Articulate HLC is a full-service branding and marketing agency that specialises in working with small businesses, sole-traders, start-ups and businesses that want to refresh their brand. We offer packages as well as all individual elements - branding, web design, graphic design, marketing and PR.
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Articulate HLC Location
Nedging Tye, Ipswich IP7 7HH, UK
Articulate HLC Q&A
What makes a great website?
It has immediate visual impact and delivers what the customer/potential customer needs to know.
What questions might you ask a client when starting a new project?
Whilst many marketing principles are applicable to all sectors, there are a number of things that are specific to the business. We ask detailed questions, always bearing in mind the marketing necessary, to ensure the entire message is cohesive and consistent and gives the best chance to deliver the desired outcomes.
Describe your creative process.
We are consultative and deliver in-depth solutions based on individual needs, no matter the size of the business/enterprise.
What information do you need from a client before you can start work?
We normally ask for a summary of the business, the intended goal, the market they want to reach. Based on this, we give the client a bespoke questionnaire that will give us more in-depth information to help the process.
What do you love most about your job?
Helping level the playing field for small businesses, start-ups and sole traders who compete against all odds. Helping them to avoid the mistakes that cost them money and clients.
What inspired you to start your own business?
Making best use of my history and talents to give others a chance to shine.
Why should our clients choose you?
Because we are, quite simply, the best! We are talented, tenacious and committed to delivering quality and advice that enhances your own understanding of your business and what you hope to achieve.
Articulate HLC Services
Articulate HLC is a full-service branding agency that specialises in working with small businesses, sole-traders, start-ups and businesses that need a 'refresh' to their brand. We work with you to create the look and feel and the consistent message you need to engage and retain customers. Get it right at the start instead of 'make-do and mend'.
Marketing & PR
You may have the best service since sliced bread but, if no one knows about it, it's all for nought. We look at the whole of your business to advise and deliver your business' message to those you want to see it...visually and verbally.
Web & Graphic Design
A website shouldn't stand alone, and it needs to deliver what your customers want to see and hear (not necessarily what you think you should say!). It also needs to be consistent with the rest of your brand, be user-friendly and easy for you to work with and update. Articulate HLC looks at the marketing behind the site to ensure it works for you and delivers a memorable experience for the user. Coupled with graphic design that stands out and references everything else, you are on course to deliver a consistent message that won't be forgotten.
From January 2002 to present.
With a great many years' experience in media, marketing, design and copywriting in the UK and New York, I have the depth of experience to assess and deliver what the client needs. Articulate HLC also organises business networking breakfasts that use all that experience to deliver a different networking experience .. and a marketing tool. We don't just quote a price and give you a bog-standard result. We delve deep to deliver what is needed to ensure 'Your Words in Their Ears, Your Image in Their Minds...Your Brand in Their Hands'.
Forest Academy - http://www.forest.suffolk.sch.uk/
This school needed a complete re-branding and a website that was both fit for purpose, engaging and easy to use. The unique blog style we decided on means that it is easy for teachers to update from anywhere at any time, allows teachers to monitor the site, engages students and achieves seamless communication with and between parents, School Governors and administrators.
Elveden C of E Primary - http://www.elveden.suffolk.sch.uk/
This, sister school to Forest Academy, needed the same functionality as Forest Academy, but with it's own 'face'. It achieves everything that the other site delivers but with a look that is all its own.
Hypnosis Works.Solutions - http://www.hypnosisworks.solutions
This was a complete new branding project for a US-based sole trader who wanted a site that stands out, works well on a mobile and delivers the easily updatable functionality required. Professional, informative and with a bit of humour, it ticks all the boxes. Have a look and learn how to relax....relax....relax...! (And, by the way, if you are a golfer, there is a handy tip on how to improve your game!).
Dallas & Martin Accountancy Ltd - http://www.dallasmartin.co.uk
How to make a conservative business like accountancy leap out on the page? Another complete branding project, we used a bit of wit within a simple, clean site to engage the viewers and encourage them to read on.
Stratford Hills Equine Centre - http://www.stratfordhillsequine.co.uk
A simple, visual, mobile-friendly site that was part of a complete re-brand for this long-standing and respected enterprise. It does what is needed in a user-friendly way and is easily updatable.
Lawrence Paul Hair & Beauty - http://www.lawrencepaul.co.uk
This site is selling a dream, and a cutting-edge (!) dream at that. It is visually striking, provides all the functionality needed and is easy for the client to update.
Orwell Crossing - http://www.orwellcrossing.co.uk
An iconic Suffolk landmark, this was another re-brand. We think the site reflects the quirky, individual deliciousness of the restaurant whilst providing all the functionality and capability for the client to update.
Bambinos Day Nursery - http://www.bambinosdaynursery.co.uk
This group of day nurseries in Plymouth, UK, needed a site that worked for parents and the administrators. Visually engaging, it delivers all the information needed in a simple, user-friendly way and is easy to manage for the schools.
A Stodel Opticians
This 25-year old company (sold within a year of the project!) wanted a complete re-brand to refresh and renew with a view to selling the business. If you look in our photos, you can see all the visual elements that made this brand desirable. It worked for them, and could work for you.
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Articulate HLC provides the following services:
- Web Design
- Graphic Design
- Marketing Agencies
- Branding & Brand Management
- Marketing Copywriting
- Advertising Copywriting
- Online Media Buying
- Straplines and Slogans
- Affiliate Marketing
- Point of Sale Design
- Print Media Purchasing
- Product Design
- Radio Airtime Purchasing
- TV Media Buying