oneonone communications
Norwich, Norfolk
Norwich, Norfolk
We are a marketing communications agency based in Norwich city centre with bags of experience and tons of insight into how people respond to different types of communication. We are brand advocates and have strong, clear views on how companies should position themselves.
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What makes a great website?
One that provides the visitor with a clear journey - well signposted, responsive design, short punchy copy, visually stimulating and helpful.
What questions might you ask a client when starting a new project?
What are your ambitions for your business and what are your business objectives?
What's your competitive set and which other business in your sector do you admire?
Describe your creative process.
We follow a tried and trusted process that gets to the heart of the matter i.e. what needs to be addressed/solved.
We first of all look at your existing intel and then interview key stakeholders in the business and hopefully soem customers to find out what's good (and not so good) about you. These results often surprise clients.
Then we think about how we resolve these issues or make the most of the opportunities.
We set clear parameters to the creative about what we are trying to achieve, what the brand is all about and who the audience is.
Voile - we create some great ideas.
What information do you need from a client before you can start work?
One of the most important pieces of information is a really clear definition of who the target audience is and what their mindset is.
Also what one single minded proposition do you want to offer them. Not three things, just one!
What do you love most about your job?
Being challenged by business problems and finding a way round them for our clients.
What inspired you to start your own business?
I used to work for Aviva heading up the marcoms department and my favourite part of the job was working with my media, PR and creative agencies. I learned so much from them that eventually I said "That's what I want to do."
Why should our clients choose you?
We have bags of experience to benefit from combined with a progressive outlook. We pick the right people to work on your account and really care about your business.
