Heliq Technologies
Minneapolis, Mn
(3)
Minneapolis, Mn
(3)
Heliq is an innovation-driven global creative agency that has been partnering with clients for a long time. We work with national and international brands that have complex and unique branding challenges.
We’re experts at both traditional and digital solutions.
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3 customer reviews
Darrin Levine
One of the most recognizable teams around. We are currently using them for many things right now, and I am happy with Roberts approach. His ideas are creative and add value to our team. Most of his implementation have been better than my initial plans. His team is quick, creative and helpful More...
Reviewed on Facebook
Matthew L
Great communication and excellent follow-through. Blessed to have found Heliq.
Reviewed on Google Maps
Joel Mogeni
It was very professional and it did a outstanding Job
Reviewed on Google Maps
Brand Identity | Logo Design | Brand Book | Brand Experiences | Brand Videos | Branded Spaces
Today’s consumer doesn’t just buy a brand, they join it. This is why the best brands are simple ones: they’re easy to understand and impossible to ignore. It all starts with the shifts your business is trying to make, your growth strategy, and the aspirations for your brand. We can address these through brand strategy, positioning, category development, visual identity, employer branding, and brand experience development.
Our brand strategy approach maps your business strategy to a newly articulated purpose-led brand strategy that transforms how your brand connects to people. We focus each deliverable on why your brand matters and why it’s different to ensure a meaningful, lasting bond between your brand, employees, and customers.
The best way to differentiate your brand as a workplace that matters is by investing in a meaningful employer brand strategy. Leading with purpose sets the stage for an employee value proposition that resonates with existing employees and potential recruits. Our approach is about injecting emotion, meaning, and humanity into your brand so that it’s easier for all people to understand why your brand matters and what working for your brand will feel like.
As an agency, everything we do is focused on helping brands simplify and clarify who they are and what they stand for. From strategy to activation, we collaborate with our partners to craft the content, moments, and messages that build modern brands, and express them clearly, authentically, and in unexpected ways.
Photography | Videography | Editing | Animation | Design | Website Development |
We’ve assembled a collection of individuals who could probably do just about anything. Luckily for us (and you), they’ve made it their life’s work to save the world from bad, dumb, joyless advertising. The Creative Department assignment is simple. Think up ideas. Brilliant, creative ideas that inspire consumers to engage with brands. Epic ideas that redefine the category and reorganize how people think. And oh yeah, be the first to do it, not the second.
Authentic connections between brands and people are made when engaging content captures a consumer’s attention and speaks the brand’s truth. Working in collaboration with partners, our in-house production team creates video, motion, audio, and 3D content for brands.
The future of UX / UI is complex, and our partners rely on us to help them simplify it. We design websites, applications, and digital products that build modern brands and form authentic relationships.
Our UX approach is based on this principle: experiences that people enjoy form the strongest connections between a brand and its audience. Our process always starts with our user, and through strategic design we craft systems that surprise and delight while providing deeper relevance and greater value.
Social Media | Influencers | SEO | E-mail Marketing
Social Media
Friends, relatives, news publications, celebrities, and brands all compete simultaneously for the social consumer’s attention. In order to rise above the fray, we must determine what value your brand can provide to its audience; what will make them pause, take notice, and react to the content we place in front of them? Answering that question begins with a deep-dive look at how consumers are congregating, communicating, and consuming information in digital, and then using that data to inform activity across your ecosystem:
Influencers
Sitting inside Heliq’s media department, our team builds and executes holistically-informed strategies where influencers produce and share branded assets, passing equity from their passionate, opt-in audiences to our clients.
SEO
Your website can be compared to a tree falling in the forest. If no one is there to see it, you’ll never know if it makes a sound, or if it converts your audience. The point is simple, your audience needs to find your content before they can engage with it. Whether your customers need directions, information, or want to buy your product, SEO helps your website be discovered and provide answers to their questions. To produce better organic search results, you need a partner who gets SEO in a way that makes your website stand taller and stronger than any of other trees in the crowded thickets of your competition.
E-mail
Email is not dead, like many “experts” predicted a few years ago. It’s more alive than ever. If you’re ignoring your customers on this important channel, you better believe that they’re ignoring you. For many of our web design clients that take advantage of our email marketing services, email ends up being their highest-converting source for sales.
Shopping Cart | Mobile Commerce | Social Commerce | Integration | Enhanced Programming
Shopping online is a more sophisticated challenge than ever. Customers expect brands to simplify the user journey as much as possible, while at the same time delivering the powerful brand moments that surprise and delight them.
Our approach to eCommerce is rooted in simplicity and emotion, bridging the gap between business goals and user goals. Working collaboratively, we simplify and unify every interaction of the experience by bringing cultural and behavioral insights into our data-driven process. The result is a branded eCommerce flagship that people want to engage with and purchase from.
Heliq’s team of developers has experience working with many different types of shopping carts, including: WP plugins, Zen, BigCommerce, Woocommerce, Volusion, Magento, and more. Talk to us about your unique situation and we’ll help you determine if we are a fit for the project.
Deciding to implement an e-commerce initiative is a really big step for most companies. Whether you’re a B2C looking to sell product directly and/or to wholesalers, a B2B looking offer services and event/conference registration, or a non-profit wanting to implement an online donation platform, choosing the right shopping cart that integrates properly with your CMS and CRM is not a choice that should be made lightly. There are incredible negative “domino-like” repercussions to you and your brand if you take that wrong first step. Let Heliq help you navigate the complex waters of ecommerce to decide if it’s the right choice now, or whether it should be a Phase II tactic implemented at a later date.
