The Cornershop is a collective advertising & design agency known for bright ideas & brilliant visual execution delivered in a fleet-footed manner. Our crowd is a mix of heavyweight creative leaders with vast experience who have championed teams in large agencies and made advertising magic on big brands for decades.
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1 customer review
Preity
Darren has been a pleasure to work with. He is time efficient, responsive and listens to your needs. His creativity and patience adds to this great experience. We are soo pleased with our icons and can't wait to work him further. Strongly recommend Darren - he will guide you through this seamless process and you will be soo happy with the outcome More...
Describe your creative process.
Our process is to Discover the brand truths: Generate learnings, insights and inspiration by gathering information, listening and exploring.
Define the creative Brief: Develop a creative brief outlining campaign objectives, target audience, single-minded message, tone, & media strategy as a road map for creative.
Express the Ideas: Explore several conceptual territories & shortlist the most exciting ideas. Review and refine until a clear winner emerges. Develop prototype work to visualise for approval.
What information do you need from a client before you can start work?
We believe that the most magical brand ideas aren’t born from solitary thoughts or sudden sparks of brilliance. Instead, they’re the culmination of shared knowledge, collective inquiries, and heart-to-heart discussions with the client. So it would be great to have a chat and gather any information you have on your brand, your story and your vision. Then we can start a partnership and collaborate to produce something great.
What do you love most about your job?
I love being a creative, it’s in my blood. My grandfather was an artist back home in Manchester, he painted huge landscapes and seascapes. I only ever wanted to go to art school and pursue a career in the art world. I got my chance in advertising and have traveled the world in this industry. Every day is a different brief and a different challenge, it could be a logo design one day and a video the next. It’s never dull, we meet all sorts of wonderful clients and brands along the way. I get to come up with concepts, draw and collaborate with like minded people every day - what could be better.
What inspired you to start your own business?
When you work for yourself you get the opportunity to work with the client direct and build up a relationship.
As is the case with many small business owners - it’s more personal and you tend to put in the extra yard on projects. It’s almost as if its a labor of love.
Why should our clients choose you?
We are a group of experienced easy going people with bags of experience and we love to collaborate.
Our plan is to help you tell your story and build your brand. We are easy to work with and easy to get in touch with via phone or email.
Can you provide your services online or remotely? If so, please add details.
Yes happy to jump on a call, Teams/Zoom or email whenever you want. For delivery we’d set up a google drive folder for you and keep all the campaign assets and info in there.
What changes have you made to keep your customers safe from Covid-19?
We are a work from home set up so no traveling on public transport. We meet up in various coffee shops or pubs to brainstorm and come up with our best ideas. We are all fully vaccinated and would take all precautions if any symptoms arise before an actual face to face client meeting.
Brand building
The Cornershop has built a reputation for simple, effective ideas and an extremely high level of visual
creative execution. Now in our 9th year of business, The Cornershop is a collective agency made up of
veteran advertising professionals with vast experience across all demographics and all disciplines. In
careers spanning multiple decades, we’ve helped global brands kick more goals. Now, we’re ready to
do the same for you. We’re ready to dig up valuable insights and pluck on recognisable human truths
to create memorable, sticky brand experiences. With the Cornershop you get big agency work and
personal service in a nimble, fleet footed boutique agency style.
Graphic Design
We specialise in crafting compelling corporate identities that leave a lasting impact on your audience. From annual reports and product catalogs to captivating TV commercials, we excel in producing visually stunning and emotionally resonant content.
Recognising the significance of eye-catching packaging design, we provide innovative solutions that capture the essence of your brand and attract consumers. Our digital marketing proficiency ensures an optimised online presence through engaging content.
Copywriting
We have copywriters & creative thinkers with over 25 years experience working in both big fancy agencies and small creative hot shops from around the world. We enjoy collaborating in teams that encourage trust, courageous thinking and the free exchange of ideas, which are the conditions necessary for interesting things to happen.
Artwork / Studio services
The corner shop studio has been up and running for over 10 years. Our scope of work includes producing all the finished artwork for print, digital and social across all the formats and platforms.
Strategy and Client Service
Lindsay is our strategic client service lead with over 20 years’ experience. Her passion is in helping clients create meaningful connections through powerful moments, engaging experiences and clear communications. Lindsay spent 3.5 years at Pickles Auctions where she led the marketing team to deliver high volume agricultural, industrial, vehicle and salvage campaigns, events and communications to grow the brand and business. She has also worked with Australia’s blue chip companies including Haleon, eBay, Optus, Telstra, nbn, Westpac, AMP, OPSM and Kimberly-Clark.
