Lorna Al-Ani

About

With an extensive experience in copywriting for a range of purposes, alongside a first-class degree in Psychology, an in-depth knowledge of marketing strategies and hands-on business experience, I can get behind the motivations of your clients and produce exciting content that will engage your reader and influence their actions.

My thirst for knowledge and desire to always deliver the best results means I will dedicate myself to understanding your business, your brand and your customer and use my creativity to achieve the maximum ROI for your business.

Areas of Expertise:

Website Copy
Email Marketing Campaigns
Blogs
Marketing Materials
Social Media Posts and Engagement
Newsletters
Company brochures
SEO Copy writing

I have worked with a marketing company, as a marketing manager, for several years and over this time I have had the opportunity to work with a wide range of clients, from sports teams and fitness companies to car clubs, cleaning companies and translation agencies. I love researching a company, its brand ethos and its client base and translating this knowledge into content that engages the reader and influences a response.

I have designed successful marketing strategies for clients that are in line with their company
objectives, ultimately increasing their revenue above their expectations. I enjoy working alongside directors, marketing teams and designers to achieve a common goal for a company; that is to achieve the best ROI for a campaign.

My greatest strength is in copywriting and my innovative content writing, used for websites, social media, sales brochures, product description and, most notably, email marketing has led to the
acquisition of many long-term customers for my clients, who are continuing to enjoy the success of these campaigns through the customers’ ongoing spend.

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