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Digital Lead Experts

Doncaster

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About

A full-service digital marketing agency

Our team develops effective content strategies for forward-thinking companies. We have a proven track record in increasing leads and customers.

We pursue relationships based on transparency, persistence, mutual trust, and integrity with our employees, customers and other business partners.

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Services

Digital Consultancy aims to define a tight, digital strategy that focuses on driving your key commercial goals. Raising your profile, boosting revenue, increasing efficiency, reducing cost, training your staff and communicating better with your customers are only a few of the business priorities vital to any company’s success. In order to avoid spending extra money for little return, you need a complex yet effective strategy.

Your customers will not give you a second chance to make a first impression.

In a digital world, first impressions are vital and an outstanding web design is the key to success. Users enjoy visiting sites that are aesthetically appealing and easy to navigate. Let our team help your site make an outstanding first impression with speed and accessibility.

Our agency will get your business noticed in the digital world by using design ingenuity for creating brand personality with a long-lasting impact. We provide various customizable design sets and focus on creating a website to fit your brand while engaging your visitors. Our team presents revises and collaborates with you until we finalize the perfect design for your needs.

We believe that a close collaboration is the foundation for an outstanding result. Starting with content audits when we assess your needs and requirements to competitive analysis outlining opportunities, we collaborate at each step of the process.

We take a comprehensive approach to web development starting from coding and mark-up to web design and content. We pride ourselves as a team of experienced professionals working together. Our goal is to develop your website not only to rank higher in search engines but to genuinely deliver the best possible experience to your users.

We offer a wide range of services that include e-commerce sites, full-fat websites, platforms, portals, extranets, intranets, bespoke software solutions, native and hybrid mobile and tablet apps, gamification creative and build, Facebook applications, an information hub, or simply a site that acts as online portfolio to display your services. We can assist you with all of your needs.

Content Marketing builds communities, inspires engagement and increases rankings via creation and sharing of high quality, problem-solving relevant information, aiming to satisfy business objectives. It helps influence consumer behaviour, with the end goal of boosting sales and increasing interaction between the brand and the customer.

Content Marketing is an effective way to encourage conversions and its main objective is to build a content strategy to meets the needs of your target audience. It helps you stand out from the competition, provides a great resource to your customers and is highly shareable. Content Marketing is meant to improve your brand profile and online reputation.

Our full-service SEO team integrates content into a complex strategy to increase your site’s visibility and conversions.

Reputation Management is aimed to boost online visibility and drive visitors to a website by assisting the reputation of a business within search engines. It helps foster a debate by enhancing conversation and “influencing the influencer”. Online Reputation Management can be used either for increasing positive brand and keyword content driven search results or dissipating negative content that appears within search engines through brand searches, keyword searches, or both.

We offer a complete managing of your online reputation and provide a wide range of services such as social monitoring, online PR, negative content filtering and removal, engagement, as well as social media content promotion. Our large network of media contacts allows us to know the time and place for everything that you create as a brand in the online world. This way, every opportunity is utilized and all content is created with a discernible target audience in mind.

Our large network of media contacts allows us to know the time and place for everything that you create as a brand in the online world. This way, every opportunity is utilized and all content is created with a discernible target audience in mind.

Pay Per Click has an instant impact and gives your brand a much larger reach and exposure as a result of first-page exposure on major search engines.

This is a truly brilliant service; this service comes with A highly optimized lead grabbing Sales Funnel, built from scratch and is entirely built to work with this service option. All web addresses, hosting, and phone numbers are handled by us. However, there is a one-off set up fee of £497. These funnels are designed to encourage people to call your business and can appear only on devices that make phone calls such as your mobile phone. When a potential customer clicks your ad, the ad places a call directly your business instantly and seamless to you from their device. This is different from the service above as we have already ranked the Web asset and is then “rented” to a local business using highly targeted keywords already generating leads.

Before we begin:
Digital Lead Experts assigns you a telephone number to monitor all calls and also track and record them with sophisticated software.

How it works:
Call reporting – which is available only on the Search Network – uses forwarding numbers (FNs) to measure the performance of your call extension or call-only ad. When we turn on call reporting we will assign you a forwarding number that way, you’ll be able to see the details of your calls and count them as conversions via your reporting dashboard.

How a call-only ad works:
1. Your ad is shown on the Search Network.
2. Someone taps the ad.
3. That person’s mobile phone opens the dialer with the number set (on your own number an (FN).
4. The person taps the call button to place the call. Calls using an FN will be counted as a phone call in your reporting.

Calls, where the duration meets the minimum requirement set in your account for conversion, will be reported as a conversion on the date that the ad was shown. Calls are tracked from call answered duration, and recorded, for quality control.

When we create your ads, you’ll be asked to enter the following information:
• Two headlines (optional, but recommended)
• Your business name
• Your phone number
• Two lines of descriptive text
• A display URL
• A verification URL, which is the URL of a web page that includes your business phone number.

Call-only ads initiate calls directly to your business and don’t send customers to your website landing page. When you enter your verification URL, which can be the landing page URL for your business, that’s only to verify your ad and phone number. It won’t be directly displayed on your ad. To create ads that allow click to call.

How you’re charged:

Option 1
Clicks on the call button or headline are charged at a cost per click (CPC) based on the bid that you set in your account. We manage, run and monitor everything for a monthly management fee.
Option 2
We generate all leads and you are charged on a per lead basis, this is more expensive as we add a premium on every lead delivered. However, this method is better if you have a limited budget. You have the ability to slow and control lead cost.

An effective social strategy can help you grow your business, maintain your social presence and engage with the audience.

We are a full-service Social Media Agency. Our social media experts can help you establish your business objectives, identify your target audience, create engaging and share-worthy content and finally integrate your social media with all other aspects of your online presence.

We will tailor Social Media Marketing strategies specifically conceived for your brand and your audience. You’ll get fully supported and managed social programs, content planning (and generation), blogger outreach and video distribution among other services that aim to attract new customers and increase your profitability.

Our Social Media Services give you the possibility to connect and share information leading to an increase of the brand’s, product’s or service’s awareness. The results of Social Media Advertising are reflected in the number of re-tweets, shares, comments, likes and views. Social Media Marketing encourages user-generated content from within the most popular social media platforms such as Facebook, Google+, Twitter, Pinterest and LinkedIn.

Brand Monitoring
We can help you improve and track the reputation of your business and find out how people perceive your brand.

Social Media Contests
Facebook, Twitter or Pinterest content can increase your traffic in a short period of time. Our experts can help you determine the most suitable type of content and platform for your brand.

Social Media Management
Our team of social media experts can manage your accounts on your behalf and engage with your audience.

Setup & Custom Profile Design
We create and customize Social media profiles with quality content and aesthetics that resonates with your brand and audience.

New channels and platforms emerge daily, and mobile is taking a strong lead.

The number of smartphone users is continuously growing and it far outnumbers PC users, which is why the possibility of reaching the audience of this channel should not be ignored. Mobile marketing creates stronger user experiences that extend beyond the standard banner ad, which can be easily overlooked on a mobile screen, which gives greater possibility to reach the targeted audience anytime, anywhere.

Mobile marketing offers a wide range of opportunities for interacting with users on a more personal level. Today, we can address a much more specific audience according not just to age, gender and location, but also to interests and mobile browsing data, as well as other factors that give the possibility to reach a specific target segment, within a specific audience profile.

Experts in developing websites, our implementation services are tailored to meet your individual needs. As a leading mobile marketing professional team, we can manage your entire mobile campaign from strategy outline, audience profiling, campaign design and development, right through to delivery and reporting.

Local SEO is about bringing customers through your doors.

Local SEO increases the visibility of your business by driving your website to the top of local listings. If you have a local business, you need geographically-relevant traffic to your site through specifically targeted local rankings that will launch your company to reach the target customer demographic in your market.

Our agency offers a local SEO search strategy specifically tailored to your location to ensure the right external location signals are sent as well as inbound links, on-page and social signals, and review signals to Google about the locations most relevant to your business. We use marketing strategies that allow you to build a stronger customer base that allows your business to grow organically.

We put great effort to achieve higher rankings in local search results by regularly checking the traffic source and continuously re-evaluating information for accuracy. We create profiles on popular web and social media platforms and provide useful information to target audiences.

We create tailored marketing campaigns for each segment of your audience to help advertise products and services in efforts to efficiently and effectively engage new customers.

Email marketing provides an effective connection with your targeted audience and gives you the best return on investment. Reach out to your current and potential customers and keep them updated on your company’s latest deals and news.

Marketers agree that email is key to business, especially for ROI and developing long-lasting profitable relationships. A personalized, segmented and targeted email marketing campaign is important for brand awareness and drives conversions.

Our experts use tools, strategy, implementation and result tracking in order to achieve the best possible brand engagement.
We can take care of your complete email marketing strategy from template design to tracking and reporting.

The Best Email Marketing Strategy
Our team will develop the best strategy to attract the defined target audiences and establish their information needs.

Email Marketing Campaigns
Our team is ready to design, build and supply an email template for communication with your audience as well as manage your email marketing campaign to lead to dramatic shifts in your sales and profitability.

Email Template Design
Our innovative designs and solutions are compliant and improve email deliverability. Our professional designers bring your message to life and increase your target audience engagement with your brand.

SEO offers a visible and effective search presence leading to a considerable increase in sales, profitability, and cost efficiency for our clients.

Our search engine optimization core services include Organic Search, On-Page SEO, Link Building, Keyword Research / Strategy and Activity Report.

Organic Search
Development and targeted promotion of remarkable content that fulfils your needs by achieving, improving and maintaining the visibility of your web presence.

On-Page SEO
Make your content easily accessible to search engines. Our team is ready to implement solutions to boost your rankings and improve your performance.

Link Building
An essential part of any successful SEO strategy, let’s build your internal link profile to add significance to your page keywords listed within search engines.

Search Engine Optimization is fundamental to success. Our SEO strategies will earn your site a higher ranking in search results. We’ll provide a full SEO keyword rankings report, a link building profile report and indexed page information. Our customer-focused team will improve your traffic flow and increase sales for your web-based operations.

SEO is the lifeline of online marketing. We offer our valued clients a high quality and affordable package. Leave the rest up to us as our experts are trained on the latest guidelines from all major search engines such as Google, Bing, Yandex and Yahoo.

Conversion Rate Optimization (CRO) supports site performance by improving the ratio of site visitors converted into actual customers. CRO also assists in increasing sales, Click-through rates and other undefined goals without having to increase the amount of traffic coming to your website.

Conversion rate results also influence ROI from every traffic source and campaign you run; so the higher your conversion rate, the better your ROI will be.
CRO improves nearly every other aspect of digital marketing by increasing the value of your website to each visitor. The continuous change is due to permanent improvements within your CRO and it lasts long after testing is complete. This way, even if you decided to build a whole new website four years from today, you would still retain and be able to use the results from all tests that were run now. The information would still be a knowledge bank of optimal practices useful for your next venture.

CRO techniques
A/B Split Testing
Better website ROI
We believe that effective communication at the beginning of our collaboration enables us to create a “test path” that will provide measurable yet specific goals for revenue, customer loyalty and overall market share increase.

Effective Copyrighting
We are oriented on achieving lasting goals through continuous research, ambitious development, rigorous testing and meticulous reporting. Our team of experts will thoroughly analyze the ways in which users are interacting with your website while developing strategies for increasing customer engagement and conversion rate.