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Direct-Path Consulting Ltd logo

Direct-Path Consulting Ltd

Manchester City Centre, Manchester, Greater Manchester

Direct-Path Consulting Ltd logo

Direct-Path Consulting Ltd

Manchester City Centre, Manchester, Greater Manchester



Direct Path
As a Management Consultancy working across sector, at Direct Path we create innovative routes to collective change.

Engaging with businesses, entrepreneurs and organisations who are mindful of the triple bottom line - namely purpose, profit and people - we help set the course for wholly positive business value transformation.


Reviews (3)

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Diversity Matters Northwest

24 January 2019

“We have been working with Ameena for the last few months as an external consultant to DMNW to help us to identify areas of developing a viable social enterprise for vulnerable BAME women in Tameside in the form of a pre-feasibility report. Ameena presented her proposal for the work very clearly, incorporating DMNW values and ethos and listening to what we required which made her an ideal consultant to appoint. We have found working with Ameena a pleasure, she demonstrated great level of professionalism throughout and made it an easy process for us. She has taken a great interest and through effective meetings with the Chief Officers has worked with our service users and senior management team, including trustees, effectively ensuring everyone’s views were represented in the final report.

Our trustees were very impressed with the level of detail presented by Ameena for potential social enterprise ideas. This has now provided a springboard for DMNW to start discussing next steps.”


Bill Mather

24 January 2019

Social Pioneers employs the highest standards of innovative, international expert, professionals and Ameena meets all of our criteria and more. Her integrity, enthusiasm and true dedication are exceptional – a special human being as well as a first class consultant. More...


Yellow Jigsaw

24 January 2019

Ameena's consultancy approach was transformative to our business. Working with the management team, Ameena coached us through growth challenges we were facing and helped us to reach clear, informed business decisions that have enabled us to pursue the right business direction for us and our market.

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Working hands-on with purposeful, passionate and future-thinking individuals to create wider social change. Is where Ameena's most powerful work takes place.

Focusing her considerable energy on creating a flow of wealth which benefits society as a whole, Ameena’s undertakings engage changemakers in creating more innovative, influential and sustainable organisations.

Centred around a broader social vision which combines purpose, people and profit, her ambition with Direct Path is to expand the value we place on our work and impact as individuals, communities and societies.

As director and lead consultant behind Direct Path, Ameena brings considerable cross-sector experience as a dynamic thinker for social and business value. Her strategic partnership endeavours in Children’s Services at Tameside Metropolitan Borough Council, combined with a long-held Chief Executive Director roles in Charities, Off the Record and Parenting 2000, all benefit the outcome-focused, change-facilitating and human-centred work she engages in through Direct Path.

Her long standing contracts with The Women’s Organisation - supporting business growth - in the North West of England to maximise income and impact has seen her skills in transforming enterprises being delivered to the private sector.

The capability of our organisation’s ability to achieve its ambitions is a direct output of the people we engage to deliver it. Therefore, an honest assessment of how our teams work best is fundamental. When we’re sufficiently resourced to engage in the work needed, having the right people in the right place makes all the difference in having impact.

In understanding who and how to best support your journey in creating change, Direct Path supports you and your talent to maximise impact. Placing people where their gifts will best deliver, investing in individual skills and coaching teams to outperform all combine to improve your ability in impacting wider communities.

Get in touch about:

Growing your Business

Resource & Skill Shaping

Coaching and Mentoring

Service Innovation·

Grants and Bid Applications

Commercial Opportunities

Purpose Definition

Strategic Mapping

Project Positioning