Sole Marketing
My name is Zara Nethersole, the founder of Sole Marketing, after 20 years of experience and qualifications in marketing, I saw just how much value and visibility is lost when businesses use inefficient tools, or worse—none! I saw so many business owners simply try to do marketing on their own but had no idea how to get started, and I knew I could help.
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What do you love most about your job?
I love marketing and how it envoles. I love seeing the impact I can make with small business, with my knowledge of different industries and always keeping up-to-date with marketing trends.
What inspired you to start your own business?
The love for what I do and the knowledge that I have. I enjoy meeting different businesses and taking them on a marketing journey that companies pay millions for.
Why should our clients choose you?
I am a highly motivated and goal-driven individual. I believe that my education and work experiences have positioned me well for your marketing projects.
As a Member of the Chartered Institute of Marketing and with over 20 years of experience, I have the knowledge, skills, and abilities to plan and coordinate marketing programs to achieve strategic goals. In particular, I am skilled in the following areas:
Developing and implementing marketing strategies
Creating and implementing Brand strategies
Creating content for digital marketing activities
Analyzing data to establish trends
Website implementation and improvements
Can you provide your services online or remotely? If so, please add details.
Yes, we can set up Zoom calls, Whatapp and over the phone.
Marketing strategy
I will go through the following and devise a detailed marketing strategy.
How do you want to be seen? What does your brand stand for? Where is your market and how should you reach them? This is all about marketing strategy, the foundation of your entire business plan.
Audience Persona
I will create an audience persona so you are living and breathing that person. Whether it would be B2B or B2C or D2D.
Understanding the target market is the foundation of planning and implementing a marketing strategy. It's important to understand who you're designing for so that you can create relevant content and reach the right audience.
Branding
As a business owner, you’re always looking to attract more customers and increase sales. But you don’t have to think that far outside the box—branding is the first step on your path to success. Our branding services will help enhance your brand’s effectiveness while connecting with your customers on multiple levels. And we offer everything from basic logo design to highly customized, sophisticated design solutions.
Website Audit
Our website audit services are designed to help you evaluate your website's overall design, appearance and functionality. We’ll look at a variety of factors including site structure, user experience and analytics to determine what areas need improvement or deletion. Our goal is to provide you with practical, actionable advice that improves your visibility and position on the web.
Website Maintenance
We take care of your website and its content. We'll help you keep up to date on what you need to do and when you need to do it.
SEO
We are client-centric that help you to grow your business via a strong online presence. We understand the importance of getting your website at the top of search engines like Google and being visible online. Our SEO services allow you to get your brand noticed, generate leads and increase sales by creating an authority presence.
