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How much does App Development cost in 2023?

Average Price
$700 - $250,000+

How much does a Mobile Software Developer charge?

Need a mobile software developer to help you reach and connect with new customers but not sure about costs? Read our handy guide to find out how much mobile software development will cost based on your requirements.

What is Mobile Software Development?

With the growing number of people accessing the internet through their smartphones, it’s no surprise that businesses big and small are investing in mobile apps to reach more customers. Whether it’s increasing accessibility, building brand awareness, or improving customer loyalty, a mobile application can provide endless opportunities for your business.

You might be wondering what the difference is between mobile software development and web development - they both sound the same, right?! The key difference is that a web developer creates applications for the internet, whereas a mobile software developer creates more complex applications for use on computers and mobile devices. 

If you don’t have an in-house development team then you might be considering building an app yourself. Don’t be fooled - knowing how to create an effective mobile application requires years of training and experience. A software development expert will have the skills and experience to bring your vision to life.

How much does Mobile Software Development cost on average? 

Mobile applications can vary hugely in size and complexity, so the cost can change quite a bit depending on your requirements and the time it takes to complete the project. To give you a general idea, we’ve researched the average cost of mobile software development based on local Australian professionals: 

App Development cost
Minimum cost (in total)$700
Maximum cost (in total) $250,000+

What affects the cost of Mobile Software development? 

The cost of mobile software development varies depending on different factors. These include: 

  • Location

  • Project complexity 

  • Apple iOS vs. Android 


A key factor influencing price is location. If you live in a major city, expect your mobile software developer to charge more to cover the higher cost of living. 

Mobile app development is an online service, which means you can shop around for different professionals, even if they aren’t locally based. Although, it could be worth hiring someone who lives close by so that it’s easy to meet up to discuss the project in person if you ever need to.

Project complexity 

Project complexity is by far the biggest factor influencing price when it comes to mobile software development. As a general rule of thumb, the quantity and complexity of features needed will drive up the cost. 

Here’s a list of some features you may want to include which typically influence the cost: 

  • In-app purchases - In app-purchases sell products within an app. This feature bumps the price up because they require more time to integrate with a third party. 

  • Location services - Location-based marketing tools like Geofencing are complicated and time-consuming to install, bumping up the overall cost.

  • User engagement features - User engagement features, such as clicks, likes, comments and shares, can be relatively simple or extremely complex, affecting the overall cost. 

Here is a breakdown of how much you can expect to pay based on the complexity of the app: 

Mobile App Development cost in 2021
App complexity Average cost (in total)
Simple (small businesses) $20,000 - $50,000
Standard $50,000 - $100,000
Complex $100,000 - $250,000+

Apple iOS vs. Android 

When you’re developing an app, choosing between developing for Android or iOS is one of the first decisions you’ll have to make. Expect to pay double the amount for an app that’s compatible with both Android and iOS, as both platforms use different programming languages. This means it will take your developer twice the time to complete it. Android and iOS apps each have their advantages and drawbacks, so it’s best to do some research into which platform is better suited for your project and business aims. 

While you may want to launch on both platforms eventually, the more cost-effective option is to build your app for one platform and then launch it on the other platform later. 

How to save money on Mobile Software Development

Mobile app development is a complex process with many different price considerations, so it’s no surprise that it can be expensive. If you’re on a budget then don’t despair! There are several ways to keep costs to a minimum. 

  • Choose one platform - When it comes to choosing between an iOS or Android platform for your mobile app, it pays to keep it simple. Opting for both platforms will double the amount of time it will take your developer to complete the project, and time is money! 

  • Have a clear vision - Before hiring someone for mobile software development, make sure you’ve done enough research to understand what you’re hoping to achieve through your mobile app. Take some time to think about the end goal and the results you want. The clearer you communicate this to your expert, the easier it will be for them to bring it to life. It will also be quicker for them to achieve, which reduces the overall cost as projects are priced according to time.

  • Keep it simple - Sometimes less is more. If your app has too many features and functionalities, it could distract the user from its core focus. Not to mention that prices for creating it will soar. 

Find a trusted Mobile Software Development Expert on Bark and connect with thousands of new customers. 

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