Jo Spencely
Online
Online
Working in Corporate Communications for nearly 20 years, I have written everything from social media posts to sales documents, fundraising blogs to promotional films. I have also written for and worked in broadcast TV. I combine creativity with knowing what companies need for their web content, promotional films and internal and external communications.
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What do you love most about your job?
I love taking all the facts and figures that make a business tick and turning them into a written document or a punchy script that makes the business accessible and interesting to customers and colleagues alike.
What inspired you to start your own business?
I love the flexibility of working with different clients on a range of projects rather than working solely for one company.
Why should our clients choose you?
I combine an analytical approach with a creative mind. I can quickly get to grips with a client's ethos, brand values and how their organisation works, and present their message in a compelling way for readers/viewers, whether that's customers, investors, or colleagues within the company.
Can you provide your services online or remotely? If so, please add details.
Writing just needs a laptop and an internet connection! I am very happy to work remotely and take briefing and creative meetings by phone or zoom. I also love to have a trip out of the 'home office', so am happy to travel to meetings as well.
What changes have you made to keep your customers safe from Covid-19?
Working from home means I can minimise contact and travel, keeping me, my family and my colleagues safe.
Scripting
Want to make a film to promote a product, advertise a service, or train your workforce? I can script anything from a 30 second promo to an e-learning module to a full-length film that will get your message across. I'm not only good with words, I have a keen awareness of what needs to happen visually, too - because in visual communications, words are only half the story!
Clients include: Domino's Pizza; Halfords; the AA; a national power company; Sky
Copyediting
Sometimes words don't come easy: if you want to promote your company or product, reach out to customers or inspire your colleagues, I can craft and edit your written communications. Whether it's for a website, a press release, a brochure or a report, I can write copy that is clear, engaging and inspiring.
I can even proofread existing communications to make sure those 'i's are dotted, those 't's are crossed, and those its/it's and your/you're are the right way round...
Web Copy
Want a punchy product description or a compelling introduction to your company? I can craft copy for your website that intrigues, informs and inspires. I've written for training companies, film companies, a charity campaign and a professional service provider.
