WithBrand
Reading, Berkshire
Reading, Berkshire
More than just colouring.
Working on your brand consolidates minds and ideas creating a clear picture of who and what you are, stimulating new momentum for growth. At WithBrand we create clear authentic identities and brands that distinguish you from the competition.
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What makes a great website?
Usability fused with personality. It needs to talk in the right tone of voice that fits your brand and be intuitive to use.
What questions might you ask a client when starting a new project?
If it's a new identity project, I would ask is this for an existing business or is this a startup?
I would need to find out about the aspirations and motivation underpinning the business or idea. The core values, the what, how and why. Only by understanding these can you begin the creative process.
Describe your creative process.
In a nutshell, empathy. Without this, the creative process is too subjective. You need to be prepared to dig and dig to unearth the essence of the problem, that will persuade and produce the reaction you want from a brand, website or brochure.
That's what sets us apart from the competition.
What information do you need from a client before you can start work?
We ask clients to complete a design fact-find which we can provide to define and focus their ideas behind the project.
What do you love most about your job?
Helping clients to define what or who they are using branding and graphic design.
What inspired you to start your own business?
Creativity and freedom. To produce work which is not hindered by management or politics.
Why should our clients choose you?
I am an experienced creative thinker and designer committed to delivering design solutions that provide a positive return on investment.
Brand Identity Design (logo design)
A brand can make or break a business or product, whether it’s new on the scene or long established. And to earn their trust and loyalty your brand’s core values and message need to chime with your target audience.
With more than 17 years’ experience in creating, defining and evolving identities for businesses large and small, I can help you create a powerful, cohesive brand. I can then ensure it’s expressed consistently across all your communications with our graphic design, web design and digital marketing services.
Graphic Design
Good graphic design is a crucial element in developing and maintaining a strong brand identity.
I can produce graphics to work in any medium which reflect your brand’s personality and your organisation’s values. This will form the heart of an integrated approach to your marketing communications.
I deliver creative communications from brochures through exhibitions graphics to online advertisements that are clear, engaging and visually stunning.
Web Design
An experienced web designer with a passion for graphic design, I love creating websites that speak volumes about my clients’ brands.
These days content is king I can help you generate clear, relevant content that will both attract traffic to your site and engage visitors once they arrive. All the sites I build are based on a Joomla content management system, so it will be easy for you to keep it up to date, bringing people and search engine bots back time and time again.
I can also bring in an additional developer to create bespoke code or work alongside professional video producers to add dynamic elements that will bring your site to life. And, if you wish, I can provide managed Linux hosting, which offers a wide range of benefits, including enhanced security and faster loading.
Whatever the style or purpose of your site, from an in-depth information site to a funky e-commerce outlet, I’ll always keep usability front of mind. This includes making it accessible on as many device types as possible, making it easy for people to find what they’re looking for and ensuring the experience of exploring it is enjoyable.
Digital Marketing
The internet has opened up a whole world of new possibilities for marketing a business, service or product. I can help you harness this potential by developing integrated marketing campaigns incorporating online advertising, social media, such as Facebook and Twitter, and email marketing.
As well as handling all the design and coding, I can advise you on issues such as the most appropriate tools to use, how to build and maintain your own opted-in mailing list and developing engaging content. Alternatively, I can act as campaign manager and coordinate everything on your behalf.
