Sausalito, CA
DDW is Sausalito-based brand design consultancy that specializes in creating effective and stunning design solutions inspired by deep brand stories.
Our mission is to help solve tough business challenges with design thinking that creates increased success for our clients.
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2 customer reviews
Mike Goefft
Of course I'm biased, but I believe we offer something really special here at DDW -- smart, insightful strategy, world-class design, 30+ years of experience, all wrapped in the intimacy of a small boutique.
Reviewed on Google Maps
Ross Patrick
Love coming to work here. Great people, great projects and great location.
Reviewed on Google Maps
Describe your creative process.
Strategy
Somewhere at the intersection of people, culture and your brand is where the magic happens. It’s the sweet spot where your story comes to life in electrifying ways. We can help you dig deep for those insights, and then formulate your deepest, most humanly motivating Brand Story.
Brand Identity
Brand identity is an experience. It appeals to the senses – you can see it, touch it, hold it, hear it, and watch it move. Brand identity design takes disparate brand experiences and unifies them into a coherent system. We can help you create an identity for your brand in ways that matter most to your customers, and your bank account.
Naming
Naming is the first step towards positioning your brand. It’s the title of your Brand Story. And in today’s complex, hyper-competitive marketplace, finding a compelling name that you can own is one of the toughest challenges you face. With our strategic and highly inventive brand naming process we can shorten your path to brand name pay dirt.
Packaging
Packaging is the closest expression of your brand story next to your product. It’s an experience that can delight if done well, or frustrate if mismanaged. With literally thousands of package design systems under our collective belts, we can help you create an out-of-package experience that checks all the boxes.
Innovation
We’re an ideas agency. We apply design thinking to invent new brands and reimagine old ones. Whether it’s a new product or service, a new form or structure, a 3D environment, or a new experience, our team of strategists and designers can help you create the next big thing.
Digital
We use technology to bring brand stories to life. Whether it’s designing a new website, creating apps, or integrating technology into physical spaces, we can help your brand deepen engagement with customers in ways that feel fresh, responsive and human.
Retail
Hate to say it, but the design and ambiance of a retail environment is often a greater attraction than the product or service being sold inside. We can help conceive and create a wide range of retail brand expressions – from unique branded environments to compelling brand communications and experiences.
Content
It’s all about the content, baby! But ordinary content just won’t do. These days, it has to be epic content. And that means content that’s not only relevant and useful but well designed. If your brand needs help feeding the content beast, go no further.
Advertising
True, we’re not an advertising agency. But several of us spent a couple of decades strolling Madison Avenue. We can help you create branded content that a few people may still refer to as an advert.
What information do you need from a client before you can start work?
Before we start work, we immerse our team in our clients business and brand. We dig deep to understand your business, your category, your marketing strategies, and your long term vision. Then we work with you to frame the business challenge to be solved, your vision of success, and the specific tasks and deliverables for the agency.
Why should our clients choose you?
There are three reasons clients should choose DDW.
1. Insightful brand strategy expertise. Greg Riley, our Chief Strategy Officer leads our discovery process, the assessment of your current brand positioning, and our process for teasing out the true essence of your brand and creating a strategic roadmap for bringing your brand story to life. For 30+ years, Greg has worked with leading brands like Levis, Apple, Disney, Snapple, Pepsi, McDonald's and much more, establishing a track record for quick incisive data synthesis, finely tuned intuition, and distinctive brand storytelling.
2. World class design. Ross Patrick, our Executive Creative Director leads the DDW design team partnering closely with Tom Davidson, Associate Creative Director. Ross and Tom bring decades of relevant experience designing for clients like Anheuser-Busch, Coffee Bean & Tea, Nike, Pepsi, TGI Fridays, Amazon and more. Under Ross and Tom’s leadership, our clients get thoughtful design and unparalleled craftsmanship.
3. Buttoned up account management. Bill Larsen, Director Client Service leads the DDW account team. Bill has led global design engagements for clients like United Airlines, J&J, Microsoft, Safeway and recently the refresh of Seattle’s Best Coffee. Bill and his team bring a thoughtful, collaborative and responsive approach to servicing their clients and you should expect nothing less.