Washington, DC, District of Columbia
Media Theory LLC is a Washington DC public relations and digital communications agency. Services include media relations, social media campaigns, digital marketing, issues advocacy, and web design and development. Media Theory is specialized in advising on complex international political and business issues, with experience in Africa, Asia, Europe, and Latin America.
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What makes a great website?
Clarity of message and helpful, useful information presented in clear logical structure.
What questions might you ask a client when starting a new project?
What do we want to achieve as a result of this program, and how will we measure our progress?
Describe your creative process.
Explore, deeply research, understand, investigate, debate, and collaborate on an effective strategy to move forward.
What information do you need from a client before you can start work?
The more detail that can be provided, the better that we can prepare to assist.
What do you love most about your job?
Discovering new fields, industries, cultures, and countries.
What inspired you to start your own business?
I worked for years in one of the world's largest PR companies, and I saw that clients were being underserved by the limited vision of the principals. There are more actions and tactics available to advance a PR campaign, and we need to move beyond just billing clients for meetings and email memos.
Why should our clients choose you?
Media Theory brings a thoughtful, curated strategic approach to communicates which places an emphasis on client service - this is why most of our clients have been with us for years.