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ZL Social profile image

ZL Social

ZL Social is a Digital Marketing & Advertising Firm located in Edmonton, AB. We turn strangers into paying customers through a suite of digital marketing solutions that are implemented based on your unique business.

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Hear from
a professional

What makes a great website?

Most websites are designed like online brochures.

A website's purpose is much more than just a source of information for your customers. It's your digital identity and storefront. If your website is not designed to convert web traffic into paying customers, you are not utilizing your website to its fullest potential.

ZL Social builds beautiful websites that generate revenue!

What questions might you ask a client when starting a new project?

What is your end goal?

What have you tried so far?

What has failed and what has succeeded?

We don't ask clients how we can help them. We understand that clients come to us so we can tell them what they didn't already know. We establish a full end to end analysis of a client's goals so that we can develop a strategy and execute it!

What do you love most about your job?

We love helping small business owners succeed.

Small business owners are the driving force of our economy and we take pride in making a difference by helping them grow their business.

What inspired you to start your own business?

During my term as an in-house marketer, I noticed a shortage of results-driven advertising firms in our city.

99.9% of the firms out there provided no value to business owners and essentially offered "fluff services" that had no real impact on their client's bottom line.

I wanted to change that. I believe that marketing should be results-driven and backed by real measurable data. Otherwise, it's a guessing game. Small business owners can't afford to "guess".

Why should our clients choose you?

I went from an in-house marketer to being a full-time self-employed consultant over-night with zero clients and no funding/investors.

Over the last two years, my company has grown into a team of 4 passionate experts that bring their A-game to every project our firm gets to be a part of.

We have served local mom & pop shops all the way to global companies. No project is too big or too small for our team.

Our own success and the success of our clients is indicative of our unmatched skillset.

To see case studies of some of the companies we have helped, visit https://www.zlsocial.com/case-studies

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Web Design FAQs

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How much does web design cost? This is something that can be incredibly difficult to put a figure on due to the nature of the service. There are also differences based on whether you are looking to work with a freelancer or a web design agency, and also whether you need a large, complicated site or something more simple.

We can help you to connect with the right designer to suit your needs. A clear idea of what you need, and how many pages and features are required, will be influential when it comes to pricing. This will help you to get an accurate quote for web design.

These two terms may seem like they are used interchangeably but they are two different things. A designer will be focused on the visual and creating a UI to suit the user, whereas a web developer is usually focused on the actual core of the website, making it function and using coding to enable it to do what it is supposed to.

When working with a web designer, if you want the whole package of a fully finished and functioning website, check that this is something they can offer before you employ their services. Make sure you have understood if they are offering web design or development, or both.

  • Responsive - A responsive web page design means that the site is viewable on a number of devices. The design automatically sizes to the screen and the designer doesn’t need to make formats for different devices and desktops.

  • Liquid or Fluid - This is a style of design that will shrink or stretch to the shape of the browser, and the page will look enlarged or shrunk, rather than items being rearranged. The size of the items in the design alter in relation to one another depending on the browser being used.

  • Fixed design - Fixed pages do not alter according to the browser automatically. On some devices such as tablets this can make it harder to see the content as you need to scroll around the page or pinch the screen in order to zoom in on sections. Though it is sometimes essential, fixed design is becoming less common.

Whether you are working with a freelancer or a big agency, they will have a portfolio for you to view. This allows you to see other, similar projects they have worked on and decide if they have the skills you need.

There are a number of web design certifications and they may be happy to share any they have attained, but there isn’t one standardized industry body.

If you are worried about a designer’s credentials you can also check their feedback from other clients, which you can view on their Bark profile.

Should you work with a freelancer or an agency? This is one of the decisions you need to make when looking to plan a web design project.

Working with a freelance Web Designer
This may be an option that can save you money. Freelancers are often able to charge less as they don’t have the same overheads as an agency.

Working with a Web Design agency
Web design agencies may have a bigger set of skills to draw upon than a freelancer as they will usually have a number of staff and designers working for them. They may also be able to show you a bigger portfolio, but you can expect to pay more when using an agency.

Definitely! One of the advantages of hiring a web designer is that they are able to provide services to their clients from any location. However, if your website is for a local audience, then you might want to hire someone nearby rather than further afield, so that they better understand your target market.



based on 152 reviews

The average rating for Bark Web Designers in Edmonton is 4.95, based on 152 reviews.

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