Nonna - Experts In Search Engine Marketing
Milwaukee
(1)
Milwaukee
(1)
It’s simple really. We have a passion for helping companies reach their sales goals online. Nonna offers a wide variety of digital marketing services at affordable rates with no long term contracts. We not only put your brand in front of the right customers at the right time, but we help you understand the work we are doing and the results we produce.
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1 customer review
Tatum Thomas
Working with Nonna has been such an easy process! Kristi is very responsive and has awesome project management and follow up skills! I was even more impressed that I was getting inquiries on the first day that she finished the work! More...
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Search Engine Optimization
Search Engine Optimization (SEO) is the process of strategically manipulating a website to increase visibility in search results. When someone performs a search for your product or service on Google or Bing, where do you rank?
Ten years ago, it was easy to have your business appear on page one of search results. One could simply add keywords and phrases to the metadata of a website and you were golden. Fast forward to today-it is much more competitive and a rather complex process.
With Google being the search engine leader, it is important to follow their best practices when trying to rank your website. Google’s ranking algorithm is constantly changing and expanding, which is why it is important to continually optimize your website.
Even though Google’s exact algorithm is a ‘secret’ and not actually publicized, experts like those at Nonna have developed a strategic implementation strategy that follows best practices and produces results.
Because SEO is more than just keywords- Nonna will perform all tasks necessary for optimal ranking regardless of your budget.
Pay Per Click Advertising
Google and Bing Paid Ads are the first thing you will notice at the top of any given search result. On average, 41% off all clicks occur from the top 3 ads and the rest occur from the first 5 organic (SEO) listings.
If you are in a competitive market, SEO alone may not get you ranked on the first page. Therefore you must run a PPC campaign in order to compete and stay relevant in your market. It is important to run PPC campaigns that align with the best practices set in place by the search engines. It is also important to have a Search Engine Optimization strategy behind every PPC campaign. This will insure that your website receives the best ranking possible from sites like Google and Bing which will in turn provide you with a better campaign. Choose a company like Nonna who has been trained and certified by Google and Bing to build campaigns that work!
When companies trust Nonna to build and manage their paid advertising efforts along with their search engine optimization, they can expect to see results. The goal with any of our PPC campaigns is that most companies, depending on competition, will be able to scale back paid advertising dollars as their organic reach begins to grow.
PPC advertising means you pay per click. Nonna will research average cost per clicks for your industry and provide an outline with a suggested monthly budget. Some of our clients whose goals are lead generation through their site, are spending $1000 a month on Google ads and seeing around 20 leads a month. We also have clients who are focused on brand promotion and spend close to $25,000 a month and receive around 200 phone or email leads.
Whether you click on paid ads yourself, it is important to remember two things:
PPC ads work, obviously Google is doing pretty well.
Even when someone doesn’t click your ad, you are establishing brand identity by having your ads run. Think of it like a free billboard!
