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Bernice Lee

Hey there! I'm Bernice Lee, a brain-based coach who works with entrepreneurs and corporate managers to become poised, confident leaders. I'm also a corporate trainer and professional speaker. "Brain-based" means that my coaching methods are based in neuroscience, the study of the human brain, which means I can help you get amazing results in your professional or personal life without feeling "beat up" or "pushed". Brain-based coaching is very results-focused and process-driven. My coachees describe it as "therapeutic" and "magical". My clients describe me as very patient, a great listener, and someone they trust deeply. I have personally taught or coached over 3,000 business professionals coming from 23 countries. PROBLEMS I HELP ENTREPRENEURS SOLVE • Bothered that you’re playing a small game and limiting your own potential • Tired from working all the time • Guilty about neglecting your health or relationships • Overwhelmed by all the things you need to do • Confused about your priorities • Frustrated that you aren’t achieving everything you want • Unmotivated • Prone to procrastination or easily distracted • Nervous about making changes (e.g. new product or service) • Stuck or paralyzed by business decisions or dilemmas • Conflict with business partners, colleagues or clients • Struggling to be an effective team leader PROBLEMS I HELP CORPORATE MANAGERS SOLVE • Eager to take your career to the next level • Wondering how to be a more inspiring, motivating leader • Lost passion for your job or career • Bothered because you don’t know the next step in your career • Tired from working all the time • Guilty about neglecting your health or relationships • Lacking confidence after taking a new role • Stressed out by dealing with a difficult colleagues or clients • Annoyed when colleagues don’t agree with you • Frustrated your ideas aren’t implemented by leadership • Unhappy or angry at direct reports who don’t perform • Struggling to be an effective team leader HERE ARE RESULTS I'VE ACHIEVED WITH MY COACHEES: CAREER - Insurance agent in his 20's immigrated to the US and started his own business - Human resources manager in her 30s gained the courage to quit her job, return to Australia and found a new job - Equities investor in his 30s started an e-commerce business as a side hustle - Hedge fund manager in her 40s so burned out she went on sabbatical. I turned her around so that she can continue her work while feeling fulfilled in other areas of her life ENTREPRENEURSHIP - Insurance agent in his 20s who was "doing OK, not great" achieved Million Dollar Roundtable status, achieved it again the following year, and recently won another industry award for outstanding performance - General Manager in his 40's of a multi-location children's debate and writing centre led the team to the highest amount of sales in one summer in 2020 (during the pandemic) - Ex-corporate employee with 4 kids started her own business but wasn't getting any results for more than a year. Within one year of working with me, she launched an on-line course and was selected as a TEDx Speaker and featured in prestigious magazines (e.g. Mashable, Motherly, Prestige, Tatler, etc.) - Founder of a hedge fund improved team communication and led them to outstanding investment performance STRESS & WORK-LIFE BALANCE - Founder of a bookkeeping company in her 50s was so stressed out by difficult clients, heavy workload, and being a single mom that she had chest pains. After coaching with me, she reduced her working hours 3-4 days a week and felt far more calm and peaceful. - Founder of a hedge fund in his 30s improved his sleep - Founder of a cryptocurrency trading firm in his 40s needed help to manage stress - Chief Technology Officer with a team of 50 throughout Asia was so burned out he was on sabbatical when he contacted me. Within 6 months he was engaged at work again, productive, efficient, and more confident when working with his demanding boss - Founder of a children's creative writing school, who was exhausted from working 24/7 for over 10 years, ended up working only 4 days a week and have the energy to spend time with her two young children and work on her health - Founder of a traditional Chinese medicine clinic in her 50s, and a single mom, was exhausted from being a practicing physician, running the clinic, formulating products, setting up a trading company, and dealing with her two teenage children. After the coaching, she was clear about her personal and company direction, and improved her relationship with her kids. HEALTH & FITNESS - General Manager of a multi-location learning centre lost 20 pounds in less than 4 months - Owner of a Montessori learning centre lost 20 pounds in less than 6 months - Radiologist in the US no longer has hip pain and more energy because she improved her fitness level through daily walks ABOUT BERNICE'S CREDENTIALS I was born and raised in Vancouver, Canada. I hold a sociology degree from Yale University and a masters degree in human resources management from Cornell. My career began with 3 years in the United States as a product marketing manager. Then I worked for 7 years in human resources management, starting with manufacturing facilities in the U.S. and then within the asset management and venture capital industries in Hong Kong.

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What do you love most about your job?

I consider it a great honour and privilege to be invited into someone's life -- usually when they're going through a very difficult time -- to help them get to a better place. When I save someone from burnout, enable them to make more money in their business, or achieve a dream they hadn't dared to have before, whatever "better" is for them... it's extremely fulfilling. I've worked for 20+ years and had four different careers; I can honestly say that I love coaching so much that I'll definitely do it until I'm mentally/physically unable to work anymore.

What inspired you to start your own business?

I started my business with the original mission of "developing poised and confident young leaders." The only thing that has changed over the years is that I work with "old" leaders now, many of whom are in their late 20s-50s.

Why should our clients choose you?

1. I achieve powerful, measurable results.

2. I'm an experienced instructor for diverse audiences. I've personally trained 3,000+ business professionals, coached over 690 hours, and worked with a diverse array of professionals ranging from factory workers to Big 4 Partners, with clients coming from many different industries. As a trainer I'm very adaptable; I can be just as effective with a classroom full 10-year olds as a conference room of 40-year old executives.

3. Scientific, evidence-based approach. Client sachieve transformative results because I use strategies and techniques that are backed up by empirical research.

4. International mindset and clientele. I have worked in 7 cities in 3 countries. I've served English-speaking clients in the U.S., Hong Kong, Taiwan and France.

5. I create a safe, supportive space where you can unlock your potential. How clients have described me and my coaching: "You're so patient", "You have the best listening skills of anyone I know", "You know me better than my best friends", "I know myself better now because of you", "It feels effortless", and "It felt magical", and "I'm so clear now. I know what I need to do. The answer was inside me all along but you brought it out."

6. I understand elite corporate and entrepreneurial environments. My professional background and the coachees I've worked with enable me to build build rapport effectively with both corporate and entrepreneurial clients – to quickly grasp what they’re going through so we can have constructive conversations. I have 10 years of management experience in marketing and HR in Fortune 100 companies, and 8 years of self-employment.

Can you provide your services online or remotely? If so, please add details.

Yes, I coach exclusively on-line via Zoom.

When someone signs on as a coaching client, I will send them the Zoom link.

What changes have you made to keep your customers safe from Covid-19?

I coach clients exclusively on-line via Zoom.

When someone signs on as a coaching client, I will send them the Zoom link.

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Reviews

5.00/5.00

based on 15 reviews

The average rating for Bark Executive Coaches in West End is 5.00, based on 15 reviews.

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