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Find a Social Media Marketing Expert in Essex

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The average price of a Social Media Marketing Expert in Essex is £350 per month

Ladybug Media profile image
L

Ladybug Media

Essex

Ladybug Media is a results driven marketing agency. We specialize in local businesses and helping them to gain more paying customers. We are entirely focused on our clients and giving a good return on investment. This is why we have no set base rates. We work your unique business will gain from our services and work our rates around that, with a predictable return on investment that adds up! Every project is tailored to suit the needs of whoever we work with, big or small. Cancel at anytime with no contracts. We combine quality & engaging content with targeted marketing strategies that reach out to your ideal customers & increase your sales. Our services include: Search Engine Optimization (SEO): Optimization of your website for keywords worth ranking for. An in depth competitor analysis to discover why they are out ranking you on search engines and how to get that spot at the top! We combine a myriad of strategies including quality informative articles for your site & relevant high authority back links that improve results. We always use relevant white hat techniques that boost your visibility and drive more enquiries and customers to your business. Social Media Marketing: We can create, manage and grow your social media pages with engaging content that speaks to your ideal customer. Daily posting at peak times that get the most out of social media networking. We can manage your Facebook, Instagram, Twitter, LinkedIn, Google+, Pinterest & Youtube. Our highly targeted ads will convert relevant users into paying customers. We use the most out of the data provided by these social media platforms to enhance your reach and boost your results. Statistically potential customers have to see your ad 7 or more times before they really notice it and make any action. This is why we use different methods including follow up ads to re target people who have expressed an interest in your services which increases your conversion rate and maximizes your return. Directory Submission: We will source the best and most relevant directories for your service and list you on them. Making the most out of their audience and in some cases, improving your SEO in the process. Email Marketing: We use attention grabbing subject lines that can result in a high open rate of 35% or more. With stunning templates that stand out to your prospects and lead to more clicks and 'calls to action'. We monitor the interactions with your email campaigns and use this information to follow up with the right emails to the right people. Over time creating better and better campaigns and driving more and more enquiries and customers directly to you. I could write a mass of information on what our services can do but the truth is, every business is different and unique. What works for one company might not necessarily be the best thing for another. So I would invite you to book a free consultation, where we can actually put together a detailed plan of action for you. No hard selling at all, if we're a good match it will be a natural step.

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What do you love most about your job?

I love putting together strategies and seeing them come into form. Nothing is better than seeing sales coming in for my clients as a result of our services.

What inspired you to start your own business?

I worked in sales and print advertising for a while and I found it increasingly harder to try and sell once I realized that a lot of the products I was selling didn't really get results for the people I was working with. The main things I kept hearing were 'I have someone doing my SEO' or 'I'm getting most of my business from Facebook and I'm happy with what I'm getting back from it'. I knew if I wanted to actually get people results, I had to study digital marketing. After nearly 2 years of studying and building small ecommerce businesses I decided to start a digital marketing agency as this is my true passion. To add value to my clients lives and deliver real, long lasting results.

Why should our clients choose you?

I am not the sort of marketer who is out to get as much money out of you as I can. I want you to succeed because my belief is that the more success people get from my services the more I can achieve and the more rewarding my job is. Whether your budget is large or small I will work out something that will get the most out of what you have and offer real advice that you can follow yourself. My main focus is client satisfaction, so I'm always available to answer any questions you may have and I'll be there to pick the phone up after working hours. We put in 110% to get you the results you deserve. With a realistic return on investment and results that you can really monitor.

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Social Media Marketing FAQs

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The cost of Social Media Marketing depends on several factors. For example, the frequency of posts you want to put out, as well as if the visual content needs to be designed in-house or is being supplied by you. The type of content you require, i.e simple text-based posts through to videos created by a motion graphics designer can also bump up the price.

Setting up and creating successful social media paid ads can also be included. Though the price of any advertising campaigns will incur an additional fee which is charged by the platform itself (such as Facebook, Twitter, Instagram etc). This is known as an ads budget.

Many companies also opt for social media management too. This means all social media feeds are monitored during office hours and customer queries are dealt with promptly on your behalf.

Content Creation
Social media marketing agencies, or freelancers, plan and create content to go out across all your social media platforms, usually several weeks in advance. The content will factor in your business as a whole to highlight your products and services, as well as any promotions you may be running. There will also be an emphasis on engagement to boost customer interactions through carefully selected content, all of which will be approved by you before it is scheduled. Social media content includes the text and any links as well as images or video. All of which needs to be optimised correctly to suit each platform.

Paid Ads
Paid advertising is a way of reaching a large number of people on social media, and can be used to boost engagement, clicks to your website or followers on your page. Paid ads run across multiple platforms including Facebook, Twitter, Instagram and Google Ads. A social media marketing agency will not only plan and launch your paid ad, but they will monitor the budget as well as the results to ensure success.

Feed Management
It is becoming more convenient than ever for customers to Tweet or message a company on Facebook rather than call their customer service line. As a result, your social media inboxes could be getting full without you realising it. An optional service provided by social media marketing agencies is feed management. This involves answering customer queries and resolving any issues or adding in bookings, depending on the nature of your business. If you own a large business then this can also include crisis management to minimise any disruption to your company or its reputation.

Social Media Marketing for small businesses
If you own a small business, then a standard social media marketing package will cover all the basics. This involves planning which days and times messages need to go out, and creating the written and visual aspects to best promote your products and services.

Social media marketing for small businesses can also include implementing SEO across all of your social media content. This will ensure your content is correctly optimised to be picked up by search engines and other social media users.

At least once a month the agency will feed back the statistics of how your posts have performed, and create a plan of action going forward.

With smaller budgets, a social media marketing agency will likely manage several client accounts at once, rather than having a dedicated team or staff member to curate each brand.

Social Media Marketing for larger businesses
If your business is a large corporation, then a comprehensive social media marketing package may be more suitable. A higher budget will allow for enhanced image and video content going out across your social media feeds, and more attention to detail will be given across all aspects.

As well as planning, designing and scheduling your social media content, the agency will set up paid ads to pull in high levels of traffic to your website. There will be greater room for keyword research, using a range of software and analytical tools to ensure your content gains significant engagement.

Feed management will ensure customers are promptly responded to, and chatbots can be implemented to answer customer queries outside of office hours.

An added benefit of comprehensive social media management is that the agency will dedicate more time and energy into getting to know your brand to best understand your audience.

  • Facebook - Over 2.6 billion people use Facebook every month, making it the most popular social media platform. Here you can create a dedicated page for your business or even a virtual storefront. Facebook management will involve creating and scheduling posts, interacting with customers and setting up paid campaigns through Facebook Ads.

  • Twitter - Twitter uses short and sharp messaging to deliver posts or paid campaigns. Social media marketing agencies focus on the use of hashtags that are appropriate to your business and any relevant trending topics to boost engagement. Twitter also benefits from having high profile accounts who may interact with your Tweet through likes and retweets which can skyrocket your brand’s awareness. Content can include text, polls, images, gifs and videos.

  • Instagram - Instagram is a visual based platform and is the perfect place to market your products or services. A social media marketing agency will take time to carefully curate your feed so it fits your brand aesthetic. Instagram is the best place to show before and after shots which can be a very powerful marketing tool across a large variety of industries. Regular posting of engaging content is needed to boost Instagram followers which will be one of the agency’s main responsibilities.

  • LinkedIn - Rather than solely focusing on followers and engagements, LinkedIn is a platform for networking and industry insights. Posting content on LinkedIn relating to your business requires a professional touch. As well as writing company updates, a marketing agency may write blog posts or business reports to share with your clients. The tone of your content will be adapted to fit a more corporate audience rather than sales as your other marketing would typically be. As a professional company themselves, a social media marketing agency will ensure the content is adapted to fit your LinkedIn audience.

Absolutely! One of the advantages of a social media marketing agency is that they are able to provide services to their clients regardless of their location. However, if you own a local business that is a niche to your area, then that might be a reason to look nearby rather than further afield so that they best understand your brand vision.

Social media marketing does not belong to trade associations like other industries in the UK. However, things to look out for are any marketing accreditations as well as being GDPR compliant. If the agency lists their clients on their website, then having a look at the kind of work they produce can be a huge indication of the quality and traction they are likely to bring to your business.

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