How to Choose the Right Web Design Agency Web Design
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A complete guide to choosing the right web design company, covering key criteria like goals, pricing, portfolios, communication, and SEO.
It’s been my career path from a pretty young age! I loved art at school and was in a great position to see how design on the internet changed every year. It was a pretty natural progression to study design at university and become a designer. I don’t think any one thing inspired me, I just find it really interesting.
We’re specialists in tech startups. All three of us in the team have worked for high growth startups, so we wanted to make sure that we used our expertise in this sector. The great thing is that they are usually more receptive to new ideas or design styles compared with ‘older’ industries I suppose. It means that the majority of websites we create are designed on mobile first and then expanded for desktop browsers. We also get to include really cool illustrations, imagery or video content on the sites.
Yes! Ask for ideas. You might not get a full homepage concept for free, but most designers can give you an understanding of their ideas. You can do so much with websites nowadays – they might even completely change your mind with the direction of your site!
We’re specialists so we really understand our industry. We’re actually very proud that we can influence items that aren’t specifically website design. We often talk to our clients about brand messaging or product design. The websites we design and build are there for a purpose. They help convey the brand message and boost your digital marketing as a whole.
4.91/5.00
based on 332,127 reviews
So, Lennon Consulting can genuinely be trusted to improve your SEO rankings. Aaron is nothing short of a breath of fresh air as unfortunately in this game there is a lot of con artists so selecting an integral SEO professional can be difficult. Aaron actually reached out to me after my request for an SEO expert and from the start, which was March he was very informative, upfront, and, clear with his costs and strategies, which were extremely competitive and flexible. Lennon consulting have propelled my company SEO, & google rankings have come on amazingly in just x2 months! Aaron has exceptional competitor strategies to not only get to rank 1 google, but is honest, direct and so informative when it comes to a constructive approach with the intent to win the google rankings. With Aaron in our corner I foresee my company being successful. I would recommend him to anyone, he is so easy to get along with. Oh, and also he has gone above and beyond our original agreement, this is a clear display of Aarons flexibility, integrity, and selfless commitment towards his clients which is truly hard to come by when working with SEO professionals. I am really looking forward to the future with Aaron behind us. Lennon Consulting are my "good guys" go to company!
04 Jul 2025
Brilliant service - from initial design to full development. Great working with someone so experienced, responsive and professional.
02 Jul 2025
Very helpful and efficient, quick service which enabled me to keep working
02 Jul 2025
How much is Web Design?
How much does web design cost? This is something that can be incredibly difficult to put a figure on due to the nature of the service. There are also differences based on whether you are looking to work with a freelancer or a web design agency, and also whether you need a large, complicated site or something more simple.
We can help you to connect with the right designer to suit your needs. A clear idea of what you need, and how many pages and features are required, will be influential when it comes to pricing. This will help you to get an accurate quote for web design.
Web Designer vs Web Developer - What’s the Difference?
These two terms may seem like they are used interchangeably but they are two different things. A designer will be focused on the visual and creating a UI to suit the user, whereas a web developer is usually focused on the actual core of the website, making it function and using coding to enable it to do what it is supposed to.
When working with a web designer, if you want the whole package of a fully finished and functioning website, check that this is something they can offer before you employ their services. Make sure you have understood if they are offering web design or development, or both.
Types of Web Design
Responsive - A responsive web page design means that the site is viewable on a number of devices. The design automatically sizes to the screen and the designer doesn’t need to make formats for different devices and desktops.
Liquid or Fluid - This is a style of design that will shrink or stretch to the shape of the browser, and the page will look enlarged or shrunk, rather than items being rearranged. The size of the items in the design alter in relation to one another depending on the browser being used.
Fixed design - Fixed pages do not alter according to the browser automatically. On some devices such as tablets this can make it harder to see the content as you need to scroll around the page or pinch the screen in order to zoom in on sections. Though it is sometimes essential, fixed design is becoming less common.
How do I check a Web Designer’s credentials?
Whether you are working with a freelancer or a big agency, they will have a portfolio for you to view. This allows you to see other, similar projects they have worked on and decide if they have the skills you need.
There are a number of web design certifications and they may be happy to share any they have attained, but there isn’t one standardized industry body.
If you are worried about a designer’s credentials you can also check their feedback from other clients, which you can view on their Bark profile.
Web Design freelancer vs agency
Should you work with a freelancer or an agency? This is one of the decisions you need to make when looking to plan a web design project.
Working with a freelance Web Designer
This may be an option that can save you money. Freelancers are often able to charge less as they don’t have the same overheads as an agency.
Working with a Web Design agency
Web design agencies may have a bigger set of skills to draw upon than a freelancer as they will usually have a number of staff and designers working for them. They may also be able to show you a bigger portfolio, but you can expect to pay more when using an agency.
Can I get Web Design services online?
Definitely! One of the advantages of hiring a web designer is that they are able to provide services to their clients from any location. However, if your website is for a local audience, then you might want to hire someone nearby rather than further afield, so that they better understand your target market.
