Fore Street, Penzance, Cornwall(1 Review)
Design and Art Direction for print, web, social media and video projects. 15 years London-based experience in book publishing, magazine design, commercial advertising and brand. Previous clients include: Matalan, F&F Clothing, Sainsbury's, Ford, Renault, Pernod Ricard, Braun, Office Shoes, British Airways, GAP, Kenwood, Subway. Brands include heat, Closer, Grazia, Empire, MOJO, Q and Kerrang!.
Dynamo Productions Reviews
Dynamo Productions Q&A
Describe your creative process.
Have a chat and discuss what you're looking for. Have you seen anything you like as inspiration. Share mock ups and initial ideas with client. Take in comments and feedback. Allow for three sets of changes/tweaks after the final concept is agreed. Output to final artwork and supply to client in the desired formats.
What information do you need from a client before you can start work?
What formats they are requiring, any logos or colours that are required. An idea of their final goals for the piece of work. Any specific detail around the company or product (heritage/special features/anything that sets it apart from the rest).
Why should our clients choose you?
I'm reliable, diligent and adaptable. I am also incredibly patient!
F&F at Tesco
From August 2016 to September 2017.
Overseeing all of the marketing and advertising materials for F&F Clothing in the UK and worldwide. This included in store POS, E Commerce, Social Media, Magazine, Rollfolds, Billboards and TV Ads.
Commercial Creative Director
From February 2009 to August 2016.
Working in the advertising team to produce magazine pages, paper technology, video content, social media assets and events for brands such as Grazia, Heat, Closer, Empire, MOJO, Q and Kerrang! Producing pitch content and client facing in meetings. Oversaw a team of 10 designers and project managers.
Deputy Art Director
From June 2008 to February 2009.
Designing and art directing for Mother & Baby magazine and Pregnancy & Birth magazines. Including Art Direction, Picture research, Designing pages, Styling still life shoots, retouching, and hires repro work.
Project Art Editor
From November 2001 to June 2008.
Working in the History & Culture Team to design illustrated reference books on subjects such as: Shakespeare, Classical Music, The Rolling Stones, Sinatra, The Grateful Dead, Opera, World War I, World War 2, Battle at Sea, Warriors through time, and numerous photography books. This included design, retouching, high res repro, styling and tempting books, chapter planning and cover design for different countries.
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