Jessica Clausen
Thornbury, VIC
(3)
Thornbury, VIC
(3)
I am a creative writer, content strategist and digital marketing specialist with a passion for using beautiful words and creating compelling stories. I use a balanced approach of creative expression and technical skills to provide my clients with the perfect content and the perfect marketing solutions.
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3 customer reviews
Sarah
Jess a great content marketing strategist, but she is an excellent mentor and teacher. She is one of the most intelligent, humble, and collaborative writers that I have worked with, and made my own work better. From her knoweldge of kaomojis to trending TikTok content, she brings a wealth of experience to any project. More...
Patrick O'Loughlin
In the world of digital communications and marketing, Jessica often feels like a diamond in the rough. Not just because she reliably understands the ins and outs of the work she does, but because she demonstrates the same knowledge when communicating and collaborating with those around her.
I've found that Jessica's empathy, extensive experience in the field, and strategic approach to work are all integral to the creative and innovative work she creates. This is why I continue to work with her and enjoy keeping tabs on what she's up to.
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Emily Johnson
Jess was a great person to work with! She supports all members of her team well and is clearly passionate about the work she does. I feel like I have grown as a writer through working with her and getting her insight on various projects. More...
What do you love most about your job?
I love creating stories. I love the way a single word can impact a piece of content and I love using storytelling to build meaningful and on-brand digital marketing strategy.
What's more, I am fascinated by the constant changes to marketing and how it has progressed each year and I love sharing this knowledge with sole traders and small businesses. What makes me even happier is when I can teach clients the secrets to digital marketing, and watch them feel empowered enough to create and explore it on their own.
What inspired you to start your own business?
Like many others I started my career in an agency. And then moved to another agency. And another. I enjoyed working with great clients that were passionate about what they did, and I enjoyed teaching and leading a team of writers on my own. But agencies cared more about output over quality, and I soon got tired of so many small businesses being taken advantage of by these companies.
Working for myself has given me the chance to produce great quality content that I am proud of, and has also allowed me the freedom to teach and educate others, remove the smoke and mirrors of digital and build great relationships with professionals across many industries!
Content writing
Content writing for websites, brochures, case studies, blogs, e-books and whitepapers.
SEO Copywriting
Creative, compelling copywriting that's on-brand and SEO-friendly. I offer writing-only services as well as packages that include detailed keyword research and recommendations.
Editing/proofreading
My editing services can be tailored to suit your needs, whether it's general read-through for consistency and grammar, or more detailed edits with comments and recommended structural changes.
Blogging Content Creation
Create the best blogging content for your business, to boost traffic and establish authority. I research, ideate and plan out unique content for your website. I can then write these blogs over a period or can brief your team in to create them in-house.
Branding
My branding services can be customised. Together we will determine your customer personas, establish your brand tone of voice and brand identity, and develop a brand voice guide for long-term use.
Consultation
My consultation services span across branding, content marketing, digital marketing strategy, customer journey and SEO.
Content Strategy
Determine the best approach for your social media and content strategy through customer personas, customer journey mapping and industry research. Content strategy services will advise you on what mediums your should focus on, the type of content you should create and how to best amplify and measure this content.
Content Audit
Detailed feedback on your existing content or content strategy. Content audit looks and brand voice consistency, user experience, customer impact and relevance to digital marketing best practices.
