Grafty
SG1, Stevenage
SG1, Stevenage
We are a dedicated Digital Marketing agency partnering with service businesses in achieving substantial growth. Our expertise includes website design, social media management, PPC advertising, lead automation, and email marketing. With this comprehensive skill set, we are uniquely positioned to empower our clients to generate an increased number of leads and drive higher sales.
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What makes a great website?
People form impressions within a few seconds, so a great website will immediately draw people in and clearly communicate it's purpose and value to visitors.
The qualities that make a website great are:
1. User Experience - The design should be visually appealing, responsive with a layout that is easy to navigate.
2. Purpose - The messaging should be clear and guide users toward the desired actions.
3. Compelling Content- High-quality, relevant, and engaging content e.g. should provide valuable information, answer visitors' questions, and showcase the expertise of the business through various content formats such as text, images, videos, and infographics.
4. Speed - Users expect websites to load quickly - Slow loading websites can lead to frustration and high bounce rates.
5. Mobile Friendly Design - With more searches happening by phone/tablet every day, being mobile friendly is a must.
6. SEO - A well designed site with SEO in mind will ensure you're more visible in the search engine results.
7. CTA - Ensure that there are clear Calls to Action. Direct people to take action e.g. Book a Quote or Sign up for a Newsletter.
Incorporating all of these qualities will ensure that your website is well positioned to provide an exceptional user experience and help achieve the required goals of the business.
Website Design
We create eye-catching websites and landing pages bespoke to you showcasing your products or services.
With the user in mind, our sites are seamless, engaging and offer straightforward and easy navigation.
Working across a number of platforms (WordPress, Wix and Squarespace) we can build a website that suits your requirements and budget.
Google Ads
People are searching for what you sell or the service you provide. However, if people can't find you they can't buy from you. To avoid losing out Google Ads (Pay Per Click) can ensure you are seen and at the top of the Google Search page.
We can manage your entire ad campaign and optimise to ensure that you are getting the best for your budget.
Email Marketing
We help our clients build relationships with their customers through email marketing campaigns.
If you have a product you sell or offer a service, keep it at the top of your customer's minds with regular emails.
We can navigate the options with you from regular newsletters, welcome email campaigns to setting up a series of automations.
Social Media
Our Social Media packages provide all you need to gain visibility online. We look after the content, the creative, the scheduling, and engagement and provide monthly reporting.
With experience across Facebook, Twitter, Instagram and LinkedIn we can recommend the channels that you should focus on.
Lead Automation
Through our unique marketing CRM software we can manage the whole sales process. Automating missed call text back, review management and enabling invoices on the go and much more.
