Leeds
DUO is a small agency of two, combining design and individuality, with the belief of keeping it simple.
We specialise in brand identity and impactful graphic design.
We are versatile. As well as working with start-ups and emerging brands we also have substantial experience evolving more established brands.
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Describe your creative process.
Creative Research & Strategy
It’s all about communication. We get to know you and ask the following questions:
Who are they? What do they do? Why do they do it?
We assess your target audience to help determine your brand strategy and position in the industry. It is also important to ask:
Who will be viewing it? Where will it be viewed? What will it be seen on?
Initial Concepts
This is where the fun starts! We create various concepts, using different styles, typefaces and colours for an initial presentation.
Development & Completion
Following the results of the initial presentation developments of the chosen concept(s) will be made to create the new identity.
What information do you need from a client before you can start work?
We always like to have an initial chat to introduce ourselves and discuss the project details.
Following this a detailed briefing document is ideal.
What do you love most about your job?
We're passionate about branding and design.
We love seeing a project develop from initial concept to completion. It's extremely rewarding and satisfying to see a product or service we've designed doing it's job in the real world!
What inspired you to start your own business?
To be free creatively and to promote our design beliefs and principles.
Why should our clients choose you?
We like to keep things simple. You’ll only ever talk directly with us, ensuring we fully understand your requirements. This personal approach works well with us and our clients like to know we are all just a phone call away.