Helen Stroud
Harrogate
Harrogate
I am an experienced Marketing professional, with over 10 years experience working at a senior level. I have more recently branched out into offering consultancy to SMEs to support with their marketing needs, in areas such as social media guidance, website copy and online promotion.
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Marketing review
In depth audit of your current marketing activity and follow up report with key observations and recommendations of areas for improvement
Marketing strategy and planning
Usually combined with the marketing review, this strategy service gives you step by step recommendations to improve your brand presence, customer engagement, sales, customer retention and approaches to work smarter with your time instead of harder.
Social media training
Training for you and/or your team to provide a clearer understanding of social media and giving you the tools and confidence to manage your social media presence more confidently and consistently.
Training can be delivered remotely or in-person depending on location.
Social media strategy and planning
Creation of a bespoke social media content plan for your company, to establish a consistent voice that mirrors the values of your brand and helps to improve customer engagement.
Website review
Mystery shop of all areas of your company website, followed by a detailed report of strengths, areas for improvement and recommendations to improve the website experience for your customers.
Content writing for blogs and websites
Production of high quality content for websites/blogs to suit the industry and values of your company.
High quality content on your website and social media channels creates more authenticity and better engagement with your customers and potential new customers.
Customer relationship review
Review of your current customer communication methods (online and in person) followed by recommendations on how to improve customer engagement and the relationship with your existing and new clients.
