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ROAM GENERATION IS A PR AGENCY FOCUSED ON THE TRAVEL & ADVENTURE SECTORS
Welcome to Roam Generation Public Relations Agency
Do you believe in doing things little differently? Are you passionate about sharing your unique and inspiring company, project or destination with the world?
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1 customer review
Fabiola Rutzen
Erin and the team at Roam generation have worked tirelessly from day one, promoting our charter company and brokerage in publications throughout the US and Caribbean. They are great to work with, extremely friendly, creative, proactive, organized, and professional. The fact that Roam Generation is run from a yacht means they really understand the yachting space (which is rare). More...
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What do you love most about your job?
I love that I can share inspiring, uplifting and informative stories. I love the power of PR.
What inspired you to start your own business?
Roam Generation came about while my family and I were living on a yacht and sailing the world’s oceans. However, we weren’t sailors when we came up with the idea of leaving the rat race and sailing away. Without letting that minor detail get in the way, we bought a yacht on the opposite side of the world and went on to cross the Atlantic Ocean a mere 18 months later.
Let this provide you with an indication of my personality - driven, tenacious and determined!
“It was on this adventure that I started my own business after interviewing numerous business owners for magazine articles I had published.”
This journey has allowed me to meet the most incredible people and visit the most awe-inspiring destinations. It’s these people and the brands and companies they represent, that Roam Generation wants to help. It’s the incredible places I has had the good fortune of visiting, that I want to promote. Roam Generation was developed to support the travel, leisure and luxury industry and all that encompasses, to continue to change people’s lives through adventure, world-class destinations and life-changing experiences.
By sharing client stories through PR and content creation, Roam Generation is able to inspire more people to step out of their comfort zone and live a life less ordinary.
Why should our clients choose you?
We live the lifestyle we represent - that’s what makes us different!
From the most coveted destinations, resorts and travel experiences, to inspiring individuals, adventurers and travel influencers, our clients include all of the places you’d like to explore and the people who are already out there exploring them.
At Roam Generation, we live the lifestyle we represent and pride ourselves on our authentic voice and longstanding relationships with clients, media and influencers.
Can you provide your services online or remotely? If so, please add details.
We are a 100% remote PR agency servicing clients from the US and Australia. We have existing contacts in both markets and we land results in publications around the world.
I am Australian
What changes have you made to keep your customers safe from Covid-19?
This question is not applicable because we often never meet our clients in person. All of our meetings are carried out over Zoom and our communication is through email, Google Drive and phone.
Secure Press Placements
We formulate a press plan and media list in an effort to generate a buzz through targeted media placements. At Roam Generation, we have been successful in securing press features in publications such as Forbes, CNN, BBC, Insider, CNBC, Fox News, Travel Weekly, CN Traveller - just to name a few.
Media Kit
Formulate a branded media kit
PR consultation
Maybe you're not ready to commit to a monthly retainer, but you'd like to discuss your strategy over the phone and brainstorm story angles together. Then a PR consultation is just what you need.
Pay-It-Forward Package
Are you a travel related business who is making the world a better place?
Will promoting your business help improve other peoples lives?
Do you have an amazing story of courage and triumph?
Have you beaten all odds to get to where you are today?
Does your company use travel as a force for good?
Would you love to use the services of a PR agency, but you are not quite in the financial position to do so?
If you answered yes to all of these questions, Roam Generation wants to help!
The Kickstarter
Do you really want to work with a PR agency, but don’t quite have the budget to commit to a monthly retainer? Or perhaps you’d like help getting a plan into place for your internal team to implement.
Roam Generation will work with you to understand your goals, create a press plan, media list, media kit and bio, before arming you with pitch examples, so you can be on your way and hit the ground running.