Cheshire Media Group Ltd

Sourcing and building high quality back-links is a key component for improving website authority and boosting search engine rankings. It is crucial to build links from reputable and authoritative sources, as these will help to establish the trust of Google and other search engines.

At CMG we are well-versed in the process of developing strong backlink portfolios for companies. CMG understand that a high quality backlink profile reflects positively on website authority and domain trust. The process begins by researching the best sources of backlinks for your business. We then arrange for your company to be featured on these sources, making sure that the links are reliable and relevant.

Auditing is an important step in any campaign, whether it’s organic social media posting, paid advertising and SEO campaigns or a new website.

Throughout the audit process our team will work with you to evaluate your online presence and that of your competitors.

Once complete we will provide you with a detailed overview of the areas where you are doing well and the areas in which you could achieve more.

This report provides a strategy you can either implement in-house or assign the work to us.

Auditing is such a crucial step for any successful campaign and CMG are experienced in providing comprehensive audits for our clients.

Our approach to creating successful paid search campaigns is dynamic and consumer-focused. We start by utilising our extensive algorithm research to gain a concise understanding of what triggers a user to click and explore our clients website.

With this knowledge we are create campaigns tailored to a user’s needs and desires. Our team of experienced ad buyers have a wealth of knowledge and experience helping create these effective campaigns.

We have a wealth of experience in running paid social campaigns on Facebook, Instagram, TikTok, YouTube, Twitter, LinkedIn, Pinterest and Snapchat, and that experience gives us early access to Beta Testing and keeps us up-to-date with algorithm updates.

We consider paid social campaigns to be part of a good media mix to promote your brand and increase sales. With the use of paid social campaigns and well thought out ad messages designed to enhance your brand and increase attraction we take consumers through the buying funnel maximising performance and increasing sales.

Specialists in creating fast, high-performing, content-rich websites, Cheshire Media Group will develope your site specifically to increase site engagement, be user-friendly and deliver conversions.

Expert in website development CMG have a deep understanding of the elements required for website success. Our sites don’t just look good but are designed to guide visitors to the content and information they are looking for.

One of the key strategies we employ are ‘funnels’. Funnels are designed to guide visitors towards either making a purchase or filling out a form. By using funnels visitors are presented with the right content to achieve this.

Design, functionality and flow are fundamental in the user experience and engagement of a website. A website is not just a platform to showcase products and services, it’s a vital tool to increase business growth.

Our design process begins by understanding a client’s objectives, target audience and website purpose. This helps create a design that is visually appealing and aligns with the businesses objectives.

1. Discovery
The Brand Discovery phase involves identifying your customer base, analysing & understanding consumer behaviors & preferences and gaining an in-depth understanding of the brand’s mission, vision and values and how they relate to consumers. We will identify your competitors and determine how to effectively differentiate you from them and develop a strategy for online success.

2. Define
Defining key objectives from our findings and producing a brand specification to ensure all key objectives and targets can be met is next. Brand specification will outline the entire project by providing clear direction, brand values, target audience, goals and objectives and any other information required to help create a strong and memorable brand inevitably leading to growth & success.

3. Design
Our graphic designers and marketers are there to help you develop the perfect brand for your company. Starting the process by producing a number of drafts for your appraisal and feedback, we then guide the design process in the direction of your preferences. By working closely with you until the to brand development process is completed guarantees your total satisfaction.

4. Impliment
When brand development is complete we can launch your brand across all your visibility channels including website and social media etc. We have the experience and expertise to reach the category of consumers we have jointly identified as the perfect target audience for your goods / services and if you need business stationary, signs or vehicle graphics we can organise that too.

High-quality photos and videos on your website serve a greater purpose than just making a page look pretty. Visuals can help grow your brand’s image, retain your audience’s attention, enhance the user experience and improve search engine rankings.

Videos keep people on your website longer and engage them with your content. People work with people and video helps people get to know, like and trust you. Videos keep your audience interested, no matter what your product or service.

Whether it’s a studio shoot or off-site to a location of your choice, Cheshire Media Group provide professional photographers and videographers and a dedicated production manager to help plan the day and manage the shoot.

Understanding social media can be such a powerful tool to increase brand awareness and drive website engagement, our approach to organic social growth is all about building strong, authentic relationships with consumers and your specific target audience.

By working closely with our clients we develope customised strategies tailored to specific online ambitions. Creating engaging and informative content that is both valuable and interesting to consumers and existing followers, helps build trust and credibility and will inevitably boost sales and reputation.