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BasecreateNZ

Multiple locations

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About

We are a fully integrated multidisciplinary branding and marketing agency founded in 2003, with offices in New Zealand, Asia and Europe. We work with some of the world’s leading entrepreneurs from different industries - property, financial services, professional services, tourism, food &

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4 hour response time

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Q&As

A great website is one that effectively communicates the brand’s purpose and values through a clear, intuitive design and user experience. It should be visually appealing, easy to navigate, and responsive across devices. High-quality content, fast load times, and seamless functionality are also crucial for keeping users engaged.
At Basecreate, we believe a successful website integrates strategic design with compelling storytelling, aligning with broader brand goals and providing value to the audience at every interaction.

When starting a new project, we typically ask the following questions to ensure alignment and a clear understanding of your needs:

What are your project goals and objectives?
Who is your target audience?
What is your current brand identity, and are there elements you want to retain or evolve?
What are your competitors doing, and how do you want to differentiate?
Do you have any specific features or functionality requirements for the website?
What are your budget and timeline expectations?
These help us create a tailored approach to your project.

At BasecreateNZ, our creative process starts with discovery, where we explore your brand, audience, and goals. This is followed by strategy development, where we define the brand’s positioning and message. We then move into conceptualization, where ideas are crafted into initial designs. Design execution brings these ideas to life through visuals, copy, and other elements.
After gathering feedback, we refine and finalize the work, followed by implementation across your chosen platforms, ensuring that everything aligns seamlessly with your brand vision.

Before starting work, we typically need the following information from a client:

Project goals: What are the primary objectives?

Target audience: Who are we designing for?

Brand guidelines: Existing identity, tone, and style preferences.

Competitor analysis: Insights into the competitive landscape.

Project scope: Detailed features, deliverables, and expectations.

Budget and timeline: Understanding financial and time constraints.

Content: Any existing text, images, or media to be used.

This helps us tailor our approach to fit your vision and needs effectively.

What we love most about our job at BasecreateNZ is the opportunity to bring brands to life.
The creative process of translating a client’s vision into a meaningful and impactful experience is incredibly rewarding. Collaborating with clients to tell their unique story, solve challenges, and design solutions that resonate with their audience is what drives us. Whether through strategy, design, or digital, seeing the final product make a difference for a brand and its customers is the most fulfilling part of what we do.

The inspiration to start BasecreateNZ came from a passion for combining creativity with strategy to help brands connect with their audiences in meaningful ways. We saw an opportunity to offer businesses a holistic approach to branding, one that goes beyond just design and into shaping an entire brand experience. The desire to innovate, collaborate, and deliver transformative results for our clients continues to drive us today, pushing us to create solutions that are not only visually impactful but also deeply aligned with business goals.

Clients should choose BasecreateNZ because we approach every project with the same drive and determination that I, as a former professional athlete, have always lived by. Success isn’t just a goal; it’s a commitment. As a Kiwi, I understand the importance of resilience, teamwork, and staying grounded. These values shape how we approach each brand, ensuring we push the limits creatively while delivering results that matter. When we start a job, we strive to be the best, and we’re passionate about making your brand stand out in every way possible.

Yes, we provide our services both online and remotely, as well as in person. Whether you’re based in New Zealand or anywhere in the world, our team at BasecreateNZ is equipped to collaborate seamlessly through virtual platforms. This allows us to offer the same high-quality branding, marketing, and design services regardless of location. For clients who prefer face-to-face interactions, we are also happy to meet in person when possible, providing flexibility to match your needs.

To keep our clients safe from COVID-19, we’ve implemented flexible home-working options for our entire team, allowing us to maintain high service levels remotely. We continue to collaborate virtually using secure platforms for meetings and project management, ensuring seamless communication. For clients who prefer in-person consultations, we follow all recommended safety guidelines, including distancing and hygiene protocols. By offering remote services and limiting physical interactions, we ensure the safety of both our team and clients while delivering the same high standard of work.

Services

Basecreate offers a range of branding and marketing services, including:

Brand Strategy & Identity Creation:
Developing comprehensive brand strategies and visual identities.

Brand Activation & Integrated Marketing Communications:
Helping brands communicate consistently across various channels.

Digital & Social Media:
Crafting online presence and social media strategies.

Packaging:
Designing packaging that reflects the brand.

Branded Environments & Live Events:
Creating immersive brand experiences.