INK Photo Haus

Super unique to the DFW area: headshots that come with high-end retouching for men and women. You will never dread having your headshot taken again! We can customize the vibe to fit your personality, or even retouch anything that you may not like about your photos in a subtle, but powerful way. Weight, thinning hair, complexion, dental concerns, anti-aging and more can all be addressed. You'll never go back to traditional headshots after seeing your results!

We partner for a deep-dive discovery call to find out everything that there is to know about your business, your brand, your content, your ideal client, your goals and where you currently are in the process. I take that information and develop a brand strategy plan for you... a list of words you should be using, the top platforms that you should be focusing on, types of content you should produce, the emotion that you want to focus on most often, the way to position your service to highlight your unique features in a way that your client will love, your ideal client, your brand avatar, whether you should present yourself to your client as their idol, a peer or a safety net, color theory for your identity type, other brands (in different industries) with a vibe similar to the one that you should position as (i.e. Victoria's Secret, Nike, Harley), a roadmap for your client's journey, and more. This plan will make sure that you ALWAYS stay on-brand, cohesive, polished and professional when speaking on behalf of your business.

Your business will now have a CLEAR personality (in fact, we can even come up with an avatar that you can envision when speaking on behalf of your brand). Potential clients will quickly be able to pick you out of the crowd and fall in love with who you are, what you're saying, how you're saying it, and why you are in business.

No more second guessing yourself or envying the businesses that look SO put together on social media. You will now have an exact plan to create that for your business, as well!

Brand strategy is one of the first tasks you want to tackle as a new business... the more often that you put dull, inconsistent, or predictable content out there, the more often that potential clients pass you by for a prettier package. Not always fair (especially if your service truly is great!), but people are too bombarded with messaging and imagery everyday to notice businesses with a weak brand identity.