Sacramento, CA, Sacramento
Our specialty is telling your story through creative content. In particular, we help companies efficiently target audiences through outreach using traditional and digital public relations strategies and tactics. This content consists of a curated mix of written posts, photography, and videos, all produced in-house.
8 customer reviews
Chuck Hardwick
These guys are great, they really understand what it takes to promote restaurants and other businesses online. I Strongly recommend them to others and will be referring customers to them soon, five stars in every way!
Reviewed on Google Maps
Cheryl Francis
Love these guys and everything they have done for us at Grace and Mercy Charitable Foundation. We could not have done it without them.
Reviewed on Facebook
Theodore Lehrer
Amazing work! These guys don't use a cookie cutter approach, they work with their clients to give each of them exactly what they want and need.
Reviewed on Facebook
Dean Babowal
I personally witnessed Canadian Senator Scott Tannas go from a relative nobody (He even lived in the same town I was living in and I had not heard of him) to winning a seat in the Canadian Senate within a year. Interstate PR will bring your profile or business to the top of everybody's list. There is no one better in the business then Michael Babowal and his hard working Staff. More...
Reviewed on Facebook
Dan Gossett
Michael is a great guy! Very knowledgeable, experienced, easy/fun to talk with, and looks out for his clients best interests. Highly recommend!!
Reviewed on Facebook
Michael Babowal
Great work! Always available, and gives the client what they want!
Reviewed on Facebook
Dan C.
If I could give more stars I would. These guys are awesome. Needed some PR help and boy did these guys deliver. Very professional. Highly recommend. Would definitely use again. Tremendous asset. Thanks again for all your help. More...
Reviewed on Yelp
Michael Babowal
Interstate PR is a leader in digital PR. We have seen them take social media accounts, and online presence to another level. They are friendly, affordable and accessible. Would 100% recommend Interstate PR to anyone looking for public relations, branding, web development or social media help. More...
Reviewed on Google Maps
What makes a great website?
Likely, your website is the first impression that a potential customer is getting from your business. Therefore, an optimized, functional, interactive website is a must. Sites should be fast loading, mobile ready, SEO savvy, developed using a content management system, integrated with your social media, and provide strong security to protect both client and user data. Oh, and it should look nice, too.
What questions might you ask a client when starting a new project?
Do you have a current strategy or plan in place?
What are your goals and objectives?
What is your timeline for the project?
Do you have content, both artwork, and copy?
What is your overall vision for the project?
Describe your creative process.
The creative process starts with the client. Our goal is to help the client achieve what they are looking for. Whether we are developing a brand, flyer, social media, business cards, or website. We're looking to get what is inside the client's mind, this can be achieved by the client describing their idea, giving us visuals and noting what they like about what they are showing us.
Our next step is to mock up a couple of ideas to see if we are on the same page as the client. Once we are on the same page with the general concept we work to refine and build the deliverable.
If a client already has identified specific colors, fonts, etc. we always incorporate those in the process.
What information do you need from a client before you can start work?
We really need to know what the scope of work the client needs to be performed for them. Not only does this allow us to be honest if we can provide what the client is seeking, it also allows us to set up goals to be achieved.
What do you love most about your job?
I love working with people to help them realize their dreams and ideas. Over the past decade, I've met so many great people who have started as clients and become friends. I've been blessed to have many of my clients for several years.
What inspired you to start your own business?
I had been doing freelance consulting on the side at my job when the economy got bad. The organization I worked for eliminated the entire department, including me, the director of the department. Once word got out that I was no longer working there, I started getting phone calls from people to do freelance contract work for them. Quickly the side thing I was doing to make extra money was bringing in a decent income. Within a year, I was making more than I was working for someone else.
Why should our clients choose you?
I think one of our past clients said it best, "From Day 1, Interstate PR was after my best interests. They are a dedicated, creative team with a knack for messaging in a timely and respectful manner. They responded right away on inquiries, even while vacationing or retreating half the nation away. I highly recommend Interstate for your next project. Unlike most consultants, Interstate PR works with dignity and integrity." - Jeff T.