Yeehaa Creative
London, England
London, England
Yeehaa Creative is a multi-discipline Graphic Design Studio based in London UK and Sydney Australia. We specialise in Branding, Marketing and Graphic Design. If you've got a big idea, we've got the design tools, skills and experience to help make it happen.
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What makes a great website?
There are many factors that affect the usability of a website, and it is not just about form (how good it looks - UX), but also function (how easy is it to use - UI). If I had to sum it up - purpose, communication, ease of use and mobile optimisation along with SEO optimisation.
What questions might you ask a client when starting a new project?
Our approach to design is always based around achieving a strategic objective. Refer to our website page 'Build A Brief' where we begin the process of developing a design brief.
Describe your creative process.
Our process is immersive, collaborative and inclusive. Good design is as much about idea generation as it is about beautiful and appealing aesthetic. We don't just turn on a computer and design. We follow an immersive and strategic design process in creating a solution. We begin with a design brief, brainstorm and workshop ideas, conduct research and development into your business, market and competitors even sketch out ideas - and this is even before anyone touches a design program. A typical creative process for our studio generally follows:
1. Meet/Communication with client (design brief, information swap, questions, answer).
2. Research & Development (demographic, market, inspiration, competitors, swot analysis, mood boards).
3. Idea Generation (brainstorm, workshops, sketch, draft concepts, explore & experiment ideas, more inspiration).
4. Design Concepts (digitalise, produce up to 6 concepts, present, rationale, review).
5. Revisions (focus on a chosen design concept, revise, refine, variations).
6. Delivery (client approval, copyright & licensing where necessary, finished artwork, file formatting & delivery).
Good to go!
What information do you need from a client before you can start work?
Once engaged, please refer to our website page 'Build A Brief' to answer a few questions. This is where we begin the process of developing a design brief, gathering information and basing our research to begin the creative process.
What do you love most about your job?
We love what we do. We have a hunger for creating visual solutions that people love. We like engaging with people who are passionate about their brand and business.
What inspired you to start your own business?
Self-employment brings about a sense of accomplishment and fulfilment in solving design problems for clients, not to mention the freedom that comes with being your own boss. I'm not going to lie, the highs are high and the lows can be really low, but I wouldn't have it any other way. As a Creative Director and Principal of Yeehaa Creative I have qualifications in Graphic Design and a Bachelor's degree in Marketing and that has been complemented with a well carved out career in Marketing and Design. Naturally, when the time was right I brought all of this together and took a brave step to start out on my own and have never looked back.
Why should our clients choose you?
I think good design is in the detail. It has been said that good design is obvious but great design is transparent and I truly believe in this. There are many factors that make up a good design – but I rate communication (design brief) and detail as the highest priority. I have an eye for design and a known trait is that I fuss over the detail. As a designer, I appreciate beautiful design aesthetic and that generally translates into my work. I am passionate about idea generation and creating meaningful design solutions.
Brand & Identity
More than just a logo or tagline. We can create the entire visual identifier of your brand. The outward execution that will be used as the trademark to market and visually represent your brand. Includes logo development, stationery suite, retail branding, signage, packaging etc.
Graphic & Print Design
We can create a branded communication piece. The design encompasses key brand elements and messaging to the desired audience. Tailored designs can be produced on a range of mediums including posters, brochures, merchandise, marketing collateral, sales materials, signage, street art and editorial press.
Website & Digital
We provide creative direction and layout that determines the look & feel, content, graphic layout and general function of websites. We can also build the front and/or back end integrating email, domain & website hosting. We use publishing interfaces that are easily accessible if ongoing cost effectiency is a priority.
Packaging & Labels
Innovative and good packaging design seduces potential buyers, creating a sense of desire to not only take a product home, but has practical reasons behind it. We offer brand positioning and development, on-pack graphic design, finished artwork and roll-out to full product range.
Event Branding Design
We can design event branding, merchandise, signage or any associated marketing, promotion, advertising & event collateral as a complete event branding package. Alternatively, we can individually tailor design pieces for bespoke Events, Festivals, Exhibitions or any environmental event purposes.
Motion Graphics
We like to make personality driven motion graphics with purpose and impact. Some of our clients know the value of turning static campaigns into eye catching call to action that engages viewers. We can turn any static campaign into motion or build bespoke animation from the ground up that arouses excitement and harnesses a positive creative impact.
