At KatyCan, personal branding isn’t just about polishing your CV or tweaking your LinkedIn profile — it’s about helping you own your story.
Whether you’re switching careers, stepping into leadership, or simply ready for that next big move, we’ll work together to uncover what truly makes you stand out.
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What do you love most about your job?
What I love most about KatyCan is the opportunity to work directly with clients. It’s incredibly rewarding to hear their stories, understand their goals, and help them create a personal brand that truly represents who they are. Every interaction is unique, and seeing their confidence grow as we work together is what makes the process so fulfilling.
What inspired you to start your own business?
What motivated me to start KatyCan was a deep passion for helping people unlock their full potential and confidently navigate their careers. Over the years, I realized that many individuals struggled to communicate their strengths and value, whether through their CVs, LinkedIn profiles, or personal brands. I wanted to create a space where I could provide personalized, strategic support to empower people in their professional journeys. Seeing the transformation in clients — from feeling uncertain about their next step to landing their dream job or elevating their personal brand — drives me every day. Starting KatyCan gave me the opportunity to blend my love for storytelling, strategy, and client interaction into a business that truly makes a difference in people's lives.
Why should our clients choose you?
Clients should choose KatyCan because we focus on real results — not just surface-level changes. Our approach is deeply personalized, designed to reflect who you truly are and what you bring to the table. Whether it’s revamping your CV, refining your LinkedIn, or perfecting your personal brand, we work with you to craft an authentic, powerful narrative that resonates with your audience.
We don’t just create polished documents; we create a strategic, cohesive story that empowers you to take charge of your career. What makes us stand out? Client interaction. We’re not just service providers; we’re partners in your journey. Every step is about listening, understanding, and guiding you toward your goals with confidence. With KatyCan, you’re not just another client — you’re a collaborator, and your success is our priority.
If you’re ready to elevate your brand, feel confident in your story, and stand out from the crowd, KatyCan is the right choice for you.
Can you provide your services online or remotely? If so, please add details.
Online- I am based in the Netherlands and from Johannesburg, South Africa. I also offer CVs specifically tailored to the Dutch (and other international) job markets.
CV Writing
What sets KatyCan apart is its deeply personal, story-driven approach to CV writing and personal branding. Rather than offering generic templates or surface-level edits, Kathryn helps clients craft compelling narratives that reflect their unique strengths, values, and career ambitions. Each CV is developed through a one-on-one, tailored process that focuses on clarity, authenticity, and alignment with future goals. Clients consistently highlight how the experience not only results in a powerful document but also boosts their confidence and sense of direction.
Backed by testimonials, KatyCan's approach goes beyond the standard service.
LinkedIn Profile Revamp
At KatyCan, your LinkedIn profile isn’t just a box to tick — it’s your digital first impression. Whether you’re expanding your network, attracting the right clients, or gearing up for your next career move, your profile should tell a clear, confident story that works for you.
That’s where we come in. Our LinkedIn revamp service is strategic, not surface-level — we dig deeper than job titles and buzzwords to reflect your personality, values, and professional edge in a way that aligns with where you’re headed. Every profile is custom-written, never AI-generated or copied from your CV. It’s real, conversational, and tailored to sound like you — polished, but personal. The goal? A magnetic presence that opens doors and feels true to who you are.
Cover Letter Customization
Struggling to put your story into words? KatyCan’s cover letter service is here to help you show up with clarity and confidence. We craft thoughtful, custom-written letters that go beyond clichés — highlighting your strengths, aligning with your goals, and sounding like you.
Whether you're making a career move, pivoting industries, or just want to stand out in a competitive market, we’ll help you tell your story in a way that feels natural and compelling. No templates, no fluff — just a letter that makes hiring managers want to know more. Let’s make your first impression count.
Recruitment Advice & Coaching
Feeling uncertain about your next interview or not hearing back from applications? Get personalized advice from a senior recruitment professional with over 25 years of experience. This one-on-one session is your chance to ask anything — from interview tips and strategies to the inside scoop on what recruiters really look for. Whether you're preparing for a big interview, tackling tough questions, or just need expert feedback, you’ll receive real-world insights and practical advice tailored to your goals. Let’s work together to boost your confidence and help you take the next step with clarity and purpose. Ready to make a real impression?
International CV Writing
At KatyCan, our international CV writing service focuses on adapting your CV to international preferences for job applications. Different countries have specific expectations when it comes to CV formatting, content, and presentation. For example, in some countries, including a photo is common, while in others, it’s not typical. Some nations prioritize concise, achievement-focused content, while others value a more detailed career history. We ensure your CV is tailored to meet the national standards of the country you’re targeting, helping you present yourself in the best possible way to recruiters and increasing your chances of standing out in the job market.
