items myself, and she gave me excellent leads for purchasing. All of this within my timeframe of a few weeks.
Joelle keeps it real, and is a true professional. She is far more talented than her price point would suggest. Many of my friends have used expensive design professionals, and are envious I worked with someone so good without the tens of thousands of dollars in expenditure they have incurred.
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Reviewed on Houzz
Bradley
I did an in-person consultation with Joelle this week - roughly one hour. I'm in the midst of a full apartment renovation, and needed coaching and professional insight picking wall paint colors, as well as cabinet colors. Joelle provided her professional opinion, illuminated an approach that would maximize both design aesthetic and sense of 'home'. Highly recommend her services, and I know I'll be going to her again! More...
Bradley Oliver
I'm in the midst of a full apartment renovation, and needed guidance on picking paint colors. I'd been researching paint colors for months, and honestly had lost confidence and perspective to make a final decision without input from a professional. I wanted to go with bolder paint colors, but was also doing this application in a classic one-bedroom apartment in the Upper West Side. Joelle's portfolio made sense when I thought about what I needed, and I sought her out for an in-person consultation. I walked her through my current options, what I was looking for, and where I was 'stuck' making decisions. Her eye for color and professional experience shone through, and she was able to talk me through my options, how certain elements would work together, and what I should look for to optimize for both style and 'sense of home'. I'm so so so happy I consulted with her, and would absolutely recommend you seek out her services. More...
Reviewed on Houzz
Peter
Joelle's vision was transformative for bringing a spacious and modern feel to a small apartment staging project. Her designs are thoughtful and whimsical. She is a pleasure to work with, extremely responsive and adaptable as she guides the entire process from start to finish. Thank you for all your great work Joelle! More...
Peter Dixon-Moses
Joelle's vision was transformative for bringing a spacious and modern feel to a small apartment staging project. Her designs are thoughtful and whimsical. She is a pleasure to work with, extremely responsive and adaptable as she guides the entire process from start to finish. Thank you for all your great work Joelle! More...
Reviewed on Houzz
Sean
Residential Interior Designers
Joelle did an excellent job designing my living room. I was looking for a modern/industrial design and Joelle took time to understand my design preferences and deliver a great result. We iterated on choices using an online interface visualizing the layout. I love how it turned out! More...
Reply from Studio Joelle Magazine
Thank you Peter for your nice words! You have been a great client and your appartment is a true gem filled with light and great vibes!
Sean
Joelle did an amazing job designing the living room of my apartment. I was looking for a modern/industrial design, which she executed on perfectly. She took time to get to know me and my specific design preferences before putting it all together. We used an online interface to iterate on the design choices and choose between alternative pieces, which were then shipped to my apartment. I love how it all turned out! More...
Reviewed on Houzz
roy
Very professional - with an extensive knowledge of cultures and lifestyles. We have entrusted SJ with projects in different countries and have always been satisfied with the result. Impeccable, albeit demanding, tastes and creative solutions for all our whims. More...
Reviewed on Houzz
Monica A.
Joelle with her aliveness bring life and beauty to any project!!
I appreciate her unique and elegant taste , her sense of colours , her eclectic style .
I involved Joelle on a very important project here in Italy and her vision and support was fundamental.
Thank you Joelle!
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Reply from Studio Joelle Magazine
Thank you Sean, I am glad all worked our despite the COVID-19 delays. Your new apartment feels great and trendy! Enjoy it!
Monica A. Milano
Joelle with her aliveness bring life and beauty to any project!!
I appreciate her unique and elegant taste , her sense of colours , her eclectic style .
I involved Joelle on a very important project here in Italy and her vision and support was fundamental.
Thank you Joelle!
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Reviewed on Houzz
Lynne Tapper
Joelle helped create a work space. Her approach was to ensure that what I wanted was exactly what she delivered. She was mindful of my needs, whilst at the same time making suggestions that would enhance the end result. I enjoyed working with her, she made it fun and her creative flair meant that I gained even more than I originally set out for. I would not hesitate to recommend her services. She has taste, heart and clarity. More...
Lolita Engelson
Joelle has a magic wand in hand as how to execute in a time limit the tidiest to the most horrendous job! She decorated my newly bought house in a matter of days, scratch the old paper, put a pastel like new, added original Furniture that attracts the eye and please the passenger by, and turned a “house in a prairie” into a little golden castle!
Thank you Joelle for ur tremendous devotion to New found home!
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Reviewed on Houzz
Daniela
I hired Joelle to design my beach house in Forte dei Marmi in Tuscany, Italy and the result is amazing!
It was great working with Joelle as she respected the budget and has a fantastic taste.
The house looks fabulous!!! Thanks Joelle!
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Reviewed on Houzz
Viveca Yrisarry
Joelle listened to me and then executed a design plan that took into account my budget while also presenting the furniture styles and colors that I requested.
Avi
It was fantastic to work with Joelle. Very detailed, creative, worked within my budge and made sure I was happy with everything that was picked out. My friends and family are raving and complimenting on the design, all thanks to her. More...
Reply from Studio Joelle Magazine
Thank you so much Avi, so glad I could be of help. I am luck with clients like you, always positive and very appreciative. Enjoy your new home!
Avi
Joelle is an absolute pleasure to work with. After a few minutes speaking with her on the phone, she knew exactly what I wanted. She has style and creativity. Very friendly and easy to work with. I enjoyed her inputs on color, fabric, and design. She really outdid my apartment and terrace. I received lots of compliments from friends and family. Looking forward to working with her again on future projects! More...
Reviewed on Houzz
Marco Srour
I had an amazing time working with Joelle & Avi in building up Panino Lab. I’ve enjoyed Joelle’s expertises by taking on the project and providing a full service.
Sion Betesh
Joelle, is an excellent listener, she & her talented team came through with the creative options & aesthetic we were hoping for in a timely manner.
Danellie
Residential Interior Designers
It was a pleasure to work with Joelle. She gave us many options for our Wellness Room, which was a challenge because of how small it was. She is very creative and thoughtful in her design for our room and to accommodate our needs. Very grateful for her amazing service. More...
Esther Shaulova
Commercial Interior Designers
Was so nice working with Joelle. Lots of creativity and great designs. Thank you!
Cathy
I hired Joelle to create a space for living and yoga studio. The idea was to create a holistic space with light and some Asian accents reflecting a zen philosophy. The results were beyond my expectations Joelle understood what was needed , and created a space that is warm and peaceful. The work was completed timely and on budget . I look forward to working again with Joelle highly recommend. More...
Reply from Studio Joelle Magazine
Thank you Cathy it was a pleasure working with you hope you will enjoy the quiet and calm of your new beautiful zen space.
Rodrigo
It was a pleasure work with Joelle. She is knowledgeable and extremely responsive from start to finish.
We hired Joelle to stage two key rooms (customer entrance and training rooms) and to revamp the outside building with new set of color, landscaping and signs.
Since IRIS Environmental Laboratories is currently branding nationwide it's asbestos and mold inspection franchise opportunity, it was critical to us that the professional was attentive to the brand.
Joelle understood all the concept and needs. She is outstandingly with ideas, drawings and super sensitive to client's timeline and budget. Another component that thrilled us was the flexibility to work remotely, since we have done this entire project communicating via internet.
without compromising the high quality she knew how to execute this project with limited budget.
If you need excellence in architecture, we recommend Joelle Magazine.
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Reply from Studio Joelle Magazine
Thank you for the kind review. Working with Iris Environmental Laboratories was very interesting and I have learned a lot about new techniques about detecting and removing mold from buildings and homes. It was easy to match the corporate branding interiors and exteriors to such a beautiful logo and environment conscious clients.
Robert Nicholas Moss
Joelle is simply an amazing person to work with. Very warm and friendly, with great vision, an amazing eye, and a caring disposition.
Working with Joelle was both immensely pleasurable and educational. The passion that Joelle has to create your ideal living space in evident in the absolute professional way to which she approaches her craft.
Selection of products always matched requests, items where incredibility unique, well crafted and on budget. And I love her fee structure. Traditional and straightforward.
Joelle never failed to make herself available and handled all aspects of the project with grace and dedication. Including shipping, returns, and staging.
I have continued to work with Joelle since the initial scope of our project was completed and will continue to work with her in the future. Her expertise is invaluable.
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Fernanda Krongold
Joelle was absolutely amazing! She understood exactly what we wanted and in record time helped us decorate our apartment in Sao Paulo, Brasil. She has a very chic/ sophisticated taste and we loved her ability to mix different styles, still creating a very cozy and high-end decor. More...
Alexis
Working with Joelle was great! I am a Harlem developer and needed to stage my last available Pent House. I explained the vision of the building and its namesake “Baldwin Park” named after “James Baldwin”.
Joelle took excellent care concerning my vision by selecting a detailed and thoughtful vision board. Joelle was efficient and timely for our site visit.
Joelle also sourced the items in the vision board and coordinated delivery.
Considering this was my first designer engagement, overall I was very pleased. I would definitely utilize Joelle Magazine in the future!
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Reply from Studio Joelle Magazine
Thank you, one of the most creative concept I cam across! Good luck with the space!
David Mayer
Joelle was very easy to work with. We needed to help a client sell her home and the client did not want to spend alot of money staging or renovating her property so Joelle helped consult on the space. She convinced the client to do a few easy modifications which really updated the home and helped us find a buyer. She has great vision and very creative ideas, she pays attention to even the smallest details and helped us manage the moving parts which turned out to be a beautiful apartment which sold for asking price. More...
Reply from Studio Joelle Magazine
Thank you David a great pleasure working with you!
Jeremy Green
Joelle is an absolute pleasure to work with. She is extremely articulative and creative - she helped redesign our space with out us having to spend thousands of dollars.
She used what we already have - added a few nice touches and reorganized our living room to feel more airy and spacious. She introduced us to plant keeping which made a big difference and we now have a beautiful tree growing nicely in our apartment. Joelle was really able to transform the energy in our apartment and we absolutely love coming home and cozying up in the space.
Thank you Joelle!
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Tara
Great! from A to Z. Very professional with a big attention to details. Kept me updated on the whole process and walked me through all decisions. Took my wishes to heart and designed the perfect room for my kids! Stylish but with a playful spin. I like that she can adhere to different styles and tastes. More...
Maya
Joelle was a pleasure to work with! Highly responsive and efficient. At our initial meeting I explained to her what I was aiming for and showed her a few examples of what I liked, but I myself had no idea where to even start. Within 10 minutes of our conversations, Joelle had envisioned my whole space. She sent me examples of furniture's and cool pieces all within my budget. She took all my comments into consideration and was happy to work with me until I was more than satisfied. I could never have done this on my own! She managed to create a design miracle within my small space. I wake up and love my apartment now. Highly Recommend and will use again! Thanks Joelle! More...
Daniel
Working with Joelle has been a joy. She added great value to envision what could best work to my taste and meeting my budget. Thank you Joelle!
Reply from Studio Joelle Magazine
It was a pleasure working with you!
Daniel Nasser
Amazing collection !
Reviewed on Facebook
What’s your interior design process?
What's your interior design process?
Let's Meet!
We'll start with a fun and relaxed consultation where we get to know you, your space, and your dreams for it. Bring your inspiration - whether it's from Pinterest, magazines, or your travels. We'll talk about your budget and timeline too!
Plan & Create
Our team will measure your space and create a detailed design plan. We'll present you with beautiful mood boards and material samples that bring your vision to life. Once you're thrilled with the direction, we'll provide a clear agreement outlining everything.
Order & Organize
Here's where the magic begins! We handle all the ordering and coordination of materials, furnishings, and trade professionals. No need to stress - we manage all the details and keep you updated throughout the process.
Transform & Install
This is the exciting part! We oversee the entire installation process, coordinating our trusted team of craftspeople and installers. We're known for our efficiency, typically delivering stunning results within a few days or weeks, depending on your project scope.
The Big Reveal!
We love this moment - when you see your transformed space for the first time! We'll walk through everything together and make sure you're completely delighted with your new environment.
The best part? You get to relax while we handle everything from start to finish. Whether you're looking for a complete makeover or a style refresh, we'll work within your budget to create a space you'll love coming home to! ?✨
Which interior design styles can you cater for?
My approach to design is deeply holistic, drawing from decades of global exploration and a passion for creating spaces that nurture both body and soul. While I'm fluent in many design languages, I've developed a signature style that thoughtfully balances:
Core Elements
I believe in the power of authentic materials that engage all the senses:
Natural stone that grounds and centers
Reclaimed wood that tells a story
Water features that soothe and rejuvenate
Artisanal craftsmanship that connects us to human touch
Strategic lighting that transforms atmosphere
Design Philosophy
My spaces seamlessly blend:
Clean mid-century modern lines that celebrate form and function
Minimalist principles that create mental clarity
Cultural artifacts that inspire and transport
Industrial touches that add urban sophistication
Eastern antiques that bring timeless wisdom
Every project is an opportunity to create harmony between different cultural influences - whether you're drawn to Japanese serenity, French refinement, Moroccan vibrancy, Sicilian warmth, Balinese tranquility, or Manhattan energy. Colors are chosen not just for aesthetics, but for their ability to affect mood and wellbeing.
What makes my approach unique is understanding that a truly successful space isn't just about how it looks - it's about how it makes you feel, how it supports your daily rituals, and how it elevates your quality of life. Every element is thoughtfully curated to create an environment that nurtures, inspires, and transforms.
What do you love most about your job?
My greatest joy comes from helping people fall deeply in love with their living and working spaces. Design isn't just about aesthetics – it's about creating environments that enhance your daily life and inspire your future. What drives me is:
Personal Connection
I cherish the opportunity to really listen to my clients, understand their dreams, and translate their stories into thoughtfully designed spaces. It's about building trust and creating something uniquely personal.
Creative Problem-Solving
There's nothing more exciting than finding innovative ways to elevate a space beyond what clients initially imagined possible. I love introducing unexpected elements that bring that magical "wow" factor while still feeling perfectly suited to their lifestyle.
Transformative Impact
The most rewarding part of my work is seeing how a well-designed space can positively impact people's daily lives, routines, and overall wellbeing. Whether it's a home that becomes a cherished sanctuary or a workplace that boosts creativity and productivity, these transformations give me a deep sense of purpose.
As a passionate professional, I see each project as an opportunity to create something extraordinary – a space that not only meets your practical needs but also delights and inspires you every single day.
What inspired you to start your own business?
My journey to interior design was born from a deep passion for cultural exploration and a desire to create meaningful spaces. After traveling to over 50 countries, I developed a unique vision for blending diverse design influences with modern living needs.
Two key inspirations drove me to establish my business:
Global Perspective
My extensive travels exposed me to countless ways people create harmony in their living spaces. From Moroccan riads to Japanese minimalist homes, each culture offered invaluable lessons about how design can enhance wellbeing and daily life.
Wellness Through Design
I recognized a growing need for spaces that do more than just look beautiful – they should support a healthy, balanced lifestyle. This led me to develop my signature approach: combining affordable luxury with mindful design elements that promote wellbeing.
Today, my mission is to create interiors that effortlessly blend:
Cultural richness from global influences
Thoughtful simplicity that reduces stress
Accessible luxury that feels both elegant and livable
Wellness-focused design elements that enhance daily life
Every project is an opportunity to bring these elements together in fresh, innovative ways that transform how people experience their spaces.
Why should our clients choose you?
I measure success by those magical moments when guests first step into a newly designed space and can't help but exclaim, "Hey my darling... who in heaven helped you with this dream space?" These spontaneous reactions tell the real story of what makes our work special:
The "Wow" Factor
We're known for creating spaces that stop people in their tracks - not just because they're beautiful, but because they feel magical and deeply personal. Each project is thoughtfully crafted to evoke that perfect balance of sophistication and comfort.
Our Unique Approach:
We listen deeply to understand not just what you want, but how you want to feel in your space
We blend global design influences with local sensibilities
We focus on creating environments that feel both luxurious and livable
We add those unexpected touches that make spaces truly memorable
Every reaction of joy and wonder from guests validates our commitment to creating extraordinary environments that exceed expectations. When people can't help but ask who designed your space - that's when we know we've achieved our goal of creating something truly special.
The greatest compliment we receive is when our clients proudly show off their spaces and their guests are instantly transported by the ambiance we've created together. It's these moments of delight that drive everything we do.
Can you provide your services online or remotely? If so, please add details.
Yes! We offer comprehensive e-Design services that bring our expertise directly to you, wherever you are.
Our Virtual Design Experience
We've perfected our e-Design service to make luxury interior design accessible and convenient. It's perfect for clients who:
Want professional design guidance with flexible scheduling
Prefer to manage their project timeline
Are comfortable with digital collaboration
Value both quality and efficiency
How Our e-Design Works:
Digital Discovery
We start with an in-depth digital questionnaire and virtual consultation to understand your style, needs, and vision.
Client Collaboration
You'll share measurements, photos, and inspiration images through our user-friendly platform.
Custom Design Plan
We create a comprehensive digital design package including:
Detailed space plans
Curated shopping lists
Implementation guides
Visual mockups
Key Benefits:
Quick 2-4 week turnaround
Professional video consultations
Interactive project dashboard
Streamlined shopping and approval process
Access to our trade resources and expertise
Freedom to implement at your own pace
Whether you're across the city or across the globe, our e-Design service delivers the same thoughtful, personalized attention that defines Studio Joelle, just in a digital format that fits your modern lifestyle.
Interior design, Branding, Architecture, Design Build, Re-Design, Staging, Architectural and Expediting services for interior and exterior renovations