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Designsweet logo
D

Designsweet

Colchester, Essex

1 hire on Bark
Designsweet logo
D

Designsweet

Colchester, Essex

1 hire on Bark

About

I offer graphic design, print, and website design & build. I've been in the graphic design and print industry for ... ever! (Ok - since 1982) and am experienced in all aspects of design, and print - having owned and run a design and print business since the 80s.

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Q&A

A website has two primary functions: to be found and to provide information. It also has to be easy to navigate, easy to find the important information, and pleasing to look at. Too many moving images or gimmicky bits really don't work!

A website or print project (brochure, logo, business card) has to project the right 'image' and 'voice' of the person or company. You have to know who the design is being aimed at; businesses, consumers, which age demographic - so there are lots of getting-to-know-the-business-and-the-owner type questions.

As much as possible! But obviously it depends on the project! I have a list of questions I can send out which helps the client think about the various bits of information needed.

Anything from a simple business card to a full colour brochure or leaflet, invoice, letterhead, invitations, delivery books, order books... I have even typeset and laid out children's books (novels for children), magazines, banners, vinyl stickers, packaging boxes... there's not much I haven't handled over the years.

After talking to the client about their business (and their ideas) I will let it 'sit' in my head for a while. Every so often the idea will be almost immediate... other times I will doodle a number of designs. I try not to bombard the client with too many ideas though. I like to design logos in a single colour initially. if they work in one colour (or black) it means that they can be used more widely and be instantly recognisable.

As much as possible! But obviously it depends on the project! I have a list of questions I can send out which helps the client think about the various bits of information needed.

Producing something that the client loves, and more importantly, works for the client!

I've nearly always worked for myself... I love the flexibility!

Expertise. Efficient. Enthusiasm. And I can spell. And use apostrophes properly!

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