Alicia Richardson Co
London
London
Communications / Graphic Design / Brand Identity / Digital / Creative Direction / Strategy / Marketing / Research
Msc Marketing / Distinction / Warwick Business School
Ba History of Art / First Class Honours / University of Warwick
LVMH / Innovinco Consulting / Warwick Business School / University of Warwick / Lacquer
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Why should our clients choose you?
Meticulous attention to detail, natural propensity for clarity and communication, and a highly efficient working method makes me an ideal candidate to realise your vision across creative, strategic and marketing needs.
Marketing Research
Knowledge is power. At the heart of all successful strategies, lies insight and inspiration. Regardless of business size, marketing research holds the key to understanding your cultural and competitive environment, the values and desires of clients, paths for strategic innovation and methods for elevated communications.
Brand & Communication Audit
Decode the meanings and experiences associated with your brand and communications both consciously and unconsciously through comprehensive audits that use a unique aesethetic methodology to reveal powerful strategic insights for directing brand management.
Strategic Planning
Failing to plan is planning to fail. Comprehensive strategic plans across brand management, marketing, visual communications and digital media channels enable effective management and consistent implementation.
Creative Direction
Good design is not, in fact, subjective. It is measured in objective principles (think precision, consistency, balance). It is the role of Artistic Direction to evaluate the emotional resonance of a work, and it is Strategy which concerns the realisation of business objectives at hand. Creative Direction, is the management and alignment of all three. Significant across all branding and commuincations.
Graphic Design
Product, Print, Digital, Custom, Creative, You, Name, It
Brand Identity
It is a mistake to think that brand identity is purely cosmetic; just as it is to think that your choice of logo is trivial. The most powerful identities are those which combine a strong internal vision with a unique approach to the outside world.
Digital Brand Management
Website, Social Media, Digital Presence, Blog
Content Management
Management and/or production of content across research, articles, social media, photography, copy as well as custom creative pieces.
