NCube Digital LtdCertificate of Excellence 2019
Milton Keynes, Buckinghamshire(3 Reviews)
My name is Mike and I'm a Google Adwords Certified Expert & Bing Ads Professional and I have over 11 years Pay Per Click Advertising experience. I have expertise in all areas areas of PPC setup and management including:
- Shopping Feeds (Merchant Center)
- Standard & Dynamic Remarketing
- GDN (Google Display Network)
- Video YouTube Marketing
- And much more
I've worked with a wide range of businesses in almost all sectors and industries including Retail, Construction, Local Services, Ecommerce, Local govt and more and I've setup digital campaigns and managed them for all my clients.
I also have a lot of experience with Google Analytics Reporting & Management.
NCube Digital Ltd Reviews
NCube Digital Ltd
NCube Digital Ltd Location
Luminous House, 300 S Row, Milton Keynes MK9 2FR, UK
NCube Digital Ltd Q&A
What do you love most about your job?
I love Google AdWords and Bing Ads and I've been doing this for over 11 years.
What inspired you to start your own business?
I was working as a freelancer for many years and in 2017 I decided to setup my own company
Why should our clients choose you?
I've been the number one AdWords freelancer in the UK for many years and have received thousands of reviews from my clients. If you search for "adwords freelancer uk" you will see my website comes up right at the top.
NCube Digital Ltd Services
Google AdWords Setup
I'm a Certified Google Adwords Professional and I will create an exceptional adwords campaign to promote your business, products and services. You also get: - Highly targeted Keyword Research - Adwords and Analytics Linking - 2 Ads per Ad Group (For A/B Split Testing) - Setup Ad Extensions - Call, Sitelink, Location extensions - Highly effective Ads with unique selling points to beat your competition - And much, much more!
Google AdWords Management
My Google AdWords Management service includes: - Campaign & Ad Group Optimisation - Ongoing Keyword Research - Ad Split Testing - Landing Page Review - Quality Score Improvement - Conversion Rate Improvement - Reducing CPC Rate - Google Analytics Reporting & Optimisation - Weekly Updates & Monthly Report
Google AdWords Consultant
NCube Digital Ltd
From May 2017 to present.
I'm a certified Google AdWords Specialist and Google Premier Partner. I manage PPC campaigns in Google AdWords, Bing Ads and Facebook Ads
Google AdWords Freelancer
From January 2005 to May 2017.
I've worked as an AdWords freelancer for many years before setting up my company in 2017
Investment Firm - Case Study - Google AdWords
Top Binary Signals is an investment and management asset firm with a wide client base across the world. The Challenge Despite launching an SEO campaign to increase rankings for their major keywords, they were seeing little ROI for their effort and their agency wasn’t producing the results. So they 0.engaged us and we launched a new adwords account to bring in more leads and increase traffic volumes. One of the challenges is that they were targeting over 40 countries across the globe with their PPC campaigns and this was spreading their budget too thinly. In fact, after carrying out an audit of the adwords account and the acquisition reports in analytics, we found that some countries were under-performing for the key engagement metrics such as bounce rate and conversions. The Solution: The first solution was to stop targeting the lower performing countries and focus more of the budget on the high volume countries and those leading to high conversions. We excluded them in campaign settings. We also drilled deeper into the search terms and using pivot tables we were able to identify search types that were leading to greater conversions and we created separate ad groups for these and increased their exposure and budget. The Result: Although some high volume countries like the US have a lower conversion rate, they are driving most conversions and this has increased due to the increased spend for these locations. Bounce rate has dropped below 32% for all countries and page views are up by over 20%
British International School - Case Study - Google AdWords & PPC
British International School Phoenix is a school in Southern Spain that caters for nursery, primary and secondary students and for people in the area who are looking for an international school and people from Britain, Russia and Northern Europe looking to move to Spain and find a school for their kids. The Challenge: They are a good school with a great offer however being found has been a challenge and despite running ads and offline promotional campaigns, they have seen few results from their efforts. The decision was then taken to assess how effective their website can be to raise awareness of the school and as an acquisition strategy. The other challenge is that despite decent traffic volumes for people looking for an international school, precisely targeting those who are looking for a school in their location is not easy – because they use searches for towns nearby. Many people are not based where they are and determining how interested they would be in a school that’s a few miles away is not easy. The Results: Traffic volumes are low but results show the interest that many visitors have in the school. Enquiries have risen by over 10% and future plans are to run a display campaign to raise awareness of the school.
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