Brand and marketing consulting
Graphic design (digital and print)
Content creation (social media)
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18 September 2013
Zoe has been busy. Good luck with Zoe Inc.
What makes a great website?
A great website is responsive, visually appealing and easy to navigate. Less is more I often find, and guests to your site need to find what they are looking for effortlessly, which would result in positive brand experience and that’s what you should be after.
What questions might you ask a client when starting a new project?
Do you have an idea of what you are wanting designed?
Do you have a deadline?
Do you have a mood board?
Describe your creative process.
1. Find out what client is looking for.
2. Ask if they have any specific ideas on what they want or are looking for.
3. I send a quote if it’s accepted I request a 50% deposit
4. I send artwork for approval
5. Make any changes
6. Request final payment
7. Send print ready files or artwork
What information do you need from a client before you can start work?
A mood board if it’s a logo
Deliverables. Sizes of artwork needed.
Objective if it’s advertising related
What do you love most about your job?
I love helping people with promoting their businesses.
I’m good at conceptual using ideas and providing strategic marketing solutions.
Often designing logos is the start of a dream, a vision or idea and I love being part of that energy.
What inspired you to start your own business?
I was living overseas with my husband and needed to do work and keep myself inspired and busy. I’m now back in SA trying to build my business.
Why should our clients choose you?
I have over 10 years experience in the industry. I am also the brand manager and designer of a well known beauty franchise in South Africa which means I’m in the industry and up to date on the market. In a world of constant change there is an ever growing pressure to be current and up to date, especially when marketing a product or service in today’s economic climate.
Social media weekly plan with images and posts
Social media posts
Brand Corporate Identities
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