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Hey there! I'm Bernice Lee, a brain-based coach who works with entrepreneurs and corporate managers to become poised, confident leaders. I'm also a corporate trainer and professional speaker.
"Brain-based" means that my coaching methods are based in neuroscience, the study of the human brain, which means I can help you get amazing results in your professional or personal life without feeling "beat up" or "pushed".
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What do you love most about your job?
I consider it a great honour and privilege to be invited into someone's life -- usually when they're going through a very difficult time -- to help them get to a better place. When I save someone from burnout, enable them to make more money in their business, or achieve a dream they hadn't dared to have before, whatever "better" is for them... it's extremely fulfilling. I've worked for 20+ years and had four different careers; I can honestly say that I love coaching so much that I'll definitely do it until I'm mentally/physically unable to work anymore.
What inspired you to start your own business?
I started my business with the original mission of "developing poised and confident young leaders." The only thing that has changed over the years is that I work with "old" leaders now, many of whom are in their late 20s-50s.
Why should our clients choose you?
1. I achieve powerful, measurable results.
2. I'm an experienced instructor for diverse audiences. I've personally trained 3,000+ business professionals, coached over 690 hours, and worked with a diverse array of professionals ranging from factory workers to Big 4 Partners, with clients coming from many different industries. As a trainer I'm very adaptable; I can be just as effective with a classroom full 10-year olds as a conference room of 40-year old executives.
3. Scientific, evidence-based approach. Client sachieve transformative results because I use strategies and techniques that are backed up by empirical research.
4. International mindset and clientele. I have worked in 7 cities in 3 countries. I've served English-speaking clients in the U.S., Hong Kong, Taiwan and France.
5. I create a safe, supportive space where you can unlock your potential. How clients have described me and my coaching: "You're so patient", "You have the best listening skills of anyone I know", "You know me better than my best friends", "I know myself better now because of you", "It feels effortless", and "It felt magical", and "I'm so clear now. I know what I need to do. The answer was inside me all along but you brought it out."
6. I understand elite corporate and entrepreneurial environments. My professional background and the coachees I've worked with enable me to build build rapport effectively with both corporate and entrepreneurial clients – to quickly grasp what they’re going through so we can have constructive conversations. I have 10 years of management experience in marketing and HR in Fortune 100 companies, and 8 years of self-employment.
Can you provide your services online or remotely? If so, please add details.
Yes, I coach exclusively on-line via Zoom.
When someone signs on as a coaching client, I will send them the Zoom link.
What changes have you made to keep your customers safe from Covid-19?
I coach clients exclusively on-line via Zoom.
When someone signs on as a coaching client, I will send them the Zoom link.
Private VIP Coaching
Private coaching enables you to achieve significant improvements in three areas of your life, which can be professional or personal areas. A typical coaching series lasts 6 months (12 sessions meeting every other week; each session is 1.5 hours long). It is conducted on Zoom.
