DWI Solutions

10 factors that make a website great

A great website will always have the customer in mind. From the design to the user experience, everything should be focused on providing the best possible experience for the customer. Great websites understand that their customers are their bread and butter, and they treat them accordingly.

A website is in simple terms is another tool in your businesses toolbox, to reach and communicate with your target audience which will then provide value for that audience, it’s all the same regardless of the specific goal for your business such as selling a product, service or providing information the objective is the same - customer focus and value!

A lot of people think that having a great website simply means having an aesthetically pleasing design, but it actually takes more than that to make your site not only beautiful, but also useful and effective.

When you’re choosing between different web designs or features, always keep in mind these 10 factors that make websites great. They’ll help you create something that your users will love and that will do the job you want it to do.

1) Website Usability
1. A great website is easy to use. All the information should be easy to find, and the navigation should be logical.
2. A great website is visually appealing. The design should be clean and professional, and the overall look should be pleasing to the eye.
3. A great website is well-written. The content should be free of errors, and it should be written in a clear, concise style.
4. A great website is up-to-date.

2) Speed, Security and Reliability
A website's speed, security and reliability are crucial for keeping users happy. A fast website keeps users from getting frustrated and leaving, while a secure website keeps their information safe. A reliable website ensures that users can always access the content they need.

3) Great Design
Aesthetics are important for websites because first impressions matter. If a website looks old, outdated, or otherwise unappealing, users are likely to click away without giving the site a chance. Creating a visually appealing site takes time and effort, but it's worth it to hook users from the start.

4) Themes & Customization
A great website is one that is visually appealing and easy to navigate. It should have a theme that is relevant to the business or individual it represents, and it should be customized to fit the brand. The site should also be responsive, meaning it adjusts to fit any screen size.

5) Consistency, Credibility and Personality
Your website is often the first impression potential customers have of your business. You want to make sure it gives off the right message and reflects your brand well. Consistency, credibility and personality are three important factors that can make or break a website.

6) Great Backend Features
A great website is one that has amazing backend features. This means the site loads quickly, is easy to navigate, and has a clean design. Plus, the site should be optimized for search engines and have social media integration.
1. A great website is one that has amazing backend features. This means the site loads quickly, is easy to navigate, and has a clean design.
2. Plus, the site should be optimized for search engines and have social media integration.

7) More Than Just A Look (content depth)
A great website is more than just a pretty face. Sure, aesthetics are important, but if a website doesn’t have substance, it’s not going to keep people coming back. In order to create a truly great website, you need to make sure it has depth of content. This means creating articles, blog posts, and other forms of content that are informative and interesting. If you can get people to stick around and read what you have to say, you’re on the right track.

8) Do They Care About Their Customers?
A great website will always have the customer in mind. From the design to the user experience, everything should be focused on providing the best possible experience for the customer. Great websites understand that their customers are their bread and butter, and they treat them accordingly.

9) Is It Easy To Contact Them?
A key factor that makes a website great is whether or not it’s easy to contact the company. If you have to search for an email address or phone number, that’s a red flag. The best websites have contact information prominently displayed on every page.

10) Does It Pass the Copy Test?
The words on your website should be clear, concise, and easy to read. They should also be relevant to your target audience and convey the message you want to get across. The overall tone of your site should be positive and upbeat.