Charleston Digital Marketing, LLC
Online
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We Know Small Business
At the heart of our company lies a profound understanding of the small business experience. We are not just another digital marketing agency; we are a team of small business professionals and owners who have walked in your shoes, experienced the highs and lows of entrepreneurship, and emerged victorious.
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What makes a great website?
More often than not it is what you don't see that impacts the performance of your website.
The technical aspects (geek stuff) of website creation is often overlooked and can impact search engine rankings and prevent you from connecting with your ideal customer. Not only do we refine the backside of your website, but we have the design experience to make your front side look good as well!
What questions might you ask a client when starting a new project?
Who is your customer?
Where is your customer?
How much is that customer worth to you? Meaning, 1 new customer will generate X dollars in new revenue and profit.
What is that customer's lifetime value?
What do you love most about your job?
Working with fellow business owners and learning their story, telling mine and figuring out the best way to get them where they want to be in their digital marketing trip.
What inspired you to start your own business?
The success we experienced opening a new business during a global pandemic, utilizing digital marketing as our ONLY means of marketing for almost 12 months and selling that business 3 years later to one of the largest companies in our industry. $0 to 7 figures in 36 months and our digital marketing experience played a huge role in that success.
Why should our clients choose you?
We know small business. We don't sell you on theory and tech speak. We sell results, not theory.
Can you provide your services online or remotely? If so, please add details.
Absolutely. While we prefer in person meetings with our clients, our services can easily be provided digitally.
What changes have you made to keep your customers safe from Covid-19?
Online conferencing and electronic delivery of assets when needed.
Website Optimization
A pretty web site is one thing. It's what you can't see that makes all the difference.
Optimize your site's content and structure to improve its ranking.
Improve the visual elements of your site to drive conversions.
Optimize your content for SEO and engagement to resonate with your audience.
Display Advertising
Target your custom audience in a relevant location with animated Display Advertising across the web.
Rich Media: Utilize creative animation to capture the attention of customers. Generate leads with a strong CTA
and click-through to your website. Deliver more impressions to get
your brand noticed online.
Social Marketing
Target social media users browsing content on Facebook, Messenger, and Instagram using first-party demographic targeting in a relevant location. Send more people to a website, app, or Messenger conversation, generate leads, and increase engagement. Show your ad to the
maximum number of people to build brand recognition or increase reach. Get more people to view your video content to build brand recognition and encourage desired action.
Search Engine Marketing
Drive qualified leads to your website when they are ready to take action with Google search engine advertising. SEM is at the bottom of the purchase funnel, capturing leads when they are actively searching and ready to take action. Track the number of mobile users who clicked-to-call the phone number on the ad, including the duration, time of day, day of week, and if it was answered or missed. While SEO (Search Engine Optimization) is important and should be maintained long term, SEM can be an immediate solution
for poor organic rankings.
Geofencing
Target your audience based on their precise location
with programmatic display advertising. Utilize Geo Recency to retarget devices after they leave the geofence
location(2) for up to 30 days. Geofence competitor locations to capture the attention of your ideal
audience.
Streaming Audio
Target a streaming audience listening to audio content in a relevant location. Utilize creative audio to capture the attention of users. Generate leads with a strong Call To Action. Deliver more impressions to get
your brand noticed online.
Connected TV
Reach streaming viewers who are watching their favorite
show or movie on the largest screen in the home. Associate your brand with the highest quality of OTT content. All ads are guaranteed to be served on television screens. Track users who saw the CTV ad, then visited the website within 30 days. Your ads streamed via Roku, Amazon Fire Stick, Apple TV, Google Chromecast.
You Tube Marketing
Target a custom audience in a relevant location with video advertising on YouTube. Expand your reach and target a relevant audience who is engaged with YouTube. Utilize the power of YouTube to deliver a compelling message to the most relevant audience.
Video Pre-Roll
Target a custom audience in a relevant location with animated Video Advertising across the web. Utilize the power of video to deliver a compelling message to the most relevant audience. Our Video Pre Roll product model avoids skippable inventory so that your ads are more likely to be viewed. Generate leads with a strong Call To Action and click-through to your website.
